Sarah Heal
CEO Information Leadership
I thought the Clarity Kit would be a bit like a horoscope - so high level it could apply to anyone. Instead, it helped me home in on what was unique and special about our business. Paul's connection of positioning with business strategy makes the theoretical concrete. It brings alive the trade-offs that turn a wish list into a strategy that drives business results. The Clarity Kit represents huge value for money. I would recommend any CEO or founder work through the kit and get their own clarity before engaging an agency. You may find you no longer need one or need less than you thought you did.
Sep 20, 2025
Talica Davies
Because in this economy, hope isn't a sales strategy. I help service providers create effective, non-obnoxious sales processes that feel as good as they perform. | $750M+ Closed Sales |
RUN DON'T WALK TO USE THIS
all my clients rave about it Paul Syng
You built something so good other creators are pointing to it in their own funnels.
(Me🙋🏽♀️)
It goes against everything I learned about creating sales funnels but it truly is that good.
May 11, 2025
Paul Hicks
I help Sales Teams drive predictable revenue through our proven Change Adoption Systems
I have a rule, I generally don't do endorsements.
My personal values and brand are too important to compromise.
And let me be clear, this IS an endorsement...
Paul Syng asked me to review his "CEO Clarity Starter Kit" and share feedback with him, I said "You bet, but I'm going to be brutally honest".
He said bring it on...
I thought I was helping him, little did I know he was helping me out at the same time!
First Green Flag! He's validating his work early on and seeking out ways to improve it. He's already incorporated some of my feedback in 2.0
Second Green Flag - I learned a ton. I thought I had a pretty good handle on the "What do you do?" response. Turns out it needed some refining to really standout from the crowd.
Third Green Flag - He didn't do "The Consulting Thing". You know, where they point out all the holes and say good luck. The AI Clarity Advisor gave me actionable insights and support.
Finally, It's free. 🤯 This level of value and clarity is worth real $$$. Paul, I still think you're crazy for giving this level of thinking away for free.
After working through the Starter Kit I've reframed how I position myself and isolated what I do NOT want to be known for.
I think the CEO Clarity Starter Kit is perfect for 2 different personas:
First, the CEO/Leader who knows their ICP, messaging, value prop and niche could use a little fine-tuning. This WILL help you!!
Second, the CEO/Leader who thinks they have it all figured out. This will uncover the blind spots you aren't seeing.
Want instant access to the course?
Comment "claritytoscale.biz" below and I'll send you the link! 😉✌️
Apr 29, 2025
Steve Patti
Helping CROs master the growth levers: Brand + Demand + Expand 7X CMO/VP | 3X sales leader 📈 | 2X startup founder 🚀 | Professor 🧐 Tech, Telecom, Automotive, Financial Services, Industrial, Agencies
Well done Paul Syng
Startups and larger companies will spend more than $249 in salary/overhead costs for someone to read this post and think about whether to buy the kit.
They will spend 100X this amount ($25K) on poor marketing investments in a single week/month due to ineffective & irrelevant messaging that they will amplify via paid media and other channels.
Sounds like a no-brainer investment to close the gaps between what what a brand thinks they should be communicating and what ICPs find relevant/valuable.
Sep 20, 2025
Preet Singh
Builder, Designer of Products, Communities
After 6+ years of building DLS at DesignX Community, our team paused to make sure every decision reflects our ethos. A short positioning sprint with Paul Syng gave us clarity so values → programming → speakers → schedule → visuals all align. We’re designing for authenticity, not aesthetics
Sep 5, 2025
Joe Daniels
Freelance Business Coach
As someone who also does positioning for a living, Paul's trained-up AI has me a little concerned for my job! Some of the insights it was able to pull out from my answers were scarily accurate and insanely helpful for clarifying my thinking around my own business.
May 14, 2025
Sarah Heal
CEO Information Leadership
I thought the Clarity Kit would be a bit like a horoscope - so high level it could apply to anyone. Instead, it helped me home in on what was unique and special about our business. Paul's connection of positioning with business strategy makes the theoretical concrete. It brings alive the trade-offs that turn a wish list into a strategy that drives business results. The Clarity Kit represents huge value for money. I would recommend any CEO or founder work through the kit and get their own clarity before engaging an agency. You may find you no longer need one or need less than you thought you did.
Sep 20, 2025
Talica Davies
Because in this economy, hope isn't a sales strategy. I help service providers create effective, non-obnoxious sales processes that feel as good as they perform. | $750M+ Closed Sales |
RUN DON'T WALK TO USE THIS
all my clients rave about it Paul Syng
You built something so good other creators are pointing to it in their own funnels.
(Me🙋🏽♀️)
It goes against everything I learned about creating sales funnels but it truly is that good.
May 11, 2025
Paul Hicks
I help Sales Teams drive predictable revenue through our proven Change Adoption Systems
I have a rule, I generally don't do endorsements.
My personal values and brand are too important to compromise.
And let me be clear, this IS an endorsement...
Paul Syng asked me to review his "CEO Clarity Starter Kit" and share feedback with him, I said "You bet, but I'm going to be brutally honest".
He said bring it on...
I thought I was helping him, little did I know he was helping me out at the same time!
First Green Flag! He's validating his work early on and seeking out ways to improve it. He's already incorporated some of my feedback in 2.0
Second Green Flag - I learned a ton. I thought I had a pretty good handle on the "What do you do?" response. Turns out it needed some refining to really standout from the crowd.
Third Green Flag - He didn't do "The Consulting Thing". You know, where they point out all the holes and say good luck. The AI Clarity Advisor gave me actionable insights and support.
Finally, It's free. 🤯 This level of value and clarity is worth real $$$. Paul, I still think you're crazy for giving this level of thinking away for free.
After working through the Starter Kit I've reframed how I position myself and isolated what I do NOT want to be known for.
I think the CEO Clarity Starter Kit is perfect for 2 different personas:
First, the CEO/Leader who knows their ICP, messaging, value prop and niche could use a little fine-tuning. This WILL help you!!
Second, the CEO/Leader who thinks they have it all figured out. This will uncover the blind spots you aren't seeing.
Want instant access to the course?
Comment "claritytoscale.biz" below and I'll send you the link! 😉✌️
Apr 29, 2025
Steve Patti
Helping CROs master the growth levers: Brand + Demand + Expand 7X CMO/VP | 3X sales leader 📈 | 2X startup founder 🚀 | Professor 🧐 Tech, Telecom, Automotive, Financial Services, Industrial, Agencies
Well done Paul Syng
Startups and larger companies will spend more than $249 in salary/overhead costs for someone to read this post and think about whether to buy the kit.
They will spend 100X this amount ($25K) on poor marketing investments in a single week/month due to ineffective & irrelevant messaging that they will amplify via paid media and other channels.
Sounds like a no-brainer investment to close the gaps between what what a brand thinks they should be communicating and what ICPs find relevant/valuable.
Sep 20, 2025
Preet Singh
Builder, Designer of Products, Communities
After 6+ years of building DLS at DesignX Community, our team paused to make sure every decision reflects our ethos. A short positioning sprint with Paul Syng gave us clarity so values → programming → speakers → schedule → visuals all align. We’re designing for authenticity, not aesthetics
Sep 5, 2025
Joe Daniels
Freelance Business Coach
As someone who also does positioning for a living, Paul's trained-up AI has me a little concerned for my job! Some of the insights it was able to pull out from my answers were scarily accurate and insanely helpful for clarifying my thinking around my own business.
May 14, 2025