I found the Tracking mastery course very complehensive and I have particularly enjoyed the comprehensive step by step guides for implementation as well as additional guides and email templates. Overall, this is a very good value for money course and I have already started advancing my account tracking set up off the back of what I have learnt. If I were to give some constructive feedback as well, I would have appreciated some parallels to Foodlight tracking as well as many of us adserve PPC campaigns.

I highly recommend doing the conversion tracking mastery. It’s a hands-on course with lots of info, it also includes step by step guides on how to implement basic and advanced tracking. A must-do for every PPC-specialist!

This course helped me demystify the whole tagging and tag manager environment and provided step by step instructions for setting up Google Ads account tracking in any ecommerce platform. 

It solves the garbage in, garbage out problem that you either inherit from new clients or can fix for existing clients. It tells you which rocks to look under to make sure the account is structurally sound.

I learned how to set primary and secondary conversion actions. Funny enough, through this course I discovered that I had too many primary conversion actions and had to switch several of them to secondary (add to cart, begin checkout). 

This switch resulted in wasteful spending cuts by about 25% per day in my Google Shopping campaigns and contributed to an increase in ROAS from 2.63x to 3.45x. There were other contributing factors, but this played a role.

This course has helped me get more confident in my data and skills. It's helped me get crystal clear on all types of conversion tracking and which to implement based on client goals. One cool thing I learned is using data layers to enrich our clients' data, which we can then use to optimize better.

I've spent a lot of time (and money!) over the last year on various courses and none of them could clearly explain the steps I needed to take to implement the type of gold-level conversion tracking that I wanted for google ads. Then along came Bob & Miles with Conversion Tracking Mastery. The course covers every kind of useful conversion tracking for Google Ads and, very importantly, why you need to implement it (this is so helpful to explain to clients that don't really understand the technical aspects and just want analytics imported conversions.) I found the step by step walkthroughs really useful, particularly for unpicking my failed tracking attempts.

Conversion Tracking Mastery gave me clarity on how to set up my tracking the right way. From basic to advanced techniques, Micro to Macro, and how to measure real results instead of just spammy leads. If you’re still just tracking form submissions without importing real values I'd suggest you start right away and become a Master in Conversion Tracking.

Miles and Bob did a great job making this course. A lot of PPC specialists are good at making and creating campaigns but forgetting the section where people should start focus on conversion tracking. Great job boys!

A fantastic resource to top-up your conversion tracking knowledge! Lots of golden nuggets on information that make you an attribution master.

One of the best course that I have ever taken! The way that they explain every module and the ind depth information is invaluable. Well done!

A great training where you can find useful information about every aspect of Tracking. A great opportunity for junior and for seniors.

I recently had the privilege of taking the "Conversion Tracking Mastery" course by PPC Mastery, focused on Google Ads Conversion Tracking. This course exceeded all my expectations and truly transformed the way I approach online advertising. The content was exceptionally well-structured, providing a step-by-step guide to mastering the intricacies of Google Ads Conversion Tracking. The instructors demonstrated a deep understanding of the subject matter, and their expertise shone through in every module. The explanations were clear, concise, and accompanied by real-world examples that made even the most complex concepts easy to grasp. What sets this course apart is its practicality. Not only did it cover the theoretical aspects, but it also delved into the practical implementation of conversion tracking strategies. The hands-on exercises and case studies were invaluable in solidifying my understanding and building my confidence in using conversion tracking effectively. The course's commitment to staying up-to-date with the ever-evolving landscape of Google Ads was impressive. The insights into the latest trends and best practices provided me with a competitive edge in the industry. Overall, "Conversion Tracking Mastery" is an exceptional course that I wholeheartedly recommend to anyone looking to excel in the world of Google Ads. It's a game-changer that equips you with the knowledge, skills, and confidence needed to drive meaningful results for your campaigns. Thank you, PPC Mastery, for offering such a transformative learning experience!

As a seasoned digital marketer with over 6 years of experience in conversion tracking, I found the Conversion Tracking Mastery course to be an absolute gem. In recent years, conversion tracking has undergone numerous changes, and it's surprising how many audited ad accounts still struggle with getting it right despite its absolute importance. It was highlighted the critical need for effective collaboration between programmers and marketers in the digital landscape. The course's emphasis on accurate conversion tracking couldn't have come at a better time. The content not only covers the latest updates but also equips marketers with practical strategies to navigate these challenges successfully. I wholeheartedly recommend it to anyone looking to take their conversion tracking skills to the next level.

Bob & Miles are one of the best PPC experts in the world. It was time for me to upgrade my tracking skills and this course was released in the perfect time. I loved this course and its content <3 ! thanks guys

The Conversion Tracking Mastery course has given me tons of valuable ways to improve the way we track results for our clients. It made me realise that the way we were doing things had lots of room for improvement and I'm looking forward to implementing the new skills I've learnt.

I have quite a lot of experience with conversion tracking already, but still learnt a lot through this course!

If you are looking for a comprehensive a to z course that explains how to plot accurately and how you are in the right place! This course cleared up all the doubts I had about google ads tracking and helped me increase the conversion value of my clients. I am now confident with respect to tracking and have been able to sell my clients this service.

Definitely a course to recommend! It provides practical videos with detailed information on how-to provide the Google algorithm with clear data. This not only helped me to better understand the game of data tracking, but also my clients for getting more value with their ad budgets. Especially the video's on e-com POAS tracking are next level. Keep up the good work!

Great course! I work with Digital marketing tracking for almost 10 years and even for me there were useful things like Cart Data or Server side tracking guide. The host explained things very thorough and clearly.

I'm a PPC specialist and have worked in the industry for 5 years now. I've not yet come across a more effective guide to conversion tracking, which I signed up for ahead of the also valuable free course on offer. The detail and insight was extremely helpful and I couldn't recommend enough to anyone experienced or new to the industry. Subscribing to PPC Mastery will genuinely be one of the most valuable things you do for becoming a better PPC specialist!

I'm thrilled to have obtained the PPC Mastery Conversion Tracking course. It has significantly enhanced my understanding of conversion tracking, making my knowledge more systematic. I am confident that this valuable knowledge will help me address and improve my campaigns. Many thanks to the team for their outstanding work!

Enrolling in the Conversion Tracking Mastery course has been a transformative experience for me. Diving deep into the complexities of Conversion Tracking and Server-Side Tracking, I've emerged with a wealth of knowledge that has significantly elevated my expertise. The course meticulously covered advanced tactics and strategies, empowering me to implement cutting-edge solutions for my clients. I'm now equipped with the tools and insights needed to deliver exceptional results, optimizing conversions with precision and confidence. This course has undoubtedly taken my skills to the next level, and I'm excited to apply this newfound knowledge to drive success for my clients. A heartfelt thank you to the instructors and community for this invaluable learning journey!

The Conversion Tracking Mastery course is a super bomb created by the dynamic duo Bob&Miles. In terms of conversions and tracking, I had never seen anything so specific and complete, what amazes is the detail of the insights, how specific you are able to get into each lesson, everything I was looking for to be able to improve my knowledge on the subject , I found them here in this course. In the agency I don't directly deal with tracking and conversions, we have the specific DEV department, so I shouldn't even worry about these topics or "waste time" studying them. The problem is that in recent months it has become necessary to know as much as possible how to manage conversions, tracking issues and everything that concerns the reading and passage of clean data to the Google Ads platform, in order to make the Campaigns work as best as possible. Consequently, knowledge on the subject becomes necessary and this course answers every single question/doubt, so as to be able to better interact with the DEV department. Congratulations, together with the Performance Max Mastery course, I can say that it is the best money spent of the season.

Highly recommend the PPC Mastery Conversion Tracking Mastery course. Comprehensive insights into advanced techniques are presented cohesively, saving time. A game-changer for Google Ads agencies, setting them apart and delivering superior client results.

This course is truly exceptional! It delivers tremendous value! I highly recommend it to all Google Ads experts looking to advance their skills. I've learned many new things such as: why should we use enhanced conversions, what is consent mode, how to implement server side tracking, how to track profits and optimize towards them in Gads, how to segment new vs returning customers and so much more!

I believe conversion tracking and attribution are two of the most important skills for any PPC expert to learn and master, and this course really helps take those skills to the next level and beyond. The course helped clarify and answer many of the questions I already had about Google Tag Manager, offline conversions, the use of enhanced conversions and more. Beyond that, it introduced me to many techniques I had no idea existed that I was able to start to implementing right away. I did find a few of the modules and videos to be too complicated and technical, even with the email instructions, some developers still did not understand what I was trying to get them to do. I still don't have a complete grasp on server-side tagging, consent mode and how to push data layers, but I do expect to fill in the gaps myself at some point and figure out how to implement these when the time comes. I will definitely be looking back at this course in the future whenever any of these advanced tracking techniques come up with my clients and I will use the modules from the course to implement these advanced conversion techniques which I really believe will improve my accounts significantly. And a huge shout out to Bob for guiding us through the entire course, he is simply incredible. I found him easy to understand and extremely knowledgeable. And most importantly, never boring!

Hi! I just had to take a moment to share my thoughts on the Conversion Tracking Course. Seriously, this course rocks! 🚀 First off, the way it's laid out? Super organized. It took me step by step through the whole conversion tracking process. Before this course, tracking website visitors felt like this complicated puzzle. But now, I feel like I've got the secret code to understanding their moves. Listen, if you're looking to give your online game a turbo boost, this course is it. It's not just about the technical skills – although you'll definitely get those. It's about knowing how to use your data to make smart moves. Big thumbs up from me!

Complete course that I recommend to all professionals. The course covers all the fundamental aspects to accurately track conversions (both offline and online, both for leads and for e-commerce). Furthermore, the development of offline conversions is treated in great detail, which will be more and more set. In support of the theory, all the aspects to implement them are also shown, both using gtm and gtag. Great

I entered the course with high expectations, and I must say, it has exceeded them in every way. The course content is not just comprehensive; it's a journey that transforms learning into mastery. The depth of knowledge and practical insights provided are remarkable. I appreciate how complex topics are broken down into digestible, actionable steps, making it accessible for learners at every level. From basics to advanced techniques, the course covers it all, and the real-world examples add a relatable touch. The instructors, Miles and Bob, stand out for their up-to-date knowledge and genuine commitment to their students' success. Their passion and expertise shine through, making the learning experience both enriching and enjoyable. Already, I've started implementing some of the techniques learned, and the impact on my campaigns is evident. Cost savings and improved ROAS/POAS are real achievements, and I'm eager to see what more I can accomplish as I progress further in the course. Thank you for creating such an outstanding learning opportunity!

The Conversion Tracking Mastery Course is more than a learning experience; it's a tool for marketing enhancement. A highlight is its adaptability, accommodating everyone from beginners to experts. Upon completion, I noticed significant growth in handling conversion challenges, contributing to higher client satisfaction and ROI. In conclusion, the Conversion Tracking Mastery Course is a vital investment for those seeking professional growth. Highly recommended – 10/10!

I loved the course! Great instructor and super valuable content. Complex topics were explained in a simple yet detailed manner.

As a junior PPC specialist, the Conversion Tracking Mastery added an enormous amount of value to my skill set. Great implementation videos and explanations. The course is structured logically and makes it possible to implement learnings throughout the journey. Definitely worth the money!

I'm working as media buyer for 4 years now, and conversion tracking was my weak point. This course helped me with that, so now I'm more confident with my knowledge.

The Conversion Tracking Mastery course was incredibly helpful. I've always believed in the importance of proper conversion tracking setup, and this was an incredibly valuable course to catch up on the latest thinking and technology. I found this course especially valuable to get up to speed on advanced techniques for conversion tracking and enriching data input with custom variables, etc. Especially helpful info on solving data errors, etc. Highly recommend this course!

The conversion mastery course paid for itself within 20-mins. Genuinely learnt a ton plus more which I wasn't expecting. The guys explain in simple layman terms and it's easy to grasp quickly. 100% recommend!

Surely the best training currently available. It deals with 360 of the subject and allows a very complete comprehension of the subject and an easy and fast implementation. Thank you

Absolutely Thrilled with PPC Mastery Courses! As someone who has spent 7 years specializing in Google Ads at different agencies, I thought I had seen it all. But transitioning to freelancing made me realize how challenging it can be to stay ahead of the curve without a team to back you up. That's when I stumbled upon PPC Mastery and decided to invest in their courses: Conversion Tracking Mastery, Google Ads Masterclass, and Performance Max Mastery. To say that these courses exceeded my expectations would be an understatement. Each course was a treasure trove of insights, strategies, and actionable tips that I hadn't encountered before. It was evident that a lot of thought and expertise had gone into crafting these courses. What really sets PPC Mastery apart, however, is the community. Upon signing up, I gained access to their Discord channel. The Discord channel is a goldmine of information in itself. The community is filled with like-minded PPC specialists who are incredibly supportive and always willing to share their knowledge. It's like having an extended team that's just as passionate and skilled in the field as you are. I can confidently say that the courses at PPC Mastery are worth every euro spent. They have not only enriched my understanding of Google Ads but have also provided me with a supportive community that I can rely on. If you're looking to elevate your PPC game, look no further than PPC Mastery.

Thanks for the super useful course. I've found out many opportunities for my account growth. All the modules are set up clearly. And I've already implemented the most of settings from the course.

In the course of my career as a PPC expert, I have already attended numerous courses. The courses from PPC Mastery are by far the best I know. I recommend anyone who is interested in these topics to subscribe to the courses. In terms of content, quality & structure they are excellent. Thank you, Miles & Bob!!!

A very in-depth course with practical tools to get started right away. Thanks!

Huge value in this course for any Google ads user, if you want to take it to the next level you need to own tagging and measurement like a pro and this course is the way to go.

PRO attitude on how to do top of the class tracking.

This course is amazing detailed and with a lot of practical examples that makes it easy to understand!

This training has unlocked a new scenario as a PPC specialist, the amount of shared knowledge is massive. As an experienced GAds specialist getting to know the main growth strategies is key, but this course now has allowed me to acquire tons of technical skills which enable me to be more autonmous at my job.

This is our second course with PPC Mastery and we could not be happier with the quality and depth of the information. Bob and Miles continue to excel with their courses and I am sure we will be purchasing further courses in the future.

Loved the advance tactics. Especially needed help with OCT, server wide tracking & E-comm tracking. And this course has cleared most of my doubts

I needed to update my knowledge of what must be done with the EU's new cookie consent requirement. With so much complexity, having it all in 1 package is an excellent tool in your arsenal.

Next level course, everything you need to know about conversion tracking the right way

I have been taking the PPC Mastery course by Bob & Miles, and I can confidently say that it has been a game-changer for my digital marketing journey. This course not only exceeded my expectations but also equipped me with a wealth of knowledge and practical strategies that I can implement immediately in my client accounts. One of the standout features of the PPC Mastery course is the in-depth knowledge shared by Bob & Miles. Their expertise in pay-per-click advertising shines through in every module, providing a comprehensive understanding of the intricacies of running successful campaigns. What sets this course apart is its hands-on approach. Bob & Miles don't just talk about theory; they provide real-world examples that allow you to see the concepts in action. The course goes beyond the basics, delving into advanced concepts and strategies that have significantly expanded my skill set.

Wow, I can't help but share my excitement about the 'Conversion Tracking Mastery' course by PPC Mastery! I'm currently halfway through, and I just had to take a moment to express how impressed I am with this learning journey. I came into this course with some prior experience in Google Ads, but I've been blown away by the depth of knowledge and practical insights it offers. It's not just about learning; it's about truly mastering conversion tracking, and it's been an eye-opener for me. The course has this remarkable ability to take complex topics and break them down into digestible, actionable steps. From the basics to advanced techniques, it's all there, and the real-world examples make it so relatable. I've already started implementing some of the techniques I've learned, and the impact on my campaigns has been noticeable. The cost savings and improved ROAS/POAS are real, and I can't wait to see how much more I can achieve as I progress further. One thing that sets this course apart is the instructors, Miles and Bob. They are always up-to-date with the latest trends and are constantly bringing new insights to the table. And it's clear that they genuinely care about their students' success. If you're considering buying this course, I wholeheartedly encourage you to go for it. It's been an amazing journey for me so far, and I'm excited about what lies ahead. 'Conversion Tracking Mastery' is more than a course; it's a transformative experience in the world of Google Ads.

Really helped me with setting up server side tagging. Couldn't find the right information anywhere so this was a dream come true!

For 5 years, I have been working as a google advertiser, always striving to maintain a T-shaped skillset and delving deeper into the aspects of Google Tag Manager. That's why I found the course very useful, although quite technical. I don't think it's suitable for those without at least some technical knowledge of GTM, but even with the step-by-step tutorials, one can learn a lot. I often struggled to draw a clear line between my work and that of a developer. However, with the Conversion Tracking Mastery course, I finally understood the extent to which an advertiser can go and when it's appropriate to delegate tasks to a developer. As for the topics covered, chapeau! The technical level was enormous, and I highly recommend it to every advertiser!

I can definitely recommend the Conversion Tracking Mastery course. I particularly liked the fact that very advanced techniques were covered. It was also very helpful that the information on the individual topics is bundled centrally in one course and you don't have to search for the information yourself piece by piece. As a Google Ads agency, we realize that we can stand out from our competitors with our knowledge of advanced tracking techniques and that our customers benefit greatly from this. Best regards from Austria

One of the best and complete course for Google Ads Conversion Tracking. Despite having the GACT knowledge the course acted as a great revision. But, that not all the course goes through all the important elements to first measure the right way, measuring more and how to send quality data back to Google Ads platform and use it in your advantage and ultimate fixing your data sets this really take your conversion tracking knowledge to a next level, including concepts that will play an important role in 2024 with a cookie-less world. I urge every digital marketer to take this course and make themselves future-proof.

I really feel like I mastered conversion tracking thanks to PPC Mastery. I've learned a lot of new things that I wouldn't have known without following the course. I'd 100% recommend this course to anyone working within Google Ads accounts on a daily basis.

Investing in Conversion Tracking Mastery was more than just a course purchase; it was a professional power-up. It’s the new ROI record holder in my book, and I wouldn’t hesitate to recommend it to anyone who wants to become a true conversion tracking master.

I just completed the Conversion Tracking Masterclass Workshop and it was so insightful. The knowledge of Bob and Miles is huge. There was so much I learnt today and everything is explained clearly and practically to be able to put into practice. With the upcoming deprecation of 3rd party cookies, this workshop was so useful to understand how to put in place all the elements to still ensure that conversions are being tracked correctly. Each scenario was covered for Lead Gen, SaaS, and ecommerce ads accounts. Plus we got all the slides and the actual video recording!

The Conversion Tracking Mastery has been one of the best digital marketing courses I have ever attended. I would recommend this course not for beginners but for Google Ads specialists with some prior experience with the platform, in order to elevate their skills to the next level. I might suggest adding some chapters regarding the use of scripts and including the length of each module without needing to open every single video to check it.

So far the knowledge and insights that Bob & Miles shared with us are remarkable. Extremely insightful and amazing.

I had the privilege of attending the Advanced Conversion Tracking Mastery Workshop on February 8th, and let me just say, it was an absolute game-changer! I was thrilled to dive into this one-time live event and explore the intricate world of advanced Google Ads conversion tracking. First off, let's talk about the value-packed recordings. The organisers wasted no time in making these available, ensuring that we could revisit and absorb the wealth of knowledge shared during the workshop. Whether you're a seasoned veteran or just starting out, these recordings are an invaluable resource. Now, onto the content itself. Wow! In just two hours, the workshop covered an extensive array of topics, leaving no stone unturned. From preventing data loss to navigating the ever-evolving landscape of privacy regulations, the workshop provided total clarity on how to optimise your Google Ads tracking setup for maximum impact. One aspect that truly stood out was the focus on staying ahead of the curve. With insights into advanced tracking techniques and leveraging first-party data, attendees were equipped to not only keep up with but surpass their competition. I must also commend the Q&A session, where additional resources were shared, including invaluable guides and tutorials. The inclusion of practical implementation steps, such as Consent Mode. In summary, if you're serious about enhancing your Google Ads performance and maximising your conversions, this workshop is an absolute must-watch. Kudos to Bob & Miles for delivering such a comprehensive and impactful event. I can't recommend it highly enough!

The Advanced Conversion Tracking Mastery Workshop was just what I needed to ensure that my clients comply with privacy regs and collect accurate data. The workshop was clear with supporting resources to guide me through the implementation of what I'd learnt. Excellent value. Would 100% recommend.

The course is very clear, educational and fun (if you like your job). It's immediatly applicable and as an SEA specialist I can discuss next steps with my clients and implement them. I'm much more skilled now. It's an absolute must-do for SEA marketers!

I’ve been following Miles and Bob on LinkedIn for months before purchasing Conversion Tracking Mastery. Given the value they have been providing on a daily basis it was a no-brainer to take them up on their offer. And let me tell you, they delivered once again. It started with pointing me to areas that I were not aware of (i.e. Attribution reports) and went on to detailed high-level topics like how to import offline conversion (which was completely new for me). Before purchasing a course like this there’s always the fear that one might pay for someone covering surface-level basics only. I assure you that’s not the case with this one. All in all, I did not expect such a high-density of quality information. Highly recommend the course for everyone who wants to improve their tracking skills.

As a team of one, it can be difficult to learn new skills, optimisations and keep up to date with new platform features and capabilities without colleagues to learn from. Having worked in agencies where I could access tech/dev support, I knew conversion tracking was a blind spot of mine - so the Mastery course has been perfect for building up my knowledge and confidence in this area. I'm more comfortable advising clients and can charge more for my services since completing this course. Thank you!

Each lesson was thoughtfully structured, balancing theoretical knowledge with practical applications. The hands-on projects were particularly valuable, allowing me to apply what I learned in real-time scenarios. Their case studies, reflecting the most recent market trends, offered a deep dive into successful campaign strategies.

When it comes to Google Ads, finding an advanced course is a real struggle. Most online courses are meant for beginners and only cover the basics allowing you to get started. But Conversion Tracking Mastery is different: it covers advanced strategies and techniques, from concept to implementation, and is very actionable thanks to the over-the-shoulder videos. I believe in lifelong learning, and Bob & Miles make it happen by allowing even experienced PPC managers to take their skills to the next level and keep improving.

Buying Conversion Tracking Mastery course sets new ROI record for my professional investments.

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