Working with Josh at Applecroft Finance has been a great experience from beginning to end. As a development company, securing the right finance is crucial to keeping our projects moving smoothly, and Josh delivered exactly what we needed, professionally, efficiently, and with an unwavering commitment to great service. Throughout the process, Josh remained calm, patient, and consistently helpful, even when complexities arose. His ability to guide us clearly through each stage, answer every question without hesitation, and maintain full transparency made what could have been a stressful journey feel straightforward and well‑managed. We are genuinely grateful for Josh’s professionalism and expertise, and we would recommend Applecroft Finance to any developer seeking reliable, knowledgeable, and truly customer‑focused finance support.

Josh helped us secure funding for a new build development project without any of the headache. He is a pleasure to work with and very active with helping us understand the process. Highly recommended!

We recently built 12 x 2 bed flats in a new development in Luton where Applecroft arranged a Development Loan for us to finance the build on our first development project. The product was easy to understand and well set out, and the service provided and was done so in an efficient manner!

Josh has always been a fantastic help to customers where we can't support in-house. He really understands client requirements, demonstrating his financial knowledge and is able to identify funding solutions that meet their needs. He consistently turns around communication with the client quickly and efficiently to progress matters.

I am a Senior Underwriter at a specialist bridging lender who deals with straight forward and complex loans, both 1st and 2nd charges. I have dealt with Josh Jacobs on several cases so far, and I've found his knowledge, responsiveness and efficiency some of the best in the market. I have been in the industry for 10+ years, and I'd put Josh right up there in the top 3 brokers I have dealt with. His problem-solving attitude to deals is refreshing and contributes really positively to achieving completion. Josh really cares about his clients, but also balances this well with keeping the lender's interest in mind. As a lender, it is brilliant to work with a broker who has genuine knowledge and can see both sides of every application. I've enjoyed working with Josh so far, and very excited to get through many more cases and completions together!

I am a solicitor who assists clients who have used the services of Josh at Applecroft, who is always instrumental in helping the clients secure the funding they need to scale their operations. His expertise and dedication make the entire process smooth and stress-free. The best thing about working with Josh is his deep understanding of the funding landscape and his ability to tailor solutions. He goes above and beyond to ensure the best possible terms with his hands on approach. I would rate the speed and service as exceptional. Josh is always prompt, professional, and incredibly supportive throughout the entire process.

We have recommended Applecroft Finance to many of our clients and they have always performed professionally and created many solutions, which were invaluable to the needs of our clients. I would be happy to recommend Applecroft Finance to your business!

Josh and the team have a wide range of products and they really think outside the box when it comes to property development financing solutions. Ace!

Great company to work with, great communication, and Josh is always on hand to help!