I’ve been a reader for several months now, and what’s stuck out to me the most is the way Matt is able to gently provoke me to question just about everything! As a coach myself, I often get stuck in a certain way of doing things. Guided by the lens Matt shares in his newsletter, I’m able to reflect on whether there is a better way to do things or an alternate way to look at something. I also love how Matt is able to intentionally reference other creators’ work while also providing his unique and thoughtful interpretation. He also shares his personal struggles along his journey. This is immensely helpful as we can often feel alone in our experience. I highly recommend if you’re looking for support and reflection along the creator’s path.

Working with Matt was such a great experience. If you need someone to help you rediscover your creative calling & purpose in life and identify your why without any complicated frameworks, Matt is your guy. We collaborated on more than three projects and he never fails to deliver. Matt is knowledgeable and a great communicator. The process of working with him is seamless. I would definitely recommend working with him! 10/10 ⭐⭐⭐⭐⭐

I'm thrilled to share my thoughts on Matt's newsletter. From the very first email, I was hooked! His newsletters are filled with insightful stories, thought-provoking quotes, and unique perspectives that have challenged me to think more deeply about my creative calling. Every week, I eagerly anticipate Friday morning when I know I'll be treated to another dose of Matt's wisdom and inspiration. What I appreciate most is how actionable it is. Matt provides practical steps that have helped me build a fulfilling solo creator business while staying true to my values and passion. His reflection questions always leave me with plenty to ponder and have helped me gain more clarity on my journey. Overall, I can't recommend it enough to anyone who wants to build a successful creator business, live a meaningful life, and stay inspired along the way. Thanks Matt for all the incredible work you do!

It's always inspiring to see someone who has transitioned from a conservative profession to something more creative and fulfilling. Matt's willingness to share his journey and insights as a creator and coach is truly refreshing. As someone who can relate to his experience, I appreciate his transparency and openness. It is really clear that Matt is dedicated to helping other creators achieve their goals. I highly recommend Matt as a coach and his newsletter as a valuable resource for anyone looking to embark on a similar journey.

If you had any excuse as to why you can’t follow your creative calling, Matt will help you break that notion. Sharing his journey going from being an accountant to following his creative path while juggling real life responsibilities, Matt talks about things we all experience as creators and creatives. When this newsletter is not providing insights, it’s reminding you that you are not alone on journey. You can count on Matt to remind you what matters most. One of my favorite quotes by him: “We signed up for this game to create, not to become a busy administrator. We want to add value, make an impact, and have creative space to explore. Not be filling every free second with frantically pandering to the social media gods.” 
PS - love the playlist and picture at the footer of every email.
 — Aleana Kali, founder at Brands Are Alive.

I'm Eunice Cheung and I am a soloprenur who is building my therapy business, Your millennial therapist. Matt's Newsletter shares personable stories and relatable struggles of being a creator. His insightful tips remind me to get out of my own head and to stay consistent and persistent. His dedication to his work (writing 52 issues of newsletter throughout the year) is hugely inspiring. Grateful to be connected with a fellow creative :)

I'm Alexei, a copywriter who's building a digital marketing agency. If there's one thing I love about Matt's work, it's the way that it makes me think and gives me a chance to reflect, even if I'm being swamped by the noise of life. This helped me gain clarity on my long-term goals for my business. This is my first entrepreneurial endeavour but I believe in taking action and figuring it out along the way. So I started without a clear end game, but Matt helped me become clear on what mine is. This led to me making a few changes in my business. Focusing on what's important (serving existing clients, optimizing my marketing strategies to reach new clients). But at the same time, rejecting what isn't important (growing on Instagram). If you're looking for a cognitive pick-me-up to help you drown out the noise and reflect on your mission, the newsletter is a great place to start.

Matt’s newsletter is perfect for new creators! As a newly coach and content creator, I’ve found Matt’s newsletter and content incredibly useful. His work covers important topics such as business admin, social media content and more importantly, work-life balance. The transition from a 9-5 isn’t easy and I love how Matt paints a realistic and authentic picture of the solopreneur game. Matt’s work is a perfect mix of his experiences and research from others. I love how he takes a quote or a concept from books, podcasts or other creators, and puts his own spin on it. Being able to link multiple topics from angles I haven’t thought about is the main reason why I follow Matt’s work. You should too.

I'm building a Fitness & Mindset coaching business. Matt's newsletter has provided me with actionable solutions for getting over the obstacles in the creators journey. It's improved my perspective and helped me gain clarity on my mission and my message.

I got into the content creation and personal branding business 6 months ago and had to learn that the craft is much more difficult and time-consuming than I thought. I got into a "valley of tears" that almost made me give up. But then I found Matt's newsletter and he described exactly the pain points I had too, and that only a peer can have. I suddenly didn't feel alone anymore and the newsletter issues helped me to get out of the valley of tears. I was most moved the most by a post on "Remarkable Content" and that consistency doesn't mean posting daily on compulsion, but consistently publishing high quality content. Since I have taken this into account, things have been going really well on social media. I can only recommend the newsletter! And @Matt: Keep up the great work - it really helps!