Because of Ken I was able to gain quick clarity on what services to offer in order to stand out in the market. SSO helped me go from being let go at my previous job to launching a fully differentiated solopreneur business in less than a week. The best part of SSO is that there's no fluff. It takes about half a day to complete and do all the exercises. Everything in the program helps you gain more clarity about your lighthouse clients and your blue ocean services.

I binged the SSO course over the weekend and found it very easy to digest and make changes right away. My favorite thing from SSO was how to reframe my offer portfolio. I was able to make changes immediately and I can't wait to see how this will impact my business.

I’ve bought other courses and this one kept me glued to the chair. I’ve already seen so many things I need to change, I'm already incorporating elements and for the first time I feel I have a system to scale my business. Also, your personal touch makes me feel I didn’t just buy a self-paced course but that there’s someone else that cares for me and my results.

Ken's SSO not only shares info, tools and templates to build a Scalable Service Offer, he SHOWS how he did it with his business. The course structure itself helped me feel more confident that I'm on the right track...and I expect to get there faster with Ken's pithy wisdom.

We synced our offers 10x faster and moved to a testing stage in one week.

So much value and actionable insight! SSO helped me to break through the indecision I had in a few areas of my offer development. I love all the nuggets of wisdom on strategy and tactics. 10/10.

My favourite thing about Scalable Service Offers is defining the lighthouse client. Not trying to be everything to every possible client. But instead deeply understanding one ideal client persona and helping them achieve real world impact. Great course. Thanks Ken.

I'd pay twice for the SSO if I could. Here's why: I went from: - "Who's my ICP?" to "I know who my lighthouse client is and what their biggest struggles are." - "I don't know how to craft my offers" to "I have 3 offers with rates that are more than double than what I was charging." - "I don't how to stand out" to "I even know the phrases I'll use to stand out." Not many courses offer you that. Best part: How actionable every advice is. The only objection I have with this course is how low it's priced at. That's how good it is!

Scalable Service Offers (SSO) has changed how I look at my service offers, my business & my clients. With new vocabulary like Laser Targeting & Lighthouse Clients, plus the frameworks Ken provides, I'm able to position myself better and make better offers to the right clients. I'm excited to see how far and how fast I can go with this new way to scale. Thanks Ken!

Because of Ken's SSO, I could pinpoint areas in my business that were doing more harm than good. I've gotten SO much clarity on positioning myself in the market and creating an offer — something I hadn't done earlier. It took me one Saturday afternoon to go through the course and put it into action with the workbook (and trust me, you'll be hooked too!). It's a beautifully structured, no-fluff, and super actionable course. A no-brainer for anyone looking to fix their targeting and offer!

Ken has made me think about my services in a very different perspective and has given a lot of ideas of how to pivot and take my services business to the next level. I have to rewatch the videos multiple times just to soak in the words and the dense concepts he is teaching in the course. The course is extremely well structured and is well worth the price! Go for it. It's an investment that will pay over many times the price you will pay for sure!

I want to give a massive shoutout to Ken's SSO course, because of it it has helped me get MASSIVE clarity on what was missing within our targeting, hone in on our messaging and develop our first offer portfolio which we are looking to launch in at the end of the month. 

 My favourite thing about it is the Notion workbook which provided actionable assets you can use straight away and refine as you gain market feedback. 

 Looking forward to launching our new offer!

I left the full time employment world to pursue freelancing as an opportunity to impact more companies and also to have more control over my work and time. I had lots of ideas, but didn't know how to structure a plan, what to prioritize, what to eliminate, or what resources to use. This course gave me an actionable framework for organizing all of the information in my head and for taking steps to begin executing with some more confidence.

Because of Ken's SSO, I was able to get ideas that can help me close more bigger ticket deals. I was able to be inspired by the SSO framework with actionable insights. My favorite bit was the inspiration to get my "Offer Portfolio" clarified.

SSO is great - I blazed through the content, groundbreaking concepts here 🔥.  I’m already getting some ideas about my Lighthouse Clients + Offer Portfolio.  Some ideas are already popping. 

Thank you for the perspective shift you facilitated through less than a few hours course! So value-packed for sure. 

 P.S. - I love how your content cuts through the redundant LinkedIn posts about business growth — you bring solid biz acumen (proven through this SSO course).  Much respect.

Thanks for the amazing course! It's exactly what I was looking for to help me target my new "Lighthouse Clients".

I enjoyed this course! It is full of valuable and practical ideas. I am going through some parts again now. The portfolio of offers idea and channel optimization sections have particularly got my attention.

Because of Ken I was able to gain quick clarity on what services to offer in order to stand out in the market. SSO helped me go from being let go at my previous job to launching a fully differentiated solopreneur business in less than a week. The best part of SSO is that there's no fluff. It takes about half a day to complete and do all the exercises. Everything in the program helps you gain more clarity about your lighthouse clients and your blue ocean services.

I binged the SSO course over the weekend and found it very easy to digest and make changes right away. My favorite thing from SSO was how to reframe my offer portfolio. I was able to make changes immediately and I can't wait to see how this will impact my business.

I’ve bought other courses and this one kept me glued to the chair. I’ve already seen so many things I need to change, I'm already incorporating elements and for the first time I feel I have a system to scale my business. Also, your personal touch makes me feel I didn’t just buy a self-paced course but that there’s someone else that cares for me and my results.

Ken's SSO not only shares info, tools and templates to build a Scalable Service Offer, he SHOWS how he did it with his business. The course structure itself helped me feel more confident that I'm on the right track...and I expect to get there faster with Ken's pithy wisdom.

We synced our offers 10x faster and moved to a testing stage in one week.

So much value and actionable insight! SSO helped me to break through the indecision I had in a few areas of my offer development. I love all the nuggets of wisdom on strategy and tactics. 10/10.

My favourite thing about Scalable Service Offers is defining the lighthouse client. Not trying to be everything to every possible client. But instead deeply understanding one ideal client persona and helping them achieve real world impact. Great course. Thanks Ken.

I'd pay twice for the SSO if I could. Here's why: I went from: - "Who's my ICP?" to "I know who my lighthouse client is and what their biggest struggles are." - "I don't know how to craft my offers" to "I have 3 offers with rates that are more than double than what I was charging." - "I don't how to stand out" to "I even know the phrases I'll use to stand out." Not many courses offer you that. Best part: How actionable every advice is. The only objection I have with this course is how low it's priced at. That's how good it is!

Scalable Service Offers (SSO) has changed how I look at my service offers, my business & my clients. With new vocabulary like Laser Targeting & Lighthouse Clients, plus the frameworks Ken provides, I'm able to position myself better and make better offers to the right clients. I'm excited to see how far and how fast I can go with this new way to scale. Thanks Ken!

Because of Ken's SSO, I could pinpoint areas in my business that were doing more harm than good. I've gotten SO much clarity on positioning myself in the market and creating an offer — something I hadn't done earlier. It took me one Saturday afternoon to go through the course and put it into action with the workbook (and trust me, you'll be hooked too!). It's a beautifully structured, no-fluff, and super actionable course. A no-brainer for anyone looking to fix their targeting and offer!

Ken has made me think about my services in a very different perspective and has given a lot of ideas of how to pivot and take my services business to the next level. I have to rewatch the videos multiple times just to soak in the words and the dense concepts he is teaching in the course. The course is extremely well structured and is well worth the price! Go for it. It's an investment that will pay over many times the price you will pay for sure!

I want to give a massive shoutout to Ken's SSO course, because of it it has helped me get MASSIVE clarity on what was missing within our targeting, hone in on our messaging and develop our first offer portfolio which we are looking to launch in at the end of the month. 

 My favourite thing about it is the Notion workbook which provided actionable assets you can use straight away and refine as you gain market feedback. 

 Looking forward to launching our new offer!

I left the full time employment world to pursue freelancing as an opportunity to impact more companies and also to have more control over my work and time. I had lots of ideas, but didn't know how to structure a plan, what to prioritize, what to eliminate, or what resources to use. This course gave me an actionable framework for organizing all of the information in my head and for taking steps to begin executing with some more confidence.

Because of Ken's SSO, I was able to get ideas that can help me close more bigger ticket deals. I was able to be inspired by the SSO framework with actionable insights. My favorite bit was the inspiration to get my "Offer Portfolio" clarified.

SSO is great - I blazed through the content, groundbreaking concepts here 🔥.  I’m already getting some ideas about my Lighthouse Clients + Offer Portfolio.  Some ideas are already popping. 

Thank you for the perspective shift you facilitated through less than a few hours course! So value-packed for sure. 

 P.S. - I love how your content cuts through the redundant LinkedIn posts about business growth — you bring solid biz acumen (proven through this SSO course).  Much respect.

Thanks for the amazing course! It's exactly what I was looking for to help me target my new "Lighthouse Clients".

I enjoyed this course! It is full of valuable and practical ideas. I am going through some parts again now. The portfolio of offers idea and channel optimization sections have particularly got my attention.