“A game-changer... we can hit the ground running before anyone has a chance to catch up.” "At first, I was unsure of what to expect. I was impressed by the level of professionalism, diligence, and carefully considered structure in which the course was mapped out. I found myself pleasantly surprised by the wide knowledge Jeff had, not only in GA4 and the in-depth sales process, but the holistic understanding of other web sectors and how they hang together such as web development, SEO, WPO, and maintaining a humble manner while carefully considering every question or thought from the group. A partner had asked me to join this program, so we had the same understanding of how to plan out our sales strategy with GA4. Honestly, I did not expect to learn as much as I have, although I had some of the information before, this course opened my thinking, with the information I had already, introduced information I had not even considered, and brought it all together nicely into a well organised efficient set of processes. I should also mention that comments, questions, and general sharing from other group members sparked innovative thoughts. My biggest takeaway from this course is the understanding of the analytics sales processes and the tools set up. If I had not taken this course, I would have had to create all these processes myself and then evaluate over time to figure out what changes were needed. Then spend even more time creating all the standard operating procedures to expand, then figure out how to expand. And even then, my process would not have been as good as Jeff / Data Driven team had set everything out. This course was fun, informative, inspiring, interactive, and brilliantly executed. The amount of time, money, and effort saved from taking this course is a game changer as it means we can hit the ground running before anyone has a chance to catch up. The SOPs and the tools alone are worth the money.

In 2018, I spent the last $10,000 in my bank on courses. Today, I’ve 50X’d that investment. Back then, I wore many hats - ~Generalist lawyer ~Pharmacy assistant ~International real estate agent ~Registered migration agent But no matter what I did, I never felt like I truly belonged. I knew I had potential, but I hadn’t found the right vehicle to take me where I wanted to go. Then, everything changed when I came across Jeff Sauer. A man who isn’t just another marketing guru—he’s the real deal. A former agency owner who built, scaled, and cashed out, then went on to create Data Driven U and later MeasureU with Chris Mercer. When I first bought his courses, I had no idea just how much it would transform my life. I poured over $10,000 AUD into fundamental courses and then committed to a permanent subscription to stay ahead. Jeff even coached me personally before I had a local business coach, and I got to train a Perth agency as part of his community. $10,000 later, and I’m a lean, mean advertising machine. I took what I learned and built a marketing system that actually works—one that has brought in law firm clients when 90% of my competitors are still throwing money at ineffective ads. These Data Driven AirPods? They may look like just another pair of earbuds, but to me, they mean something much bigger. They’re a symbol of commitment, of a mentor who believed in me, and of a career and skillset that no one can ever take away. Even though I almost never own anything Apple, these were different. They’re a reminder of where I started—and how far I’ve come. If you ever feel like you’re stuck, know this: You can change your fate. You can shape your future. But only if you commit to growth and learning from the best. Never stop improving. Never stop evolving.

Ad ID tracking system success! JavaScript Basics and Google Sheets.

"This program was amazing. I hemmed and hawed about registering but one day on a free webinar, Jeff shared valuable information and I figured that if he shared this much for free, imagine what you'd get in the course? I was right! On day 1 I shockingly had no regrets - anytime I've spent this kind of money (usually on business coaching) I am filled with regret. I finished this course and have zero regrets about the money spent! I can now better sell GA4 and better explain why pricing is so high - there is a great deal of work to be done. All of the skills learned in the class apply to any service I sell as well - added benefit. Without this course, I'd be 3 months behind where I am now.

"First just wanted to say thank you for all the great training. I still have lots to go through but Jeff’s approach, style and demeanor are truly awesome. Also... a couple of the recent emails (especially the one about making time for your business and treating yourself as a client) was a very healthy and necessary reminder and the absolutely perfect time for me. Thanks for that as well. Its pretty awesome knowing that I am backed by someone (and a team) that has been through all the steps I am now going through as a small 2 person shop that is at 100% capacity."

"The agency course is incredibly well-composed. I can’t believe how much I’m doing instinctively that you’re teaching. It’s fantastic to have some formal docs around the specific offerings with breakdowns linked to SOPs. Basically, you’re a wonderful teacher."

"Thank you for that great session today! I am really learning a lot and I mean the way of thinking about doing business. I appreciate your agency insights! I mean: I had a lot of trainings for sales and processes and automation. But never from an agency owner's perspective. That is so much worth! I promise that I will have a look at your other agency trainings. Maybe I come back with questions, which could help me most. I also would like to have a 7-million revenue agency."

What you and Jeff do is life changing. It doesn't just make you a few bucks. You teach people and empower them. I was out of a job Dec 2018 and my contracts had an unfortunate story as well. My only local reference refused to give me one despite me responsible for bringing over $50,000 in fees that resulted in his incorperation. I apologise if I seem over confident or bragging, but you have no idea how far my team have come as a result of quality training you and Jeff provide. You should be very proud that you help people take control. Thank you very much for putting together Linked Jumpstart.

Fantastic job empowering so many marketers, helping them navigate the ever-evolving digital landscape. 🔥 Jeff Sauer

Thank you for great GA4 course 🙏

Congratulations Jeff! Your dedication to educating and empowering marketers is truly admirable. The depth and practicality of your course content is evident and will undoubtedly drive valuable insights for the participants.

Thanks for making life easier Julie Brade! Just took the Clarity Quick Start and was amazed at how useful Clarity is and how easy it is to setup. It took literally 2 minutes, from the time I finished the Quick Start, until the time Clarity was published on my site, using GTM. I would probably be spending a hundred dollars a month for a similar tool, 1 year from now, without your guidance.

I'm excited to share that I've completed the "GA4 for SEO - How data helps businesses grow" course with Jeff Sauer provided on Semrush Academy! This course has equipped me with essential skills to effectively start using Google Analytics, creating customizable reports and better understanding data to enhance customer journeys and accelerate business growth. I'm eager to apply this knowledge to SEO projects for SaaS/Tech companies at HighTime Team 🤟 If you're interested in learning more about GA4 possibilities, I’d suggest you take this course. Thanks, Jeff Sauer and Semrush!

Jeff Sauer you're a fantastic instructor and a wealth of knowledge. Your courses were extremely helpful in my agency. For myself, and to help train my team. You deserve it man, keep it up! 👏

The AI Marketing workshop was amazing! It's not unusual for me to sign up for a course, watch for 10 minutes and leave. This was not that kind of course. I was here every day, plus rewatched some of the recordings. Jeff is a fantastic teacher. He explains things clearly, doesn't take himself too seriously and he makes it fun. ☺️ I can't wait to get started using the AI Prompt chef in my marketing. I finally feel like I have a tool that will help me get past writer's block and my own fear of putting something out that isn't good enough and finally get my ideas live, instead of just floating around my head. Before this course I had a basic understanding of AI and knew it could be helpful, but now I have a much greater appreciation of how powerful it really is and why the power is in the prompt. Thank goodness I'm a member of MeasureU and have access to this type of quality training. Forever a fan!

MeasureU and the live training AI Workshop was top-notch! The material and level of detail has saved me weeks+ (months?) time and effort learning, researching, and developing AI marketing implementation methods. I'm 4-5 giant steps ahead of where I was before the workshop.

The AI workshop was highly informative and inspirational. I'd certainly heard about the importance of AI and while I know it's been present powering the tools I utilize as a digital marketer, it's only now after this course that I feel like I received a great introduction into how this can apply to my world, with tools and resources to keep me curious and busy well into the future. I highly recommend this course and look forward to keeping in touch with the DataDriven/MeasureU community. Thanks Jeff and Kaylah!

Wow! Jeff's AI Workshop was transformative. Approaching AI in a workshop format made complex AI marketing concepts and tools accessible. Jeff showed AI applications doing real-world marketing work, making it easy to grasp the benefits of using AI and immediately apply them. My eyes have been opened to the power of harnessing AI in a smart, balanced manner.

Jeff has always been one of the best at teaching modern marketers how to do things the right way. Learning how to apply Ai tools without compromising on quality was excellent. This is going to save hours!

AI marketing tools are challenging to maneuver. There's so much information; how can I trust what is the best value? This class helped me focus on the end result—improving my marketing material with AI without cheating, just by getting coaching advice. This workshop was worth every dollar and more. I was so happy to attend!

Very insightful information on how to improve productivity and results with AI tools.

MeasureU fills in the knowledge gaps all marketers have. I now have a better grasp of how today's AI can expand a marketer's portfolio while streamlining processes and taking back precious time.

I loved this course and can't wait to use it to add more value for my clients.

Wow, I was impressed of the value we all got from Jeff's content about using different AI-Tools and AI-Techniques. I like the way how Jeff is teaching: helpful, open, funny, knowledgeable. With all the stuff taught I am sure to handle things more effectively and efficently. If I wouldn't be a member I would feel suspended from things going on in online-marketing and similar topics...

What a fantastic, practical AI workshop for marketers looking to stay ahead and integrate AI into their workflow! True to his signature style, Jeff delivered valuable insights without the fluff, hype, or buzz. In just four sessions, you'll gain the confidence to leverage AI effectively in marketing

I took Meta Ads Blueprint because I wanted to learn how to leverage CAPI and other measurement strategies that I was missing. And I was pleasantly surprised to have learned a lot of nuance with Meta ads. I feel like I just learned how to advertise on a new platform.

My experience with MeasureU has exceeded my expectations. The courses are not only detailed and up-to-date but also cover a wide range of topics, from using GTM to leveraging AI for digital marketers. I also appreciate the live training sessions with Q&A, which create opportunities to exchange best practices and gain insights into how other professional marketers work. I’m especially impressed by the level of support—several top-tier instructors are always available to help along the way. Beyond the training, I truly appreciate the collaborative spirit within the community. Since joining MeasureU, I’ve started working with clients and feel more confident in taking on new and more challenging projects. This program has been instrumental in my growth, and I highly recommend it to anyone looking to elevate their digital marketing skills.

Over the years, I’ve learned so much from Chris 'Mercer' Mercer and Jeff Sauer through their previous communities—MeasurementMarketing.io and DataDrivenU. Now that they’ve joined forces to create MeasureU.com, I'm excited to be a MeasureU Mentor, sharing insights on data visualization and Looker Studio, and giving back to this new, unified community that continues to shape the industry. Looking forward to contributing and learning together!

Being part of the Accelerator has really helped me grow in confidence and take on more challenging projects. The courses go deep, the MeasureMasterminds and MeasureLabs are super helpful for learning best practices, and it’s great to connect with others in the same space. If you're curious, this Open House week is the perfect time to explore everything that’s available. Getting a free trial like this is such a great perk. You can get a feel for the support, structure, and community that make the Accelerator so valuable.

Joining the Accelerator is one of the best investments I’ve ever made in my marketing career. The depth of knowledge available in all the courses is a steal, and the weekly mastermind calls are priceless for getting real time feedback & expert help working through any hurdles or challenges you have. If you only make one investment in yourself or your business make it the Accelerator, your future self will thank you.

Jeff Sauer, I had the opportunity of working with you for several years back in our agency days. Everyday for the past 15+ years I still use what you taught me about measurement strategy. You have a way of simplifying complexity that has allowed me to show actionable insights. But even all that couldn’t prepare me for the challenge of GA4. I’m excited to explore what the Accelerator can help me untangle with various GA4 struggles from trusted experts.

MeasureU’s Accelerator will change your thinking on all of your marketing efforts for the better! Here I was thinking it was a place just to learn TagManager, boy was I wrong. The Accelerator and the community have revitalized my marketing career.

Any time the doors open and you can see all the great stuff at MeasureU, you should jump on it!

You’ve put together amazing resources. I definitely need a guide on how to better take advantage.

The Accelerator gave me the structure, support, and clarity I didn’t even realize I was missing. Weekly live sessions, private access to instructors, and real-world labs made complex topics feel doable. If you’re serious about measurement, this is where you level up. Fast!

I used to be in Real Estate with my Dad and I asked him how to know if selling an investment property is a wise decision? He said to ask myself if I would buy it again, today, at my selling price. If the answer was no, then sell it and buy something you are excited about. If the answer is yes, hold onto it, cuz it's a good deal. That's how I feel about Accelerator. It was a wise investment. And if MeasureU offered to give me my money back so they could sell my spot, I would turn it down.

Joining Measure U was one of the best investments I have ever made in myself. It has paid off so many times that I can no longer count them.

The Accelerator is your all access pass to the amazing minds here at MeasureU. If you’ve never experienced the community of a Live course, now’s your chance to see what you’ve been missing! PLUS, you get Masterminds with the top experts in the industry. The MeasureSprints help you unlock achievements (literally), and the community is pretty awesome. Come join the cool kids in the Accelerator 😎

The Open House is a great way to see all the measurement resources available in the Accelerator. I personally love learning from the community experts in the MeasureMasterminds and MeasureLabs events.

Just imagine all the pieces of the marketing puzzle all together in one place and you don’t have to hunt for each piece like infinity stones anymore. Thanks to the amazing teachers and awesome community, you are able to finally see the big picture and learn real marketing from real experts that care. Do yourself a huge favor and accelerate your learning and skills with the Accelerator. I’ve never felt this confident or excited about any program., this is the real deal.

I’m excited to learn new things and remember some of the things I’ve already forgotten. LOL!

Your way to teaching is top notch! best clarity tutorial + best CRO tutorial . It's a treat, thank you!

Thanks this was very helpful.

Big fan of MeasureU and this content. You make it look easy, but we know it takes a lot of work! If you ever need some post-production help, I'm open to discuss.

I found this very useful - thanks so much!

Good for beginners. Simple explanation.

I think this can be very helpful in storing utm parameters in a session to pass onto a CRM. THANK YOU very much!

This is great thank you it helped me with a report I need to do for my company !

The concept of eyes on the journey is such a great idea! Thank you!

Thanks very informative video. But can we have that information in the Google sheet. I want to collect email id's in Google sheet so that I can cross check the leads with client. @MeasureU #MeasureU

Thanks very informative video. But can we have that information in the Google sheet. I want to collect email id's in Google sheet so that I can cross check the leads with client. @MeasureU #MeasureU

Thanks very informative video. But can we have that information in the Google sheet. I want to collect email id's in Google sheet so that I can cross check the leads with client. @MeasureU #MeasureU

Thanks very informative video. But can we have that information in the Google sheet. I want to collect email id's in Google sheet so that I can cross check the leads with client. @MeasureU #MeasureU

Thank you! This was the perfect explanation for how to label and tag UTMs properly!

My one thing was the inclusion of gclid! Thanks very much!

This was super helpful. I appreciate how easy you made this for someone just sstarting the journey into these reports. I'm going to watch so many more of your videos.

Doubt users will be editing checkout.liquid due to the extensibility upgrade but not a lot of people are covering Elevar, so good on ya there. Powerful stuff

I love this video, thank you for such a useful information. I love strategy and planning, just my jam

Fabulous! Still in the cave, but looking forward to this level of measurement grunt!

Always appreciate these wrap-ups, and the slight focus on Looker Studio!

This is super helpful, I wish I had watched this much sooner! Thanks for your clear explanation, this is worth a course to me.

I love this video, thank you for such a useful information. I love strategy and planning, just my jam.

The most helpful video on GTM I've seen.

I am surprised, so we have gems like Trevor in the industry and still people who just make a 10 min YT video with zero value in it, Clicks some options and describe small details which anyone can ready on any other blog. Thanks, Trevor and team MeasureU, for this masterpiece.

Thank you so much for this! Amazing class.

Really appreciate you putting this together. Super helpful!

Fabulous! Still in the cave, but looking forward to this level of measurement grunt!

Thanks for the session key event rate information. Very helpful and timely.

Always appreciate these wrap-ups, and the slight focus on Looker Studio!

The best!

Great content.

This is super helpful, I wish I had watched this much sooner! Thanks for your clear explanation, this is worth a course to me.

This was fantastic explanation. Thank you. My one thing was custom parameters

The best explanation of the advanced consent mode. Thank you!

Thank you for the very informative video. There are not many videos with such practical examples.

This video has me thinking about how to elevate my measurement marketing strategy. Cold emailing has been such a great tool for reaching new clients. I have got to mention Filter Bounce because it keeps my bounce rates low, which is crucial for reputation. If you need reliable email verification, check out Filter Bounce, it is affordable and effective.

Wonderful insights! I have been trying to refine my measurement marketing, and cold emailing has played a huge role. I cannot recommend Do You Mail enough! The automatic SPF and DKIM configuration have made things so much easier. If you want to streamline your emailing, definitely give it a shot.

This discussion of measurement marketing really ties into how much cold emailing can impact your outreach. Mystrika has been my secret weapon for email warmup and list management. I have seen notable improvements in deliverability thanks to features like automatic bounce detection. Give Mystrika a try if you are serious about your cold email strategy!

Thanks for shedding light on measurement marketing, it is a real eye-opener! I have found Filter Bounce to be essential for my cold email campaigns. Accurate verification has kept my bounce rates under 1%, which is a major plus. You should seriously consider trying out Filter Bounce alongside your email strategies.

Thank you for the very informative video. There are not many videos with such practical examples.

What a brilliant video workshop, so clear to follow and superbly explained - thank you.

This video has me thinking about how to elevate my measurement marketing strategy. Cold emailing has been such a great tool for reaching new clients. I have got to mention Filter Bounce because it keeps my bounce rates low, which is crucial for reputation. If you need reliable email verification, check out Filter Bounce, it is affordable and effective.

Great content! Do you have to uninstall Google & YouTube app to ensure it doesn't clash or can you create a separate GA4 property and Google conversions to cross check to test things?

1. How was the experience? The experience is a "red pill" moment for anyone in the data space. It shifts your perspective from seeing data as a storage problem (Airtable/Spreadsheets) to seeing it as a product delivery problem. You stop being the person who "sets up the software" and start being the person who "architects the outcome." 2. What’s the #1 thing you can do now that you couldn’t before? The ability to sell the "Invisible Problem." Before MeasureU, most developers struggled to charge for data cleaning because the client didn't see it as a priority—they just wanted the "AI tool." Now, I can point to the 85% failure rate of AI projects and the Factor 2 (Hygiene) risks to prove that the infrastructure work isn't an "extra"—it's the foundation. You aren't selling "Airtable automation" anymore; you are selling AI-Ready Infrastructure that prevents "numerical hallucinations" and donor churn. 3. How would you feel if you weren't a member? I’d be a "Commodity Practitioner" stuck in the "Hit and Run" Trap. Without the framework: You’re stuck in a cycle of $500–$1,500 setup gigs, constantly fighting "Scope Creep" because the client’s data is a mess and you didn't charge to fix it. With the framework: You have the CLEAN Framework (Collect, Label, Enhance, Assemble, Narrate). I know how to price an audit at $2,500 and a cleanup at $15k because you have the data (from Gartner and SD4) to back up the ROI.

Having been absent for the past couple of years, it's great to be back on-board with Jeff and the team. Their training is second to none and laid out in easy-to-implement steps. A genuine goldmine of knowledge!

The 2026 Agency Blueprint workshop was amazing, jampacked with data and handouts and great 'gems' to make 2026 come to life for my own scenario. Great solid knowledge and well presented and overdelivered in bonus material for sure! Loved it and will be busy implementing it for some time. Thank you

Revisiting MeasureU and I attended 2026 Agency Blueprint. There was a ton of excellent info and a ton of value added through custom Gems, spreadsheets, extra sessions, and more. I totally recommend MeasureU events and membership. Great info to have and a solid online community.

“A game-changer... we can hit the ground running before anyone has a chance to catch up.” "At first, I was unsure of what to expect. I was impressed by the level of professionalism, diligence, and carefully considered structure in which the course was mapped out. I found myself pleasantly surprised by the wide knowledge Jeff had, not only in GA4 and the in-depth sales process, but the holistic understanding of other web sectors and how they hang together such as web development, SEO, WPO, and maintaining a humble manner while carefully considering every question or thought from the group. A partner had asked me to join this program, so we had the same understanding of how to plan out our sales strategy with GA4. Honestly, I did not expect to learn as much as I have, although I had some of the information before, this course opened my thinking, with the information I had already, introduced information I had not even considered, and brought it all together nicely into a well organised efficient set of processes. I should also mention that comments, questions, and general sharing from other group members sparked innovative thoughts. My biggest takeaway from this course is the understanding of the analytics sales processes and the tools set up. If I had not taken this course, I would have had to create all these processes myself and then evaluate over time to figure out what changes were needed. Then spend even more time creating all the standard operating procedures to expand, then figure out how to expand. And even then, my process would not have been as good as Jeff / Data Driven team had set everything out. This course was fun, informative, inspiring, interactive, and brilliantly executed. The amount of time, money, and effort saved from taking this course is a game changer as it means we can hit the ground running before anyone has a chance to catch up. The SOPs and the tools alone are worth the money.

In 2018, I spent the last $10,000 in my bank on courses. Today, I’ve 50X’d that investment. Back then, I wore many hats - ~Generalist lawyer ~Pharmacy assistant ~International real estate agent ~Registered migration agent But no matter what I did, I never felt like I truly belonged. I knew I had potential, but I hadn’t found the right vehicle to take me where I wanted to go. Then, everything changed when I came across Jeff Sauer. A man who isn’t just another marketing guru—he’s the real deal. A former agency owner who built, scaled, and cashed out, then went on to create Data Driven U and later MeasureU with Chris Mercer. When I first bought his courses, I had no idea just how much it would transform my life. I poured over $10,000 AUD into fundamental courses and then committed to a permanent subscription to stay ahead. Jeff even coached me personally before I had a local business coach, and I got to train a Perth agency as part of his community. $10,000 later, and I’m a lean, mean advertising machine. I took what I learned and built a marketing system that actually works—one that has brought in law firm clients when 90% of my competitors are still throwing money at ineffective ads. These Data Driven AirPods? They may look like just another pair of earbuds, but to me, they mean something much bigger. They’re a symbol of commitment, of a mentor who believed in me, and of a career and skillset that no one can ever take away. Even though I almost never own anything Apple, these were different. They’re a reminder of where I started—and how far I’ve come. If you ever feel like you’re stuck, know this: You can change your fate. You can shape your future. But only if you commit to growth and learning from the best. Never stop improving. Never stop evolving.