ECA gives real examples of Chris's own copy and swipes to teach you want to do. It's as close to walking around the copy corner of his brain for a while as you're likely to get. If that's a place you even want to go. If you're a working writer, you're going to get nuggets to make you better this week. If you're just staring out, you'll be starting from the 50 yard line instead of the starting line with everyone else. ECA delivers value every single lesson. And do your homework each lesson you'll get 5x out of the course.