Drayton Bird
Drayton Bird

Global Creative Director @ Ogilvy & Mather

“VeryGoodCopy shows you how to write, and how not to write. How to think, and how not to think. Eddie is a damn good marketer. I recommend him.”

Drayton Bird
Drayton Bird

Global Creative Director @ Ogilvy & Mather

“VeryGoodCopy shows you how to write, and how not to write. How to think, and how not to think. Eddie is a damn good marketer. I recommend him.”

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Ann Handley
Ann Handley

Author of “Everybody Writes” & Chief Content Officer @ MarketingProfs

“Eddie is a fantastic copywriter.”
Ann Handley
Ann Handley

Author of “Everybody Writes” & Chief Content Officer @ MarketingProfs

“Eddie is a fantastic copywriter.”
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Alex Shevchenko
Alex Shevchenko

Co-Founder @ Grammarly

"I’m a fan of your work, Eddie."
Alex Shevchenko
Alex Shevchenko

Co-Founder @ Grammarly

"I’m a fan of your work, Eddie."
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Harry Dry
Harry Dry

Founder @ Marketing Examples

“VeryGoodCopy is a copywriting goldmine. I often go there for inspiration. Eddie is the real deal.”

Harry Dry
Harry Dry

Founder @ Marketing Examples

“VeryGoodCopy is a copywriting goldmine. I often go there for inspiration. Eddie is the real deal.”

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Julian Shapiro
Julian Shapiro

Founder @ Demand Curve

"Eddie Shleyner is one of the few people who can articulate what makes great writing great."
Julian Shapiro
Julian Shapiro

Founder @ Demand Curve

"Eddie Shleyner is one of the few people who can articulate what makes great writing great."
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David Deutsch
David Deutsch

$1B Direct-Response Copywriter

"Eddie Shleyner is brilliant at breaking down all things writing."

David Deutsch
David Deutsch

$1B Direct-Response Copywriter

"Eddie Shleyner is brilliant at breaking down all things writing."

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Justin Welsh
Justin Welsh

Founder @ Saturday Solopreneur

“I visit VeryGoodCopy weekly to upgrade my copywriting. Eddie does an incredible job.”
Justin Welsh
Justin Welsh

Founder @ Saturday Solopreneur

“I visit VeryGoodCopy weekly to upgrade my copywriting. Eddie does an incredible job.”
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Bob Bly
Bob Bly

Author of "The Copywriter's Handbook"

"Eddie, I LOVE your '8 compelling ways to write a headline' essay. May I reprint it in my newsletter?"
Bob Bly
Bob Bly

Author of "The Copywriter's Handbook"

"Eddie, I LOVE your '8 compelling ways to write a headline' essay. May I reprint it in my newsletter?"
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Kevin Rogers
Kevin Rogers

Copywriter & Founder @ Copy Chief

"Eddie Shleyner is a brilliant writer who understands the art of persuasion — and teaches it — in a way few people can. I'm jealous of how he can say so much in so few words. Big fan!"

Kevin Rogers
Kevin Rogers

Copywriter & Founder @ Copy Chief

"Eddie Shleyner is a brilliant writer who understands the art of persuasion — and teaches it — in a way few people can. I'm jealous of how he can say so much in so few words. Big fan!"

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Ben Settle
Ben Settle

Author, Alt-Copywriter & Founder of Email Players

“Eddie is one helluva interviewer, an absolute pleasure to talk to.”
Ben Settle
Ben Settle

Author, Alt-Copywriter & Founder of Email Players

“Eddie is one helluva interviewer, an absolute pleasure to talk to.”
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Dave Gerhardt
Dave Gerhardt

Founder @ Exit Five

"Eddie Shleyner, now there's a fella who knows something about copywriting."
Dave Gerhardt
Dave Gerhardt

Founder @ Exit Five

"Eddie Shleyner, now there's a fella who knows something about copywriting."
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Vikki Ross
Vikki Ross

Copywriter & Creator of #CopywritersUnite

“Eddie must be commended for his services to Copywriting and Copywriters everywhere.”
Vikki Ross
Vikki Ross

Copywriter & Creator of #CopywritersUnite

“Eddie must be commended for his services to Copywriting and Copywriters everywhere.”
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Scott Dikkers
Scott Dikkers

Author, Screenwriter & Founder @ The Onion

“The over-delivery in VeryGoodCopy's newsletters is really something! Eddie just gets it. Plus, he’s a joy to work with and does so at the highest level.”

Scott Dikkers
Scott Dikkers

Author, Screenwriter & Founder @ The Onion

“The over-delivery in VeryGoodCopy's newsletters is really something! Eddie just gets it. Plus, he’s a joy to work with and does so at the highest level.”

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Kim Krause Schwalm
Kim Krause Schwalm

A-List Copywriter & Founder of Get Dangerously Good

"VeryGoodCopy is likely the very best reading you'll do on any given day about copywriting."
Kim Krause Schwalm
Kim Krause Schwalm

A-List Copywriter & Founder of Get Dangerously Good

"VeryGoodCopy is likely the very best reading you'll do on any given day about copywriting."
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Dave Harland
Dave Harland

Copywriter & Founder @ The Word Man

"Eddie is a copywriting genius, an absolute master of the craft."

Dave Harland
Dave Harland

Copywriter & Founder @ The Word Man

"Eddie is a copywriting genius, an absolute master of the craft."

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Devin Reed
Devin Reed

Head of Content Strategy @ Gong

“I’m a huge fan of VeryGoodCopy. It stays in my swipe file.”
Devin Reed
Devin Reed

Head of Content Strategy @ Gong

“I’m a huge fan of VeryGoodCopy. It stays in my swipe file.”
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Billy Oppenheimer
Billy Oppenheimer

Six at 6 on Sunday

"The most value per word of all the newsletters out there. Whether to learn about copywriting or to simply observe a master at work, subscribe to VeryGoodCopy."

Billy Oppenheimer
Billy Oppenheimer

Six at 6 on Sunday

"The most value per word of all the newsletters out there. Whether to learn about copywriting or to simply observe a master at work, subscribe to VeryGoodCopy."

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Cameron Day
Cameron Day

Copywriter & Creative Director

"VeryGoodCopy is a dying art. Devour great copy. Study great work. Don't imitate it. Be inspired by it. Think. Write. Solve. Repeat."

Cameron Day
Cameron Day

Copywriter & Creative Director

"VeryGoodCopy is a dying art. Devour great copy. Study great work. Don't imitate it. Be inspired by it. Think. Write. Solve. Repeat."

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Dan Nelken
Dan Nelken

Copywriter & Author, A Self-Help Guide for Copywriters

“VeryGoodCopy is my #1 resource recommendation for anyone, from a junior to a senior copywriter.”
Dan Nelken
Dan Nelken

Copywriter & Author, A Self-Help Guide for Copywriters

“VeryGoodCopy is my #1 resource recommendation for anyone, from a junior to a senior copywriter.”
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Daniel Throssel
Daniel Throssel

Copywriter & Founder @ Persuasive Page

“Eddie is the Hemingway of the modern copywriting world.”
Daniel Throssel
Daniel Throssel

Copywriter & Founder @ Persuasive Page

“Eddie is the Hemingway of the modern copywriting world.”
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Wes Kao
Wes Kao

Co-Founder @ Maven

"Eddie from VeryGoodCopy is one of the few writers I've seen who blends direct response copywriting with a literary style. He creates an experience that's engaging and one of a kind."
Wes Kao
Wes Kao

Co-Founder @ Maven

"Eddie from VeryGoodCopy is one of the few writers I've seen who blends direct response copywriting with a literary style. He creates an experience that's engaging and one of a kind."
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Louis Grenier
Louis Grenier

Founder, Everyone Hates Marketers

“If I had to define Eddie’s style — and why I’m so in love with the way he writes — it’d be: probably the most efficient copywriter on the planet. The way he’s able to tell a story, bring you and make a point, an actionable point, something you can really remember for the rest of your life.”

Louis Grenier
Louis Grenier

Founder, Everyone Hates Marketers

“If I had to define Eddie’s style — and why I’m so in love with the way he writes — it’d be: probably the most efficient copywriter on the planet. The way he’s able to tell a story, bring you and make a point, an actionable point, something you can really remember for the rest of your life.”

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Jen Allen-Knuth
Jen Allen-Knuth

Founder, DemandJen

Eddie is a brilliant copywriter. I look up to him. He never fails to make his reader reconsider status quo. Usually, in 350 words or less.
Jen Allen-Knuth
Jen Allen-Knuth

Founder, DemandJen

Eddie is a brilliant copywriter. I look up to him. He never fails to make his reader reconsider status quo. Usually, in 350 words or less.
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Godard Abel
Godard Abel

CEO @ G2.com

“Eddie owned copywriting at G2 and he won our annual Marketing MVP award, a well-deserved honor considering all his innovations and accomplishments during his time here." 

Godard Abel
Godard Abel

CEO @ G2.com

“Eddie owned copywriting at G2 and he won our annual Marketing MVP award, a well-deserved honor considering all his innovations and accomplishments during his time here." 

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Chase Dimond
Chase Dimond

Email Copywriter & Founder @ Boundless Labs

“VeryGoodCopy is one of the best newsletters on all things copywriting.”
Chase Dimond
Chase Dimond

Email Copywriter & Founder @ Boundless Labs

“VeryGoodCopy is one of the best newsletters on all things copywriting.”
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Nathan Baugh
Nathan Baugh

Writer & Founder @ World Builders

"I'm a writer, but not a copywriter. VeryGoodCopy is my go-to source for copywriting inspiration, tactics, and know-how."
Nathan Baugh
Nathan Baugh

Writer & Founder @ World Builders

"I'm a writer, but not a copywriter. VeryGoodCopy is my go-to source for copywriting inspiration, tactics, and know-how."
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Matt Barker
Matt Barker

Ghost Writer

"VeryGoodCopy was the first email newsletter I started following to learn about copywriting. I learned a lot of the fundamentals of what I consider very good writing from VGC. It would be a huge loss if this didn't exist."

Matt Barker
Matt Barker

Ghost Writer

"VeryGoodCopy was the first email newsletter I started following to learn about copywriting. I learned a lot of the fundamentals of what I consider very good writing from VGC. It would be a huge loss if this didn't exist."

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Sophie Cross
Sophie Cross

Founder & Editor, Freelancer Magazine

“My advice: absorb every bit of gold dust Eddie generously puts out into the world.”
Sophie Cross
Sophie Cross

Founder & Editor, Freelancer Magazine

“My advice: absorb every bit of gold dust Eddie generously puts out into the world.”
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Kevin Indig
Kevin Indig

Founder @ The Growth Memo

“Everything Eddie does is top-shelf quality.”

Kevin Indig
Kevin Indig

Founder @ The Growth Memo

“Everything Eddie does is top-shelf quality.”

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David Garfinkel
David Garfinkel

A-List Copywriter & Coach

“Eddie has taken a different approach to copywriting from anyone else I’ve come across.”
David Garfinkel
David Garfinkel

A-List Copywriter & Coach

“Eddie has taken a different approach to copywriting from anyone else I’ve come across.”
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Jo Watson
Jo Watson

Copywriter & Founder @ A Good Writeup

“You can tell Eddie puts real thought into everything he says and how he says it.”
Jo Watson
Jo Watson

Copywriter & Founder @ A Good Writeup

“You can tell Eddie puts real thought into everything he says and how he says it.”
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Jesse Wisnewski
Jesse Wisnewski

Editor-in-Chief @ The Copybot

“VeryGoodCopy is my go-to resource for quick, actionable copywriting advice.”
Jesse Wisnewski
Jesse Wisnewski

Editor-in-Chief @ The Copybot

“VeryGoodCopy is my go-to resource for quick, actionable copywriting advice.”
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Shlomo Genchin
Shlomo Genchin

Copywriter & Founder @ The Creative Marketer

“Ad schools charge $40K for what Eddie gives away for free through VeryGoodCopy."
Shlomo Genchin
Shlomo Genchin

Copywriter & Founder @ The Creative Marketer

“Ad schools charge $40K for what Eddie gives away for free through VeryGoodCopy."
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Shailan Mattoo
Shailan Mattoo

Senior Marketing Specialist

linkedin
Your story made my throat dry. Another brilliant post from the goat.
Shailan Mattoo
Shailan Mattoo

Senior Marketing Specialist

linkedin
Your story made my throat dry. Another brilliant post from the goat.
Rapti M.
Rapti M.

Copywriter @Meesho | Ex-Shopsy

linkedin
The story gave me literal goosebumps!
Rapti M.
Rapti M.

Copywriter @Meesho | Ex-Shopsy

linkedin
The story gave me literal goosebumps!
Dennis Geelen
Dennis Geelen

Speaker | I use remarkable true stories to help leaders see their organizations differently

linkedin
I love how this story not only draws the reader in, but also allows them to visualize the scene and 'feel' what the narrator is feeling. So good, Eddie. So good.
Dennis Geelen
Dennis Geelen

Speaker | I use remarkable true stories to help leaders see their organizations differently

linkedin
I love how this story not only draws the reader in, but also allows them to visualize the scene and 'feel' what the narrator is feeling. So good, Eddie. So good.
Brice Trophardy
Brice Trophardy

Trouvez des clients sur LinkedIn en 1h/semaine

linkedin-comment
Thank you. I have a Master's degree in French Literature and I love your writing.
Brice Trophardy
Brice Trophardy

Trouvez des clients sur LinkedIn en 1h/semaine

linkedin-comment
Thank you. I have a Master's degree in French Literature and I love your writing.
Nilanjana Das
Nilanjana Das

Content Marketing Manager

linkedin
I could actually visualize the entire story playing out in front of me! Such impact...!
Nilanjana Das
Nilanjana Das

Content Marketing Manager

linkedin
I could actually visualize the entire story playing out in front of me! Such impact...!
Bryan Walker
Bryan Walker

FM Catalyst & Problem Solver

linkedin
Great insight and information as always, Eddie! Everyone loves a good story, and by extension, a good storyteller.
Bryan Walker
Bryan Walker

FM Catalyst & Problem Solver

linkedin
Great insight and information as always, Eddie! Everyone loves a good story, and by extension, a good storyteller.
Hayley Aaron
Hayley Aaron

PR & Comms Manager

linkedin-comment
I love this! You write so well and explain it really clearly.
Hayley Aaron
Hayley Aaron

PR & Comms Manager

linkedin-comment
I love this! You write so well and explain it really clearly.
Simona Schwab
Simona Schwab

Teacher/ Translator/ Copywriter

linkedin-comment
Oooh, God bless you!! What a joy to read! Thank you! 🤗
Simona Schwab
Simona Schwab

Teacher/ Translator/ Copywriter

linkedin-comment
Oooh, God bless you!! What a joy to read! Thank you! 🤗
Tomiwa Farombi
Tomiwa Farombi

Brand Storyteller

linkedin-comment
Worthy of a book! Thank you, always.
Tomiwa Farombi
Tomiwa Farombi

Brand Storyteller

linkedin-comment
Worthy of a book! Thank you, always.
Meredith (Rice) Cooley
Meredith (Rice) Cooley

Brand Messaging & Editorial

linkedin-comment
👏🙌 I love this. And I literally could feel the dryness in my mouth. The whole time.
Meredith (Rice) Cooley
Meredith (Rice) Cooley

Brand Messaging & Editorial

linkedin-comment
👏🙌 I love this. And I literally could feel the dryness in my mouth. The whole time.
David Pullan
David Pullan

Author of Amazon #1 ‘The DNA of Engagement’

linkedin
Great story (and lesson), Eddie. Your thoughts have really clarified the value, and how well-crafted writing makes the listener/reader lean in and co-create the story. And this is the magic.
David Pullan
David Pullan

Author of Amazon #1 ‘The DNA of Engagement’

linkedin
Great story (and lesson), Eddie. Your thoughts have really clarified the value, and how well-crafted writing makes the listener/reader lean in and co-create the story. And this is the magic.
Shiv Shenoy
Shiv Shenoy

Authority Branding for CXOs & Experts

linkedin
This story is so vivid, Eddie. It hooks you instantly. Thanks for sharing.
Shiv Shenoy
Shiv Shenoy

Authority Branding for CXOs & Experts

linkedin
This story is so vivid, Eddie. It hooks you instantly. Thanks for sharing.
Shelley Johnson
Shelley Johnson

Leadership development for bold businesses

linkedin
WOW! This is so amazing Eddie. I actually forgot I was reading and felt like I was in the moment.
Shelley Johnson
Shelley Johnson

Leadership development for bold businesses

linkedin
WOW! This is so amazing Eddie. I actually forgot I was reading and felt like I was in the moment.
Ubelejit Dandison
Ubelejit Dandison

Community & Event Strategist

linkedin-comment
I kept smiling till I subscribed. Beautiful Storytelling.
Ubelejit Dandison
Ubelejit Dandison

Community & Event Strategist

linkedin-comment
I kept smiling till I subscribed. Beautiful Storytelling.
Jacqueline Msimuko Mankanda
Jacqueline Msimuko Mankanda

Bringing stories to life through the power of words

linkedin
Feel like I was right there in the room observing what was happening 👏👏👏
Jacqueline Msimuko Mankanda
Jacqueline Msimuko Mankanda

Bringing stories to life through the power of words

linkedin
Feel like I was right there in the room observing what was happening 👏👏👏
Jonny Ross
Jonny Ross

Neurocognitive Creative Strategist

linkedin
This, for me, has been one of those posts that actually changes me. Deeply refreshing insight and storytelling. Thank you, Eddie!
Jonny Ross
Jonny Ross

Neurocognitive Creative Strategist

linkedin
This, for me, has been one of those posts that actually changes me. Deeply refreshing insight and storytelling. Thank you, Eddie!
Susie Pinon
Susie Pinon

Digital Marketing @ Ascender

linkedin
What incredible storytelling. I felt like I was the one getting blood drawn! Really unique. The movie played in my head and my mouth felt unusually dry. This was fascinating.
Susie Pinon
Susie Pinon

Digital Marketing @ Ascender

linkedin
What incredible storytelling. I felt like I was the one getting blood drawn! Really unique. The movie played in my head and my mouth felt unusually dry. This was fascinating.
Peggy Staver
Peggy Staver

| Blogger | Outdoor Enthusiast | Supporter of Small & Local Businesses

linkedin
Thank you for this writing example, Ed. You pulled me into the room with you and I shared the experience. It was so concise. Not one word wasted.
Peggy Staver
Peggy Staver

| Blogger | Outdoor Enthusiast | Supporter of Small & Local Businesses

linkedin
Thank you for this writing example, Ed. You pulled me into the room with you and I shared the experience. It was so concise. Not one word wasted.
Ernesto Gutierrez, MD
Ernesto Gutierrez, MD

The only Fractional CMO who practiced medicine

linkedin
Absolutely love how you write dialogue, Eddie...
Ernesto Gutierrez, MD
Ernesto Gutierrez, MD

The only Fractional CMO who practiced medicine

linkedin
Absolutely love how you write dialogue, Eddie...
Oscar Sanchez
Oscar Sanchez

27 Years in Live Sports Broadcasting

linkedin
You are a master, Eddie. What would you recommend to improve at writing vivid stories like this one?
Oscar Sanchez
Oscar Sanchez

27 Years in Live Sports Broadcasting

linkedin
You are a master, Eddie. What would you recommend to improve at writing vivid stories like this one?
Rebecca Harrison
Rebecca Harrison

Copywriter for thoughtful businesses

linkedin
Great story, Eddie... maybe even a little too vivid in parts. 😂
Rebecca Harrison
Rebecca Harrison

Copywriter for thoughtful businesses

linkedin
Great story, Eddie... maybe even a little too vivid in parts. 😂
Renee Tay 🍉
Renee Tay 🍉

Marketing Consultant

linkedin
It’s like I'm watching a scene in a movie. Love, love, love this, Eddie! ❤️
Renee Tay 🍉
Renee Tay 🍉

Marketing Consultant

linkedin
It’s like I'm watching a scene in a movie. Love, love, love this, Eddie! ❤️
Tom Schaeffer
Tom Schaeffer

Executive Ghostwriter & Corporate Writer

linkedin
This is my favorite kind of writing style, Eddie. So visual and so good man.
Tom Schaeffer
Tom Schaeffer

Executive Ghostwriter & Corporate Writer

linkedin
This is my favorite kind of writing style, Eddie. So visual and so good man.
Tabitha Macharia
Tabitha Macharia

Copywriting - VSLs, TSLs, Ads, Emails, and Advertorials

linkedin
This is great. When I read your copy, I see myself in the scenario.
Tabitha Macharia
Tabitha Macharia

Copywriting - VSLs, TSLs, Ads, Emails, and Advertorials

linkedin
This is great. When I read your copy, I see myself in the scenario.
Ben Collins
Ben Collins

brand & creative strategist

linkedin
This is a damn good one, got my heart racing and my anxiety pumping. There words turned my office into an appointment room and for that, I applaud you
Ben Collins
Ben Collins

brand & creative strategist

linkedin
This is a damn good one, got my heart racing and my anxiety pumping. There words turned my office into an appointment room and for that, I applaud you
Kevin D.
Kevin D.

Founder of Climate Hive

linkedin
I found myself associating while reading this, Eddie. Very cool.
Kevin D.
Kevin D.

Founder of Climate Hive

linkedin
I found myself associating while reading this, Eddie. Very cool.
Samuel Sullins
Samuel Sullins

I set up newsletters

linkedin
Your dialogue is the best part Eddie—so clear and easy to read!
Samuel Sullins
Samuel Sullins

I set up newsletters

linkedin
Your dialogue is the best part Eddie—so clear and easy to read!
Arshmah Ajmal
Arshmah Ajmal

Driving Business Impact with Words

linkedin
Eddie, I was actually in that room with the lady imagining myself in your place. The writing really was so REAL.
Arshmah Ajmal
Arshmah Ajmal

Driving Business Impact with Words

linkedin
Eddie, I was actually in that room with the lady imagining myself in your place. The writing really was so REAL.
Chris Rodriguez
Chris Rodriguez

Rocket Scientist turned Agile Coach turned TEDx Speaker

linkedin
I never thought writing could feel so alive... Thanks, Eddie. Big fan!
Chris Rodriguez
Chris Rodriguez

Rocket Scientist turned Agile Coach turned TEDx Speaker

linkedin
I never thought writing could feel so alive... Thanks, Eddie. Big fan!
Nick Centera
Nick Centera

Director of Marketing at Qcells EPC | Host of Renewable Storytellers Podcast

linkedin-comment
My arm hurts from where the needle went in after reading that.
Nick Centera
Nick Centera

Director of Marketing at Qcells EPC | Host of Renewable Storytellers Podcast

linkedin-comment
My arm hurts from where the needle went in after reading that.
Nuha Mariyam
Nuha Mariyam

Content writer | Copy Writer

linkedin
Got so immersed in this post. Thank you for sharing.
Nuha Mariyam
Nuha Mariyam

Content writer | Copy Writer

linkedin
Got so immersed in this post. Thank you for sharing.
Moritz K.
Moritz K.

Building digital marketing systems that drive revenue

linkedin
Big fan of this writing style. So incredibly vivid...
Moritz K.
Moritz K.

Building digital marketing systems that drive revenue

linkedin
Big fan of this writing style. So incredibly vivid...
Whitney Blankenship
Whitney Blankenship

Content Leader in the Ecommerce and SaaS Industry

linkedin
This is brilliant. I'm absolutely one of those people who reads a story and watches the movie in their brain. I absolutely love when great text paints a picture for me.
Whitney Blankenship
Whitney Blankenship

Content Leader in the Ecommerce and SaaS Industry

linkedin
This is brilliant. I'm absolutely one of those people who reads a story and watches the movie in their brain. I absolutely love when great text paints a picture for me.
Giovanni Niese
Giovanni Niese

Businesslinker

linkedin
Man, it's like I was right there next to you the whole time I was reading. Nicely done, Eddie.
Giovanni Niese
Giovanni Niese

Businesslinker

linkedin
Man, it's like I was right there next to you the whole time I was reading. Nicely done, Eddie.
Rajita Chopra
Rajita Chopra

Psych Major | IPCW’26 | Writer | Content Creator

linkedin
It felt so real. Such a great way to explain, Ed!
Rajita Chopra
Rajita Chopra

Psych Major | IPCW’26 | Writer | Content Creator

linkedin
It felt so real. Such a great way to explain, Ed!
Kamilah McDonald
Kamilah McDonald

Copywriter

linkedin-comment
VeryGoodCopy is regularly open on my desk for learning and reminders.
Kamilah McDonald
Kamilah McDonald

Copywriter

linkedin-comment
VeryGoodCopy is regularly open on my desk for learning and reminders.
Raja K.
Raja K.

Get Permit-Ready Site Plans That Pass on the First Submission.

linkedin-comment
VeryGoodCopy is by far the best copywriting book out of some twenty I have read.
Raja K.
Raja K.

Get Permit-Ready Site Plans That Pass on the First Submission.

linkedin-comment
VeryGoodCopy is by far the best copywriting book out of some twenty I have read.
Mahjabeen P.
Mahjabeen P.

DR Copywriter for high-converting Facebook ads

linkedin-comment
This was really immersive! I was there with you in the story, with dry mouth, opening and closing fist. What an example of power of great writing! I already have your book, gotta read this again.
Mahjabeen P.
Mahjabeen P.

DR Copywriter for high-converting Facebook ads

linkedin-comment
This was really immersive! I was there with you in the story, with dry mouth, opening and closing fist. What an example of power of great writing! I already have your book, gotta read this again.
Emmanuel Terdoo
Emmanuel Terdoo

Expert copywriting services

linkedin-comment
You think deeply and you produce powerfully, this post of yours Eddie is so inspiring.
Emmanuel Terdoo
Emmanuel Terdoo

Expert copywriting services

linkedin-comment
You think deeply and you produce powerfully, this post of yours Eddie is so inspiring.
Josephine Nguyen
Josephine Nguyen

Content | Strategy | Storytelling

linkedin-comment
Your book is such an enjoyable read, Eddie. I’m having a great time with it. 🙂 I actually read this micro lesson out loud to my partner because it felt so apt.
Josephine Nguyen
Josephine Nguyen

Content | Strategy | Storytelling

linkedin-comment
Your book is such an enjoyable read, Eddie. I’m having a great time with it. 🙂 I actually read this micro lesson out loud to my partner because it felt so apt.
The Real Amy Collins
The Real Amy Collins

Email Specialist | Strategy & Copywriting

linkedin-comment
this is so beautiful! just ordered your book last night. excited to dive in!
The Real Amy Collins
The Real Amy Collins

Email Specialist | Strategy & Copywriting

linkedin-comment
this is so beautiful! just ordered your book last night. excited to dive in!
Daniela Barchan
Daniela Barchan

Kommunikatör

linkedin-comment
I’ve read this argument more times than I can count, but NO ONE has ever expressed it in such an incredibly moving context. I’m shaken to my core. These are 813 words of pure, thought-provoking poetry 😍
Daniela Barchan
Daniela Barchan

Kommunikatör

linkedin-comment
I’ve read this argument more times than I can count, but NO ONE has ever expressed it in such an incredibly moving context. I’m shaken to my core. These are 813 words of pure, thought-provoking poetry 😍
Sanaa Aslan
Sanaa Aslan

Content Marketing | Natural Storyteller

linkedin-comment
This is one of the best posts I’ve ever read regarding this. It has captivated me all the way through. Bravo.
Sanaa Aslan
Sanaa Aslan

Content Marketing | Natural Storyteller

linkedin-comment
This is one of the best posts I’ve ever read regarding this. It has captivated me all the way through. Bravo.
Olumide A.
Olumide A.

The SaaS Copywriter Who Hates BORING

linkedin-comment
Those were 800+ words?! Couldn’t tell. Breezed through it. The undeniable enchantment of storytelling 🍷✨
Olumide A.
Olumide A.

The SaaS Copywriter Who Hates BORING

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Those were 800+ words?! Couldn’t tell. Breezed through it. The undeniable enchantment of storytelling 🍷✨
Flor Maria Cruz
Flor Maria Cruz

I build buyer education systems for climate SaaS companies

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I can't read any of your posts and go away unshaken, Eddie. You manage to touch every fiber of my brain and heart. Always. Thank you.
Flor Maria Cruz
Flor Maria Cruz

I build buyer education systems for climate SaaS companies

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I can't read any of your posts and go away unshaken, Eddie. You manage to touch every fiber of my brain and heart. Always. Thank you.
Paul kay
Paul kay

E-commerce Email copywriter I employ the use of Emails as tool for the increase of sales and maximization of profits for Brands 📈 place a DM.

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Bro… you just read my mind and posted it publicly. How do you keep doing this?!😃🤔
Paul kay
Paul kay

E-commerce Email copywriter I employ the use of Emails as tool for the increase of sales and maximization of profits for Brands 📈 place a DM.

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Bro… you just read my mind and posted it publicly. How do you keep doing this?!😃🤔
Viktor Zarev
Viktor Zarev

Senior Editor, Cardiac Wire

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Fantastic work phonetically transliterating the "slavicness" of these words. I bet it helps bridge the gap for all the people who never had a Babushka, and it made me 1000x more grateful for mine.
Viktor Zarev
Viktor Zarev

Senior Editor, Cardiac Wire

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Fantastic work phonetically transliterating the "slavicness" of these words. I bet it helps bridge the gap for all the people who never had a Babushka, and it made me 1000x more grateful for mine.
Joel Haye
Joel Haye

Performance Marketer

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Such a beautiful point of reference in your experience. Loved the mini language lesson too.
Joel Haye
Joel Haye

Performance Marketer

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Such a beautiful point of reference in your experience. Loved the mini language lesson too.
Muhammad B.
Muhammad B.

Helping startups & business owners with Effective Copy |

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Even with all your expertise, you still mine the simple, everyday moments for stories. That’s what makes your work so elite yet humble. 📈👑
Muhammad B.
Muhammad B.

Helping startups & business owners with Effective Copy |

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Even with all your expertise, you still mine the simple, everyday moments for stories. That’s what makes your work so elite yet humble. 📈👑
Jenn Henry Horowitz
Jenn Henry Horowitz

Head of Marketing, Trexo Robotics

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The only thing greater than your generosity in sharing helpful and actionable info, is your knowledge and skill when it comes to writing!
Jenn Henry Horowitz
Jenn Henry Horowitz

Head of Marketing, Trexo Robotics

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The only thing greater than your generosity in sharing helpful and actionable info, is your knowledge and skill when it comes to writing!
Urvashi Vasishtha
Urvashi Vasishtha

Copy + Product Marketing for B2B SaaS brands

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Been reading your emailers for a while now, Eddie. Always learn a thing or two.
Urvashi Vasishtha
Urvashi Vasishtha

Copy + Product Marketing for B2B SaaS brands

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Been reading your emailers for a while now, Eddie. Always learn a thing or two.
Akash Praharaj
Akash Praharaj

Email & Newsletter Marketer

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Thanks for sharing the secret sauce, and thanks for inspiring, as always...
Akash Praharaj
Akash Praharaj

Email & Newsletter Marketer

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Thanks for sharing the secret sauce, and thanks for inspiring, as always...
Renee Lynn Frojo
Renee Lynn Frojo

They tell you to tell your story. I show you how.

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I love your newsletter so much, Eddie. All the feels all the time. You are my peoples.
Renee Lynn Frojo
Renee Lynn Frojo

They tell you to tell your story. I show you how.

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I love your newsletter so much, Eddie. All the feels all the time. You are my peoples.
Prit Centrago
Prit Centrago

SaaS Content Marketer

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Great tips, Eddie. I've been reading your book - Very Good Copy for quite some time now. Completed around 65% reading till today. And let me tell you, it's really a refreshing experience. I get so many new perspectives on copywriting and life. Every day, I read around 5-10 lessons from it.
Prit Centrago
Prit Centrago

SaaS Content Marketer

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Great tips, Eddie. I've been reading your book - Very Good Copy for quite some time now. Completed around 65% reading till today. And let me tell you, it's really a refreshing experience. I get so many new perspectives on copywriting and life. Every day, I read around 5-10 lessons from it.
Janis Theron
Janis Theron

Content Writer | Travel & Environmental Writer

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Eddie, I read all your copy! It is so inspiring. I get such nuggets from your stories. You create a ripple effect, so thanks!
Janis Theron
Janis Theron

Content Writer | Travel & Environmental Writer

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Eddie, I read all your copy! It is so inspiring. I get such nuggets from your stories. You create a ripple effect, so thanks!
Cain Smith
Cain Smith

Copywriter & Marketing Strategist

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Very elegant. I like it.
Cain Smith
Cain Smith

Copywriter & Marketing Strategist

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Very elegant. I like it.
Vicky Jaggard
Vicky Jaggard

Remote Senior Fund Development Specialist at Big Brothers Big Sisters of Greater Halifax

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Eddie - this is something I really needed to read, at this particular time. Thank you!
Vicky Jaggard
Vicky Jaggard

Remote Senior Fund Development Specialist at Big Brothers Big Sisters of Greater Halifax

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Eddie - this is something I really needed to read, at this particular time. Thank you!
Sarah Russell
Sarah Russell

Copywriter, ally, copywriting trainer

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This is a beautiful essay, Eddie.
Sarah Russell
Sarah Russell

Copywriter, ally, copywriting trainer

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This is a beautiful essay, Eddie.
Renato Bratkovič
Renato Bratkovič

Independent Creative @ MZP

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Beautiful (again)...thanks for sharing, Eddie :)
Renato Bratkovič
Renato Bratkovič

Independent Creative @ MZP

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Beautiful (again)...thanks for sharing, Eddie :)
Chris Miller
Chris Miller

The copywriter with his own strapline.

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Wow, Eddie. If my bottom lip stops trembling even a week after reading that, I'll be very surprised.
Chris Miller
Chris Miller

The copywriter with his own strapline.

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Wow, Eddie. If my bottom lip stops trembling even a week after reading that, I'll be very surprised.
Madeeha ✨ Copywriter
Madeeha ✨ Copywriter

Your Next Copywriting Partner

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What a story! Also, this was something I didn't know about marketing.
Madeeha ✨ Copywriter
Madeeha ✨ Copywriter

Your Next Copywriting Partner

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What a story! Also, this was something I didn't know about marketing.
David Salo
David Salo

Development programs for ambitious, conscious mid-career professionals.

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It just shines in a very particular way.
David Salo
David Salo

Development programs for ambitious, conscious mid-career professionals.

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It just shines in a very particular way.
Celeste Ward Altus
Celeste Ward Altus

Senior B2B Content Marketing

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I love this. Thank you for reminding me that writing is a valuable profession.
Celeste Ward Altus
Celeste Ward Altus

Senior B2B Content Marketing

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I love this. Thank you for reminding me that writing is a valuable profession.
Vicki Leffingwell
Vicki Leffingwell

Emmy-Winning Brand Story & Founder Films That Help Investors and Customers Say Yes

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Beautiful story.
Vicki Leffingwell
Vicki Leffingwell

Emmy-Winning Brand Story & Founder Films That Help Investors and Customers Say Yes

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Beautiful story.
Carolyn Clark
Carolyn Clark

VP Communications & EX @ Simpplr

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Stopped me in my tracks this morning. Good one Eddie!
Carolyn Clark
Carolyn Clark

VP Communications & EX @ Simpplr

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Stopped me in my tracks this morning. Good one Eddie!
Bernard Agrest, PMP, Prosci®
Bernard Agrest, PMP, Prosci®

I break down the systems, patterns, and strategies that actually get work moving.

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Very Good Copy is one of the best books I read this year!
Bernard Agrest, PMP, Prosci®
Bernard Agrest, PMP, Prosci®

I break down the systems, patterns, and strategies that actually get work moving.

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Very Good Copy is one of the best books I read this year!
Adam Shilton
Adam Shilton

Helping creators win high-value clients (without destroying their brand) | Sales & Marketing Expert

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Very Good Copy should be compulsory reading for anyone who runs a business or works in sales & marketing. Period.
Adam Shilton
Adam Shilton

Helping creators win high-value clients (without destroying their brand) | Sales & Marketing Expert

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Very Good Copy should be compulsory reading for anyone who runs a business or works in sales & marketing. Period.