The power of LinkedIn is ridiculous! At the beginning of 2021, I was a nobody on LinkedIn. I almost never posted on LinkedIn. I then started posting every day on LinkedIn. This one decision completely changed my life. Since that time because of LinkedIn I was able to: -Find my dream job -Start a company -Host a TV show I'm forever thankful for LinkedIn. It has created life-changing opportunities. I'm now living my dream life because of it. This, my friends, is the power of LinkedIn. #linkedin #job #connections #opportunities #power
Oct 31, 2022
The upside of expressing yourself online • Building a resume based on how you think • Becoming a lighthouse for likeminded people • Increasing your surface area to make great connections The downside: Worrying what people will think about you. The reality? Once you learn they don't think about you, the downside goes away. So it's only upside.
Nov 11, 2022
Here's a story I've seen played out 50+ times: A CEO is active on LinkedIn ~4X per year: - They announce when their company is funded. - They're "humbled" to be featured in a major article. - They need help hiring a key employee. - They share a post from their company page. They're active quarterly. It's all about their company. We shift them to start posting 3-5X per WEEK. - They share an industry insight. - They teach a specific skill that helps people. - They open up about professional failures and what they learned. - They give shout-outs (frequently) to people on their team. - They demonstrate their company values. - They talk about what it's like building their company They're active daily. It's all about adding value to their audience. On the rare occasion that this CEO needs help: - hiring - fundraising - partnering they have an audience that is 100X larger, and willing to help out. The rules of engagement for CEOs have changed. Don't get left behind.
Nov 4, 2022
Building an audience on Twitter is the most impactful decision I've ever made Started out as a way to do marketing for @devutils_app But then I fall in love with the community and the platform So start building products around the platform That's how I'm where I am today 👊
The effectiveness of being weird on Twitter: 1. I closed 2 investors for @WorkLifeVC from the Taylor Swift as SaaS illustrations 🧵 2. I tweeted about uncapped notes & free coffee in Silver Lake & invested in a "0-$1M ARR in 2 months" co. (CEO ♥️s half & half, really!)