I highly recommend this course on Google's latest PCC product, Performance Max. Bob & Miles me with valuable frameworks to enhance my Pmax campaign structures, as well as useful insights on how to optimize the "black box" of data associated with it. Overall, it was a great course that I found to be very helpful.

Probably the most practical Performance Max course you will find!

It was a great course. As someone with a few years of experience, it confirmed some of my tactics and gave me some extra insights — including a few things I hadn’t thought about. Keep up the good work — I learned a lot!

very comprehensive and valuable information

The PPC Google Search Mastery Course by Bob is a practical, results-driven training for Google Ads. It covers keyword research, ad copy, bidding strategies, and optimization with real-life case studies. I highly recommend it for entrepreneurs, freelancers, and marketers looking to improve their ad performance and maximize ROI.

This course was tremendously enriching, with in-depth explanations of how Performance Max works, the importance of feeding the algorithm with relevant data, and the differences in structures and strategy within Lead Gen and Ecom targeted campaigns. The chapter on optimization was a highlight for me. This one was full of practical tips that are directly applicable to our Performance Max campaigns. A must for anyone looking to expand their PPC knowledge!

I am running ads for last for years this course help me to get some new perspectives and things that improves my working style as well as performance.

The most advanced, updated and comprehensive course about pMax out there right now. The depth of knowledge and array of techniques and tools I learnt from it is insane. Cannot recommend it enough.

Personally, i find this course really interesting and well made. The structure is clear and it has very usefull photo that help you understand better concepts as the "ideal" campaign structure. It's really well made! i liked also the transparence with which they explains concepts and the add of usefull links and tool. I would suggest this course for sure!

Getting better at what I do is always my priority. I'm glad I have completed the Performance Max Mastery Course offered by Miles McNair and Bob Meijer at PPC Mastery. This course has confirmed that I use the latest and most effective strategies, tactics, and best practices for Performance Max Campaigns. I really enjoyed the course and took my time to complete it while implementing changes to my clients' campaigns. As a freelancer, it helped me gain different perspectives, and there was so much to learn from it. Even though I focus on technical marketing, running Google Ads campaigns enhances my understanding of practical implementations and delivers great results for my clients.

Definitly worth my Money. has been my go to guide and has certainly increased my ability ton execute my work and achieve increased results within the competitive wine industry.

I'm a new SEA Manager and one of the challenges I had was to get a good guide on how to use pMax campaigns the right way and adjust to the correspondent account. The pMax Mastery v2 course helped me to understand and get to a level where I can better evaluate whether pMax is necessary and to recognize what my strategy options are.

“Performance Max Mastery exceeded my expectations! The course content is not only comprehensive but also incredibly practical. I’ve already seen a positive impact on my ad campaigns. Highly recommended for marketers looking to elevate their Performance Max game!”

I have been doing this (google ads) for 17 years. I am up to date on most things, but because (as we all know) there is too much to keep up with AND because we get pulled in all sorts of derivative directions - having a reliable resource that dives deep is helpful to tap into. Newbies or even some with a couple of years of experience will at some point discover - that all the various elements within Google Ads simply don't come up every day, week, month or longer (this is one of the problems that ppcmastery is trying to address). So, having a resource that is invested in keeping an up-to-date set of references that reconcile the endless tweaks that Google is making - is PPCmastery's purpose. We can all go to YouTube and search for things, but check the dates? If it is a 6 mo., a year or two old is the channel owner revising the explanatory video based on recent changes - 90% of the time - NO. So, if you are in the business - you have to pick a couple of providers. So far, I am impressed with these guys as they made a PMAX and then created version two. That is telltale. They are invested in fresh Google Ads training in 2024. This is what I look for and so should you. Too, a lot of work goes on in the background to - keep up, write the scripts for the video and not wing it; and organize for both the Google announced AND ghosted changes. It is a daunting task - and I think these guys have pulled it off. So, a big thumbs up.

The PPC Hub PMAX Mastery provides incredibly valuable insights! They present useful information in a well-structured manner, allowing you to follow along and enhance your skills step-by-step. I would definitely recommend it.

Performance Max Mastery is an exceptional resource for anyone looking to master Performance Max campaigns. It provides comprehensive insights, practical tips, and actionable guides that are easy to follow and implement. The content is well-structured and highly digestible, making it ideal for both beginners and experienced marketers.

Dear Bob & Miles, I am writing to express my gratitude for the Performance Max Mastery Course offered by PPCMastery.com. Enrolling in this course has significantly enhanced my confidence in optimizing PMAX campaigns. Through this program, I gained invaluable insights into campaign structure planning, understanding audience signals, and effectively targeting upper-funnel audiences. One particular aspect of the course that resonated deeply with me was the comprehensive explanation of the product labelizer with script. Furthermore, the course was rich in smaller yet impactful details that have proven instrumental in enhancing the performance of my PMAX campaigns. I extend my heartfelt thanks to Bob and Miles for their exceptional delivery of this invaluable course. Sincerely, Kishor Vekariya

Performance Max Mastery is hands down the most comprehensive course on PMax I’ve ever taken. It’s incredibly practical, packed with real-world examples that you can apply directly to your accounts, and offers both foundational strategies and advanced techniques. The way everything is explained makes it easy to follow, whether you’re just starting out or already experienced in managing campaigns. What truly sets this course apart is how Miles and Bob keep it continuously updated to reflect all the latest changes and updates from Google. It’s an invaluable resource that I highly recommend to anyone looking to master Performance Max campaigns.

Great course with useful tips, providing theoretical content with practical applications. Highly recommended for anyone looking to enhance their Google Ads skills and achieve better campaign results.