Janine Croft
Janine Croft

Strategist, Speaker, Business Transformation

Massive shoutout to Pete Brennan and his Brand Mastery Accelerator programme! If you're looking to elevate your brand, launch your own agency, and learn from someone who truly walks the talk, look no further than Pete Brennan. I had the privilege of working with him through Brand Mastery Accelerator, and what sets Pete apart isn't just his insane expertise, it's his unwavering support, generosity, and willingness to share everything he knows. He doesn't gate-keep. He'll show you the exact steps to build, position, and scale, handing over all his IP, guiding you with a no-BS approach, and ensuring you have what you need to succeed. He's humble, strategic, and genuinely invested in your growth. If you're serious about levelling up, working with Pete is a no-brainer. He's a Legend.
 Janine Croft
Janine Croft

Strategist, Speaker, Business Transformation

Massive shoutout to Pete Brennan and his Brand Mastery Accelerator programme! If you're looking to elevate your brand, launch your own agency, and learn from someone who truly walks the talk, look no further than Pete Brennan. I had the privilege of working with him through Brand Mastery Accelerator, and what sets Pete apart isn't just his insane expertise, it's his unwavering support, generosity, and willingness to share everything he knows. He doesn't gate-keep. He'll show you the exact steps to build, position, and scale, handing over all his IP, guiding you with a no-BS approach, and ensuring you have what you need to succeed. He's humble, strategic, and genuinely invested in your growth. If you're serious about levelling up, working with Pete is a no-brainer. He's a Legend.

Feb 7, 2025

Feb 7, 2025

Ryan Blunden
Ryan Blunden

Social Liaison

Brand Mastery Accelerator has been a game-changer for me. Pete distills years of experience—both the wins and the lessons—into a framework that genuinely shifts how you approach your business. It’s not just theory; it’s a business model delivered on a silver platter, ready to be made your own. Beyond the frameworks, what really sets Brand Mastery Accelerator apart is the community - Brand Club. It’s packed with talented, driven creatives who constantly provide value and challenge you to think bigger. For anyone serious about elevating their creative business and stepping into the top 1%, BMA is the real deal. Pete’s openness, transparency, and ability to teach without ego make this programme worth every cent.

Ryan Blunden
Ryan Blunden

Social Liaison

Brand Mastery Accelerator has been a game-changer for me. Pete distills years of experience—both the wins and the lessons—into a framework that genuinely shifts how you approach your business. It’s not just theory; it’s a business model delivered on a silver platter, ready to be made your own. Beyond the frameworks, what really sets Brand Mastery Accelerator apart is the community - Brand Club. It’s packed with talented, driven creatives who constantly provide value and challenge you to think bigger. For anyone serious about elevating their creative business and stepping into the top 1%, BMA is the real deal. Pete’s openness, transparency, and ability to teach without ego make this programme worth every cent.

Jan 16, 2025

Jan 16, 2025

Nick Poole
Nick Poole

Founder, Syncd

Just watched the modules and doing the exercises today. This stuff is INVALUABLE for where I’m at right now! I have to send you this to say thanks for the value!
Nick Poole
Nick Poole

Founder, Syncd

Just watched the modules and doing the exercises today. This stuff is INVALUABLE for where I’m at right now! I have to send you this to say thanks for the value!

Jan 10, 2025

Jan 10, 2025

Jonathan Courtney
Jonathan Courtney

Founder, AJ&Smart

I believe Pete has a very powerful talent in branding and in business. We’re lucky that he’s willing to share his thoughts with the world.
Jonathan Courtney
Jonathan Courtney

Founder, AJ&Smart

I believe Pete has a very powerful talent in branding and in business. We’re lucky that he’s willing to share his thoughts with the world.

Jan 10, 2025

Jan 10, 2025

Tim Kerr
Tim Kerr

Founder and Creative Director | Brainstorm Design

This course has been a game-changer, offering profound insights into running effective brand strategy sessions, distilling brand purpose, positioning businesses, and launching brands with confidence. If you're a graphic designer overwhelmed by revisions or struggling to assert your vision, this course equips you to elevate your service and deliver world-class brands. Pete's tried-and-tested process covers everything from mindset and business operations to client relations and of course, brand strategy. It's more than a course—it's an immersive experience with a supportive community of like-minded professionals. You can spend years figuring it out on your own, or join this course and fast-track your career. I look forward to seeing you in the Brand Club!

Tim Kerr
Tim Kerr

Founder and Creative Director | Brainstorm Design

This course has been a game-changer, offering profound insights into running effective brand strategy sessions, distilling brand purpose, positioning businesses, and launching brands with confidence. If you're a graphic designer overwhelmed by revisions or struggling to assert your vision, this course equips you to elevate your service and deliver world-class brands. Pete's tried-and-tested process covers everything from mindset and business operations to client relations and of course, brand strategy. It's more than a course—it's an immersive experience with a supportive community of like-minded professionals. You can spend years figuring it out on your own, or join this course and fast-track your career. I look forward to seeing you in the Brand Club!

Jan 10, 2025

Jan 10, 2025

Chris Do
Chris Do

Founder, The Futur

Smart, generous, kind, honest and authentic. Pete’s story on how to thrive and survive as a creative entrepreneur will inspire you.
Chris Do
Chris Do

Founder, The Futur

Smart, generous, kind, honest and authentic. Pete’s story on how to thrive and survive as a creative entrepreneur will inspire you.

Jan 10, 2025

Jan 10, 2025

Sophie Hooper
Sophie Hooper

Sophie Hooper, Founder at DSNHAUS

Before signing up, this program immediately felt different to every other design/branding course I’d previously come across. And holy cow, it really is. Pete and Nics have crafted something truly phenomenal. You’re guided through the intricate process of starting a brand from the ground up, and given access to EVERYTHING in between. There’s no such thing as gatekeeping at BMA, Pete shares every single fine detail you could wish for – sometimes it actually felt too good to be true. It’s as if you’ve been let in on all his secrets, everything that he’s learnt along the way of his beamingly successful career, in a really cohesive, digestible way. There’s a framework, structure, template for every step, by the end of the course, you’re set up for success. Beyond the incredible content, I’m now part of the BMA online community—a truly special space. It’s amazing to connect with a small, genuine group of like-minded people where we can collaborate, ask questions, and support each other as part of an ongoing network. Without a doubt, this is the smartest investment I’ve made—and probably will ever make—in my career. The BMA excelled well beyond my expectations. I cannot sing the praises of this program enough. Thank you Pete & Nics for creating such a transformative, career changing course.
Sophie Hooper
Sophie Hooper

Sophie Hooper, Founder at DSNHAUS

Before signing up, this program immediately felt different to every other design/branding course I’d previously come across. And holy cow, it really is. Pete and Nics have crafted something truly phenomenal. You’re guided through the intricate process of starting a brand from the ground up, and given access to EVERYTHING in between. There’s no such thing as gatekeeping at BMA, Pete shares every single fine detail you could wish for – sometimes it actually felt too good to be true. It’s as if you’ve been let in on all his secrets, everything that he’s learnt along the way of his beamingly successful career, in a really cohesive, digestible way. There’s a framework, structure, template for every step, by the end of the course, you’re set up for success. Beyond the incredible content, I’m now part of the BMA online community—a truly special space. It’s amazing to connect with a small, genuine group of like-minded people where we can collaborate, ask questions, and support each other as part of an ongoing network. Without a doubt, this is the smartest investment I’ve made—and probably will ever make—in my career. The BMA excelled well beyond my expectations. I cannot sing the praises of this program enough. Thank you Pete & Nics for creating such a transformative, career changing course.

Jan 10, 2025

Jan 10, 2025

Errol Gerson
Errol Gerson

54 years teaching at The Art Center College of Design to over 6,000 students

If you're someone who would like to learn from a master practitioner who has walked the walk, then do yourself a huge favor and invest in your future with this remarkable programme. I have had the good fortune and privilege of knowing and working with Pete for many years now, and in my 54 years of teaching, mentoring and coaching thousands of designers, someone with his credentials, drive and passion come along very seldom. I have no doubt whatsoever that after you take Pete's programme the ROI will be enormous. It’s really very simple - if you change the way you look at things, then the things you look at will change!!! Put yourself in front of this career-changing course and watch the results. You can thank me later. All you have to is take the first step and begin with the end in mind.

Errol Gerson
Errol Gerson

54 years teaching at The Art Center College of Design to over 6,000 students

If you're someone who would like to learn from a master practitioner who has walked the walk, then do yourself a huge favor and invest in your future with this remarkable programme. I have had the good fortune and privilege of knowing and working with Pete for many years now, and in my 54 years of teaching, mentoring and coaching thousands of designers, someone with his credentials, drive and passion come along very seldom. I have no doubt whatsoever that after you take Pete's programme the ROI will be enormous. It’s really very simple - if you change the way you look at things, then the things you look at will change!!! Put yourself in front of this career-changing course and watch the results. You can thank me later. All you have to is take the first step and begin with the end in mind.

Jan 10, 2025

Jan 10, 2025

Dom Stuart
Dom Stuart

Designer, Maker & Photographer

You’ve created something amazing. It feels like I’m on a different planet talking with you. I’ve learnt heaps & heaps that I never learnt at art school. The things you’ve taught me and the way you put it across is absolutely GOLD!
Dom Stuart
Dom Stuart

Designer, Maker & Photographer

You’ve created something amazing. It feels like I’m on a different planet talking with you. I’ve learnt heaps & heaps that I never learnt at art school. The things you’ve taught me and the way you put it across is absolutely GOLD!

Jan 10, 2025

Jan 10, 2025

Andrew Kirby
Andrew Kirby

YouTuber and Founder of Synthesizer

Pete is a master of his craft. A king amongst men. He can do things no other man can. If you're serious about what you do, there's no one else to go to than Pete! He revolutionized my business!
Andrew Kirby
Andrew Kirby

YouTuber and Founder of Synthesizer

Pete is a master of his craft. A king amongst men. He can do things no other man can. If you're serious about what you do, there's no one else to go to than Pete! He revolutionized my business!

Jan 5, 2025

Jan 5, 2025

Luke Wenban
Luke Wenban

Strategic Designer

Dude. I just wanted to drop you a note to say holy shit. This is seriously life-changing! Deepest thanks and gratitude for doing all this man.
Luke Wenban
Luke Wenban

Strategic Designer

Dude. I just wanted to drop you a note to say holy shit. This is seriously life-changing! Deepest thanks and gratitude for doing all this man.

Jan 10, 2025

Jan 10, 2025

Jackson Tate
Jackson Tate

Lead Creative - Tate Creative Studio

This program has been genuinely amazing! I wish all courses and training programs provided this much amazing info and content. It was exactly what I needed in my career, to help give me a boost when I wasn't sure if working for myself and running my own business as a branding designer was feasible. But it's given me the clarity and certainty that this is exactly where I want to be. Having not only the learnings from each of the sessions but the systems and structures of a top 1% Brand builder has been my new secret weapon. While I now use most of the resources daily, simply knowing I have access to such a goldmine of recourses and community support to call on whenever needed has helped me set a new trajectory to my career. I'm a person that is pretty skeptical about paying for resources but this has been so valuable I'd do it again in a heartbeat. 🙌 ⚡️
Jackson Tate
Jackson Tate

Lead Creative - Tate Creative Studio

This program has been genuinely amazing! I wish all courses and training programs provided this much amazing info and content. It was exactly what I needed in my career, to help give me a boost when I wasn't sure if working for myself and running my own business as a branding designer was feasible. But it's given me the clarity and certainty that this is exactly where I want to be. Having not only the learnings from each of the sessions but the systems and structures of a top 1% Brand builder has been my new secret weapon. While I now use most of the resources daily, simply knowing I have access to such a goldmine of recourses and community support to call on whenever needed has helped me set a new trajectory to my career. I'm a person that is pretty skeptical about paying for resources but this has been so valuable I'd do it again in a heartbeat. 🙌 ⚡️

Jan 8, 2025

Jan 8, 2025

Sophie Gee
Sophie Gee

Associate Professor, Princeton University

Pete - just to say that I learned a ton and the material you’ve put up is incredible gold. I find your approach fascinating and massively energising. So thank you!!
Sophie Gee
Sophie Gee

Associate Professor, Princeton University

Pete - just to say that I learned a ton and the material you’ve put up is incredible gold. I find your approach fascinating and massively energising. So thank you!!

Jan 10, 2025

Jan 10, 2025

Alessio Centritto
Alessio Centritto

creative director @home by 5

Joining Pete and his cohort has been like stumbling upon a compass while lost in a dense, tropical forest. When you're running a business, juggling family, and striving for work-life balance, it’s all too easy to lose sight of your long-term goals. You end up saying yes to projects that don’t align with your vision—just to keep the cash flow going. Pete helped us rediscover our "true north" by starting with one simple but profound question: Why do we do what we do? Once we reconnected with our purpose, everything else started to fall into place—our business proposition, our offerings, and even the right clients to pursue. Pete’s energy and enthusiasm are nothing short of contagious. It’s like catching the biggest wave of your life; his motivation inspires you to paddle out again, even when your arms feel like jelly. This course was a game-changer, marking the difference between where we were—stuck in the grind—and where we should be: operating at our full potential. The templates and processes shared throughout the course were the icing on the cake, but the real gift was regaining clarity, energy, and a reignited passion for doing what we know best. Can’t really thank Pete enough…
Alessio Centritto
Alessio Centritto

creative director @home by 5

Joining Pete and his cohort has been like stumbling upon a compass while lost in a dense, tropical forest. When you're running a business, juggling family, and striving for work-life balance, it’s all too easy to lose sight of your long-term goals. You end up saying yes to projects that don’t align with your vision—just to keep the cash flow going. Pete helped us rediscover our "true north" by starting with one simple but profound question: Why do we do what we do? Once we reconnected with our purpose, everything else started to fall into place—our business proposition, our offerings, and even the right clients to pursue. Pete’s energy and enthusiasm are nothing short of contagious. It’s like catching the biggest wave of your life; his motivation inspires you to paddle out again, even when your arms feel like jelly. This course was a game-changer, marking the difference between where we were—stuck in the grind—and where we should be: operating at our full potential. The templates and processes shared throughout the course were the icing on the cake, but the real gift was regaining clarity, energy, and a reignited passion for doing what we know best. Can’t really thank Pete enough…

Jan 10, 2025

Jan 10, 2025

Blake Mitchell
Blake Mitchell

Founder, Doggo

Pete has had a significant impact on my life. The way I will do business, and my understanding of what brand really is, has completely changed.

Blake Mitchell
Blake Mitchell

Founder, Doggo

Pete has had a significant impact on my life. The way I will do business, and my understanding of what brand really is, has completely changed.

Jan 10, 2025

Jan 10, 2025

Katherine Paterson
Katherine Paterson

Graphic Designer at Katherine Paterson Design

Taking Pete Brennan’s Brand Mastery Accelerator course with Electric Brands in December 2024 was a game-changer for me, both as a designer and a creative business owner. Over six packed weeks, Pete shared his mindset foundations, his meticulous end-to-end branding project process, and an incredible trove of resources and recommendations—not just from a designer’s perspective, but holistically for running a thriving creative business. Because let’s face it: being a talented designer is one thing, but building a successful business is another beast entirely. Pete is a certified anti-gatekeeper, leaving no stone unturned and answering all cohort questions with an open-book attitude. Even as someone grappling with burnout and a family emergency mid-course, I never felt left behind or like a burden. Pete made sure everyone felt supported, bolstering our confidence while encouraging us to put in the hard work needed to set ourselves up for brighter futures. The self-paced format, lifetime access to modules and recordings, and the invaluable community (where Pete, cohort members, and alumni share insights and keep each other accountable) make it more than manageable. The diversity of skills and experiences in the cohort alone added so much depth to the learning experience. I joined this course to rewrite the foundations of my strategies, systems, and processes—hoping to avoid the “learning it the hard way” pitfalls by gaining insights from someone who’s made all the mistakes and come out the other side as an industry leader. While I’m still working my way through the content with a fine-tooth comb, the impact is already undeniable. My creative block has melted away, my burnout feels lighter, and I finally feel hopeful about building a strong network instead of seeing it as an uphill battle. This course and the community have been pivotal in reigniting my passion and sense of purpose. I can’t wait to see the future iterations of this course because Pete’s vision is already magical. If you’re considering it, trust me—it’s worth every second.

Katherine Paterson
Katherine Paterson

Graphic Designer at Katherine Paterson Design

Taking Pete Brennan’s Brand Mastery Accelerator course with Electric Brands in December 2024 was a game-changer for me, both as a designer and a creative business owner. Over six packed weeks, Pete shared his mindset foundations, his meticulous end-to-end branding project process, and an incredible trove of resources and recommendations—not just from a designer’s perspective, but holistically for running a thriving creative business. Because let’s face it: being a talented designer is one thing, but building a successful business is another beast entirely. Pete is a certified anti-gatekeeper, leaving no stone unturned and answering all cohort questions with an open-book attitude. Even as someone grappling with burnout and a family emergency mid-course, I never felt left behind or like a burden. Pete made sure everyone felt supported, bolstering our confidence while encouraging us to put in the hard work needed to set ourselves up for brighter futures. The self-paced format, lifetime access to modules and recordings, and the invaluable community (where Pete, cohort members, and alumni share insights and keep each other accountable) make it more than manageable. The diversity of skills and experiences in the cohort alone added so much depth to the learning experience. I joined this course to rewrite the foundations of my strategies, systems, and processes—hoping to avoid the “learning it the hard way” pitfalls by gaining insights from someone who’s made all the mistakes and come out the other side as an industry leader. While I’m still working my way through the content with a fine-tooth comb, the impact is already undeniable. My creative block has melted away, my burnout feels lighter, and I finally feel hopeful about building a strong network instead of seeing it as an uphill battle. This course and the community have been pivotal in reigniting my passion and sense of purpose. I can’t wait to see the future iterations of this course because Pete’s vision is already magical. If you’re considering it, trust me—it’s worth every second.

Jan 7, 2025

Jan 7, 2025

Eric Jurkovic
Eric Jurkovic

Brand Designer | 5AM

Independent designers face a constant predicament — knowing they need to invest in themselves and their business but NOT knowing who they should invest in with the sea of online resources. I personally faced every instructor, course and cohort with apprehension thinking it would provide nothing new and of value. When Pete personally reached out to me, I was a little cautious by default but I quickly saw what his cohort stood far above other offerings I came across online. I then agreed to having a chat and after witnessing how personal he was to my situation while going through the full outline of his cohort, I knew this was something I needed to partake in if I wanted my business to excel. After now finishing the program and having all the tools I need, I consider myself fortunate for Pete reaching out to me. His program brings back to the personal connection that is so often lost in the online space and if you're willing to put in the work, you will no doubt come out with a perspective to help guide your career for the long term.
Eric Jurkovic
Eric Jurkovic

Brand Designer | 5AM

Independent designers face a constant predicament — knowing they need to invest in themselves and their business but NOT knowing who they should invest in with the sea of online resources. I personally faced every instructor, course and cohort with apprehension thinking it would provide nothing new and of value. When Pete personally reached out to me, I was a little cautious by default but I quickly saw what his cohort stood far above other offerings I came across online. I then agreed to having a chat and after witnessing how personal he was to my situation while going through the full outline of his cohort, I knew this was something I needed to partake in if I wanted my business to excel. After now finishing the program and having all the tools I need, I consider myself fortunate for Pete reaching out to me. His program brings back to the personal connection that is so often lost in the online space and if you're willing to put in the work, you will no doubt come out with a perspective to help guide your career for the long term.

Jan 5, 2025

Jan 5, 2025

Kirby
Kirby

Vision Translator | BrandFit

Pete's one-of-a-kind expertise, energy, and deep wisdom have been poured into the Brand Mastery Accelerator programme. His comprehensive blueprint is everything you need to build world-class brands.

Kirby
Kirby

Vision Translator | BrandFit

Pete's one-of-a-kind expertise, energy, and deep wisdom have been poured into the Brand Mastery Accelerator programme. His comprehensive blueprint is everything you need to build world-class brands.

Jan 10, 2025

Jan 10, 2025