Carolyn Dustin
Regional Sales Manager, PaymentWorks
The Daily Sales Show… BEST WAY TO LEVEL UP your sales skills! Sorry for shouting, just want the folks in the back to hear - Spend lunch (et) with these talented folks. I do, 3-4x weekly. The perspective you gain from sales resources all over the world is unsurpassed. Topics are a variety of everything we deal with as sellers. Hosts and guests alike are engaging, respond to questions in real time AND the amount of resources shared on the regular will blow your mind. If ya can’t join live - no worries- they got you! Listen to the podcast, grab the recording post show - it’s all there. TL;DR: 1. attend live when you can. 2. Keep a notebook of the nuggets that resonate from every show for easy reference (track date/time/guest if you need to go back for context on your note). 3. Connect with these humans on LI for continued insights
Jun 17, 2025
Letsatsi Mayeki
Account Executive at Scrums.com
This show has helped me more than my previous managers and sales training sessions have. I have learned a lot from watching top tier experts share their invaluable lessons and processes, which has helped me a become better business conversation starter relationship builder. Thanks to everyone over at Sell Better :)
Nov 14, 2024
Charles Brandt
Mid Market Account Executive

Sell Better has been a game-changer with me and apprieciate the constant fresh content. Big shout out to James for always bringing the energy
Jul 16, 2024
John Bisset
Western Sales Director, Telos Alliance
James Buckley draws out the best tips from his guests, and always with an upbeat smile. From James and Sell Better, I've shortened emails to increase open rate and response, added a short new product video to my email footer, and followed tips to identify a problem and offer a solution. Since so many people open emauls on their phones, I check the layout on the phone screen first. Time well spent!
Jul 10, 2024
Drew Simpson
AE, Blend
Had the chance to connect with James "Saywhatsales" Buckley back in 2018 over a cold call. Although I wasn't the right POC for him I appreciated his attitude and energy, which led to me following him on LinkedIn. I loved the content he put out because it was super-engaging and "real", and eventually the algorithm picked up on this until he was a familiar face on my daily feed. Fast forward to 2021, I made the move into SaaS sales. The first thing I did was check out what James had been posting, which led me to Sell Better and The Daily Show. I made jumping on one of the webinars a weekly task. After fighting the good-fight as an SDR for a few years I finally got the shot at an AE role, due in no small part to the enablement James and the Sell Better team put out on the daily. Every new SDR we bring on I immediately recommend joining the newsletter and making it a point throughout their journey to join a few shows a week. Looking forward to attending more shows now from the AE perspective!
May 28, 2024
Dawn Wood
VP of Sales - Parascript
Great resource/channel. I dont know how we have missed this! The resources are topical, and engaging. Recommended for all sales people or anyone that wants to influence people.
Feb 6, 2024
Siya
Founder - Salesparky
I started Salesparky in June 2023 and Sell Better resources wete crazy helpful to navigate the journey ❤️ Most of the videos + guides are a part of internal training for our SDRs.
Dec 13, 2023
Patrick Gately
Strategic Development Manager; Leyton
Simply put Sell Better does it the right way. They insight new ideas, and also take the time to make sure that you are able to properly execute those ideas. Anything from AB testing to Closing Deals. Sell Better has the tools and more important the team to help you succeed in sales. My favorite coaches to work with 1:1 have been Shelly and James. They break it down into easier to digest information and enable you to formulate a strategy that works for you! If you're in Sales, you should know Sell Better. If you don't, you're not hitting your quota!
Dec 13, 2023
Alek Gerken
Sales Consultant
The diverse content on Sell Better is appreciated. It's been very helpful in gaining different perspectives on the various topics that you share. As a full-cycle Sales Consultant who is always working on my craft, It’s like a piece of sandpaper, helping smooth and refine areas of my skill set that can be improved.
Nov 8, 2023
Nasir
So happy I found the Sell.Better Channel :) I joined the 3-Step Guide Hitting Quota Session with Jason Bay today! The shared knowledge and material from Jason was amazing and the way James hosted the session was super funny! Looking forward to all the future sessions! Keep up the great work!
Nov 2, 2023
Ross Alcorn
Enterprise Account Executive
Sell Better has been such a help in getting best practices for cadences for outreach through multiple tools to create pipeline and close deals. I had the pleasure of starting my career with Leslie Douglas as my sales trainer and have used the tips and tricks as an AE the past 8 years. It's great to learn the latest and greatest tips/tricks from successful AE's who are leveraging new tech stacks.
Oct 12, 2023
Viet Nguyen
Hey, I'm Viet, and a week ago, I joined a webinar about writing email. I have to say, much knowledge to be learnt, it was really eye-opening for me. Great synergy between the 2 hosts too
Sep 22, 2022
Syed Faraz
SDR at Qooper Mentoring Software
James I cannot begin to thank you enough for the content you have. I watch it every weekend to make sure before Monday I have learned something I can improve on. Every time on calls I use to have this anxiety and I thought this is not for me. But you bring in people from all ends and they share their experience and tactics on how to be better and I just tell myself, watch James webinar, improve and other things will follow. Thank you once again for the amazing content and keeping it simple, educational and direct.
Oct 3, 2022
Juan Carlos Montoya
Prolibu
I'm the Head of Sales for a SaaS, we're growing with a new SDR team, and Sell Better was a great way to learn about previus expereinces in the industry. James Buckley and his webinars have been a great way to learn, and connect.
Oct 7, 2022
Amy Wayland
SDR - FCM Travel
I was actually in the middle of a "blitz" call day when breaking to watch the VM script webinar and I'm no longer leaving my name or # on VMs - love that the point it just to put a voice to the messages, not get a call back. It's already saved me a ton of time and hopefully will lead to some more email responses!
Oct 11, 2022
Michael Del Pesce
This show has been monumentally helpful to me as a first time BDR, who is also in his first job out of college. There's so much knowlege and guidence between all of the numerous speakers who speak on the show. For a free show, the information you provide is much more than I had expected to see. While there's always our superiors and mentors, It's always nice to have some outside ideas and see how others do the same job as me. Seriously, thank you for hosting this show! You guys/gals are awesome!
Oct 9, 2023
Ravi Kant Bhagat
SDR - Spyne.ai
I've been using Sell Better as my go-to resource since I jumped into B2B sales. Let me tell you, there's no platform that beats it when it comes to leveling up your skills. James, Jason, and the whole crew are absolutely killing it, keeping us all in the loop with real-time updates.
Sep 26, 2023
PJ Fletcher
VP, Sales at XOi Technologies
I am the VP of Sales of a high growth SaaS organization that operates in a very competitive market, and Sell Better has helped us gain a competitive edge. I highly recommend taking advantage of Sell Better's webinars and courses if you want your Team improve their skill set and stay ahead of the game.
Mar 28, 2023
Neil Murthy
Relationship Manager
I've been meaning to send this overdue email to say 'Thank You' to you and the JB Sales Team. A few months ago, I got a promotion and a big raise at my company and I have you to thank for it. I took a new sales job in March 2020 and it was extremely challenging with COVID but, I had also not worked in a pure sales role in over a decade. I googled "How to Make a Cold Call" and watched some of your YouTube videos (being from Boston, I appreciated your style). From there, I started listening to your PodCasts and showing up to your webinars. I worked up the courage to focus on cold calling and sending video messages. After a few months, I was starting to book meetings and made sure to secure the next step. Those meetings started to turn into deals and I am happy to say I have been able to hit every sales goal. I did not think I would make it too long in my job those first few weeks and now I am a top performer. I cannot thank you enough for the content that you have put out and will be forever grateful.
Jan 12, 2023
John Haboush
AE @ Tray.io
Hey there! JB Sales Training has enabled me to be confident in my outbound strategy and ability to close deals. JB sales was the place I went to when I got into the Sales game. I went from unconfident and awkward in my approach to being asked by my sales leaders to share what I have done with the entire sales org. I am grateful to JB and the team for what they've put together... forever a fan!!
Nov 19, 2022
Aira
Account Manager
I attended the webinar on how to be persistent - not pushy - when you prospect, and can really say that I not only enjoyed the time listening to Emmy, James, and Shelly, but came away with practical tips and insight on the sales process. The time flew by and there was so much helpful content. The biggest takeaway for me was to never feel bad about doing your job - I've definitely been guilty of saying, "Sorry to bother you," or "I hate to be a pest but.." it is repetitive, but it's my job. Looking forward to seeing more of what the Sell Better team has to share!
Oct 25, 2022
Tehrynn
BRD @Appcues
Hi! I'm Tehrynn and I'm in my first sales role EVER as a BDR. I'm constantly working towards bettering my outbound enterprise outreach. Sell Better has helped me with there AMAZING webinar and email content stay educated and ace the best practices for what I do. Their webinars are not only frequent but always relevant to my role with easily applicable things I can do to improve my sales performance. Love their stuff!
Oct 14, 2022
Lauren Smiley
ADR - Rescale
I was hired as a BDR got promoted to enterprise account development rep in 6 months after hire. I was introduced to JB sales by a colleague at Twilio when I got hired at a start-up (with NO sales background) and since enrolling in your program I have exceeded my quota by 300% and already have got 2 promotions in 9 months. THANK YOU!!!
Oct 14, 2022
Kirsten Woodbury
Building Materials Trader/LBM Advantage
Kirsten Woodbury-LBM Advantage. I am a Building Materials Trader. I don’t sell like the rest of you, one or two products, I sell 10 plus. I have to research the best products for my clients who are members of our Co-op. I have learned many tips and tricks to keep my clients engaged and for me to help build my relationships with those clients. The best thing I have learned… that you send me the recordings… just kidding! The best thing… I have not only learned from you, but I learn from the people that participate. I may not catch everything but what I do is so appreciated. I love that I can ask stupid questions and get answers. I’m new to all the sales jargon but have AHA moments often when I find out what something means and I have been doing it for years. Thank you all for the time and effort that you all put into these great webinars. I am seriously grateful.
Oct 7, 2022
Josh
Account Executive at Brandlive
- I sell virtual and hybrid event technology and services. - Sell Better provides an abundance of tips for cold-prospecting and building my pipeline. - I love the variety and amount of content that Sell Better provides.
Oct 4, 2022
Codi Soule
Sales Executive AdRoll
I work to provide solutions to ambitious D2C brands to help them reach their target audiences. I attended the How to Write A Cold Email That Converts webinar and got a lot of great tips and resources for writing better emails. Immediately after the webinar, I started shortening my emails to make sure I wasn't asking for a meeting that I hadn't yet earned. Turns out my emails were way too long and way too informative. I was providing prospects with an overwhelming amount of information that they didn't ask for. Now, my emails are focused on THEM and trying to determine what THEY are struggling with. James Buckley's webinars are now part of my growth plan and I look forward to future content!
Sep 19, 2022
Paul De Libero
Sr. Enterprise SDR, Drift
- I'm an Enterprise SDR at Drift. I sell to marketing and sales leaders of B2B companies. - Sell Better helped me figure out my outbound frameworks. I was struggling with my quota after being fully ramped, found Sell Better, and the next month hit my quota at 220%. Since, I've yet to dip below 100%. - Best things about the webinars is there is always a takeaway or helpful thing to try. In sales, what works for one person can work for another, so it's great to get new ideas and approaches for your outreach.
Sep 16, 2022
Annika Rosario
BDR
I am the sole BDR at a Fintech company. I had to jump in feet first without training so JB sales has continued to support me throughout this transition to essentially running BD at my company! Webinars are engaging, fun and helpful! Keep up the great work bringing on top talent and thoughtleaders!
May 31, 2022
Niblin Salazar
Sr. Sales Associate
My name is Niblin and I work for Hyly.AI, a marketing technology company for multifamily. I'm new to sales so I have attended a few of your webinars. I enjoy the vibes and I have already learned a lot. I've changed my approach, learned about how important discovery and research are and I have even re-written emails based on some advice I have heard. Keep them coming!
May 27, 2022
Collin Tovell
Account Executive at FMX
I have the Sell Better community to thank for instilling confidence in my outreach approach as an SDR and also with running effective meetings as an AE. I feel armed with creative approaches to gain trust and have better conversations with prospects, which helped me double my quota as an SDR and crush it as a new AE!
May 25, 2022
Ryan Briones
I'm currently a BDR at a software company that sells procurement software. Sell Better has helped me be an effective BDR through understanding my ideal customer profile and crafting tailored/targeted messaging. In addition, the course has taught me about the importance of personal branding, which I'm working towards. The best thing about the community is it's filled with people who are willing to help with anything related to sales.
May 23, 2022
Carolyn Dustin
Regional Sales Manager, PaymentWorks
The Daily Sales Show… BEST WAY TO LEVEL UP your sales skills! Sorry for shouting, just want the folks in the back to hear - Spend lunch (et) with these talented folks. I do, 3-4x weekly. The perspective you gain from sales resources all over the world is unsurpassed. Topics are a variety of everything we deal with as sellers. Hosts and guests alike are engaging, respond to questions in real time AND the amount of resources shared on the regular will blow your mind. If ya can’t join live - no worries- they got you! Listen to the podcast, grab the recording post show - it’s all there. TL;DR: 1. attend live when you can. 2. Keep a notebook of the nuggets that resonate from every show for easy reference (track date/time/guest if you need to go back for context on your note). 3. Connect with these humans on LI for continued insights
Jun 17, 2025