Because of Ken I was able to gain quick clarity on what services to offer in order to stand out in the market. SSO helped me go from being let go at my previous job to launching a fully differentiated solopreneur business in less than a week. The best part of SSO is that there's no fluff. It takes about half a day to complete and do all the exercises. Everything in the program helps you gain more clarity about your lighthouse clients and your blue ocean services.

I binged the SSO course over the weekend and found it very easy to digest and make changes right away. My favorite thing from SSO was how to reframe my offer portfolio. I was able to make changes immediately and I can't wait to see how this will impact my business.

I’ve bought other courses and this one kept me glued to the chair. I’ve already seen so many things I need to change, I'm already incorporating elements and for the first time I feel I have a system to scale my business. Also, your personal touch makes me feel I didn’t just buy a self-paced course but that there’s someone else that cares for me and my results.

Ken's SSO not only shares info, tools and templates to build a Scalable Service Offer, he SHOWS how he did it with his business. The course structure itself helped me feel more confident that I'm on the right track...and I expect to get there faster with Ken's pithy wisdom.

We synced our offers 10x faster and moved to a testing stage in one week.

So much value and actionable insight! SSO helped me to break through the indecision I had in a few areas of my offer development. I love all the nuggets of wisdom on strategy and tactics. 10/10.

My favourite thing about Scalable Service Offers is defining the lighthouse client. Not trying to be everything to every possible client. But instead deeply understanding one ideal client persona and helping them achieve real world impact. Great course. Thanks Ken.

I'd pay twice for the SSO if I could. Here's why: I went from: - "Who's my ICP?" to "I know who my lighthouse client is and what their biggest struggles are." - "I don't know how to craft my offers" to "I have 3 offers with rates that are more than double than what I was charging." - "I don't how to stand out" to "I even know the phrases I'll use to stand out." Not many courses offer you that. Best part: How actionable every advice is. The only objection I have with this course is how low it's priced at. That's how good it is!

Scalable Service Offers (SSO) has changed how I look at my service offers, my business & my clients. With new vocabulary like Laser Targeting & Lighthouse Clients, plus the frameworks Ken provides, I'm able to position myself better and make better offers to the right clients. I'm excited to see how far and how fast I can go with this new way to scale. Thanks Ken!