Lucia is great to work with, she has a natural drive to teach and help people which makes it very easy to work with her and she has abundant CRO experience and her particular strengths are in ideation, psychology and ramping up testing programmes. Highly recommend to anyone who is looking to take their experimentation programme to the next level and get great ROI!
Jurre de Ruiter
Head of Product NU.nl
Lucia has been great as a CRO Specialist. She has truly elevated and scaled CRO throughout the entire company, by consistently engaging people, improving processes, applying her sharp analytical mindset, and displaying an eagerness to test and challenge the status quo. She adeptly combined her extensive knowledge of data and psychology into experiments that made a great impact. By enabling, empowering and motivating the team, Lucia has enabled us to significantly amplify our testing efforts, resulting in more than doubling the number of tests conducted. She also fostered a sense of enthusiasm and dedication among the team members. Her continuous refinement of processes and commitment to involving everyone has established a strong foundation for expanding the CRO program even further.
Brechtje de Leij
Freelance Sr Product Owner
Lucia is an awesome CRO/CXO asset to your team. She is very knowledgeable on all aspects of validation and perfectly facilitates a dual track agile way of working for your product & development team. She streamlines all validation requests, and really gets to the bottom of what you want to learn and which metric you want to influence. She also helps the non-product peeps with this way of working, bringing a CXO / CRO mindset to marketing, sales and content teams. She ‘scales’ herself in this way, making sure that every team is able to validate. Furthermore, she is such a friendly, calm and pleasant colleague to work with. Her energy, passion and drive really helps with advocating for experimentation. And she always finds fun and new ways to share and present results, creating visibility and company-wide appreciation for this way of working. In short, highly recommend working with her!
Sergei R.
SEO & CRO Team Lead | Semrush
Lucia did a fantastic job by introducing our team to the whole world of experimentation and guiding us through the very first steps! Thanks to her dedication and efforts we established consistent experimentation flows, allowing us to understand our Users better, and guide them through our website/products in the best way possible, helping to find the solutions for their main pain points.
MW
Melle de Waal
Normaal gesproken krijgen wij van jou maandelijks 1 of 2 cadeautjes in de vorm van winning tests, fijne verjaardag vandaag. Melle | Modulari
J
John
Owner - Actium Digital
The team of Increase Conversion Rate helped me setting up a consistent CRO plan to execute on multiple domains for different clients. We still work together and now me and my team (e-commerce agency) are able to create hypotheses based on data. We've scaled the business tripling the revenue and went from running 10 A/B tests a year to 100+ a year.
Lucia is great to work with, she has a natural drive to teach and help people which makes it very easy to work with her and she has abundant CRO experience and her particular strengths are in ideation, psychology and ramping up testing programmes. Highly recommend to anyone who is looking to take their experimentation programme to the next level and get great ROI!
Jurre de Ruiter
Head of Product NU.nl
Lucia has been great as a CRO Specialist. She has truly elevated and scaled CRO throughout the entire company, by consistently engaging people, improving processes, applying her sharp analytical mindset, and displaying an eagerness to test and challenge the status quo. She adeptly combined her extensive knowledge of data and psychology into experiments that made a great impact. By enabling, empowering and motivating the team, Lucia has enabled us to significantly amplify our testing efforts, resulting in more than doubling the number of tests conducted. She also fostered a sense of enthusiasm and dedication among the team members. Her continuous refinement of processes and commitment to involving everyone has established a strong foundation for expanding the CRO program even further.
Brechtje de Leij
Freelance Sr Product Owner
Lucia is an awesome CRO/CXO asset to your team. She is very knowledgeable on all aspects of validation and perfectly facilitates a dual track agile way of working for your product & development team. She streamlines all validation requests, and really gets to the bottom of what you want to learn and which metric you want to influence. She also helps the non-product peeps with this way of working, bringing a CXO / CRO mindset to marketing, sales and content teams. She ‘scales’ herself in this way, making sure that every team is able to validate. Furthermore, she is such a friendly, calm and pleasant colleague to work with. Her energy, passion and drive really helps with advocating for experimentation. And she always finds fun and new ways to share and present results, creating visibility and company-wide appreciation for this way of working. In short, highly recommend working with her!
Sergei R.
SEO & CRO Team Lead | Semrush
Lucia did a fantastic job by introducing our team to the whole world of experimentation and guiding us through the very first steps! Thanks to her dedication and efforts we established consistent experimentation flows, allowing us to understand our Users better, and guide them through our website/products in the best way possible, helping to find the solutions for their main pain points.
MW
Melle de Waal
Normaal gesproken krijgen wij van jou maandelijks 1 of 2 cadeautjes in de vorm van winning tests, fijne verjaardag vandaag. Melle | Modulari
J
John
Owner - Actium Digital
The team of Increase Conversion Rate helped me setting up a consistent CRO plan to execute on multiple domains for different clients. We still work together and now me and my team (e-commerce agency) are able to create hypotheses based on data. We've scaled the business tripling the revenue and went from running 10 A/B tests a year to 100+ a year.