I highly recommend this course on Google's latest PCC product, Performance Max. Bob & Miles me with valuable frameworks to enhance my Pmax campaign structures, as well as useful insights on how to optimize the "black box" of data associated with it. Overall, it was a great course that I found to be very helpful.

Great for everyone from entry-level PPC specialists, to advertisers who master the basics and want to step up their PMax game.

It was a great course. As someone with a few years of experience, it confirmed some of my tactics and gave me some extra insights — including a few things I hadn’t thought about. Keep up the good work — I learned a lot!

The course is very comprehensive, highly recommended, and that's coming from someone who doesn't speak English because I am a Spanish speaker. Nevertheless, I have understood it and loved it. Greetings,

I am running ads for last for years this course help me to get some new perspectives and things that improves my working style as well as performance.

very comprehensive and valuable information

Probably the most practical Performance Max course you will find!

Following this course I realized that there are many aspects of Pmax that I did not consider and which allowed me to improve the performance of the campaigns. An excellent tool to have a clearer vision of this new, still little-known tool

The course provides excellent value. Miles goes straight to the point thus facilitating the learning process. I feel more confident in my Pmax skills now.

Great course with useful tips, providing theoretical content with practical applications. Highly recommended for anyone looking to enhance their Google Ads skills and achieve better campaign results.

I like the drive that Bob & Miles have! Really valuable insights combined with the right mindset make them a great team and PPC Mastery a really useful hub for all PPC marketers!

Performance Max Mastery by PPC Mastery is an incredibly comprehensive course that thoroughly covers all aspects of Performance Max, whether you're working in e-commerce or lead generation. The videos are exceptionally insightful, packed with actionable strategies that can make a real difference in your Performance Max campaigns. I wholeheartedly recommend this resource to all PPC professionals looking to scale up their Performance Max efforts. Kudos to Bob and Miles for putting together such a valuable resource!

I really like the supporting documents and a dedicated discord channel. Thank you.

Magnificent how Bob & Miles have gathered all the information available to getting an increased grip on the black box called Pmax. They give very clear and understandable explanations when sharing this expertise so that anyone can comprehend it. Additionally, they support this by real cases and examples to magnify comprehension. I would recommend this course 100% to anyone who wants to upgrade their pMax campaigns, or who's just getting started with them. Appreciated!

Greate course! Deep understanding of Pmax. Very insightful and fantastic to get all the additional resources such as scripts and sheets .

It's the second course I took from Miles and Bob, the value provided is enormous! Highly recommended!

Even if you already have 12 years of Google Ads experience, the Performance Max Mastery training is highly recommended! I am impressed by both the depth of new strategies and technical opportunities, and the breadth of market positioning and overall marketing strategy that Bob & Miles share. The quality they deliver on all fronts is exceptional (content, service, etc.). Nice to see how they leverage the power of community. Extremely grateful that I purchased this course so that I can deliver more value to my customers.

I've been trying to crack Performance Max for a while now, and this course has given me so much insightful information on strategies and tips I can implement and test for my clients! I highlight recommend this course to anyone struggling to make PMAX work! You will get actual insight from PPC professionals who have real experience with PMAX, and how to execute PMAX the right way. Trust me you'll get a lot more value from this course than speaking to a Google Rep!

The PPC Google Search Mastery Course by Bob is a practical, results-driven training for Google Ads. It covers keyword research, ad copy, bidding strategies, and optimization with real-life case studies. I highly recommend it for entrepreneurs, freelancers, and marketers looking to improve their ad performance and maximize ROI.

The PPC Hub PMAX Mastery provides incredibly valuable insights! They present useful information in a well-structured manner, allowing you to follow along and enhance your skills step-by-step. I would definitely recommend it.

Definitly worth my Money. has been my go to guide and has certainly increased my ability ton execute my work and achieve increased results within the competitive wine industry.

Performance Max Mastery is hands down the most comprehensive course on PMax I’ve ever taken. It’s incredibly practical, packed with real-world examples that you can apply directly to your accounts, and offers both foundational strategies and advanced techniques. The way everything is explained makes it easy to follow, whether you’re just starting out or already experienced in managing campaigns. What truly sets this course apart is how Miles and Bob keep it continuously updated to reflect all the latest changes and updates from Google. It’s an invaluable resource that I highly recommend to anyone looking to master Performance Max campaigns.

Getting better at what I do is always my priority. I'm glad I have completed the Performance Max Mastery Course offered by Miles McNair and Bob Meijer at PPC Mastery. This course has confirmed that I use the latest and most effective strategies, tactics, and best practices for Performance Max Campaigns. I really enjoyed the course and took my time to complete it while implementing changes to my clients' campaigns. As a freelancer, it helped me gain different perspectives, and there was so much to learn from it. Even though I focus on technical marketing, running Google Ads campaigns enhances my understanding of practical implementations and delivers great results for my clients.

“Performance Max Mastery exceeded my expectations! The course content is not only comprehensive but also incredibly practical. I’ve already seen a positive impact on my ad campaigns. Highly recommended for marketers looking to elevate their Performance Max game!”

The most advanced, updated and comprehensive course about pMax out there right now. The depth of knowledge and array of techniques and tools I learnt from it is insane. Cannot recommend it enough.

I finally found a method that allows me to work precisely by knowing where to look and how to optimize pMax campaigns. Bob & Miles have included all their tricks for both e-commerce campaigns and lead generation. I recommend all Google Ads Specialists to follow PPC Mastery for the innovations they are bringing and to stay up to date on all the news in Google's house

Great course! Suited for both beginners & advanced PPC specialists. I was really missing a place / course, where I could gather all the knowledge I needed for Performance Max, and this course had everything I needed. I feel my knowledge of pMax has been more sharpened now. They explain very well, so it is easy to understand and show you examples, step-by-step guides.

Performance Max Mastery is an exceptional resource for anyone looking to master Performance Max campaigns. It provides comprehensive insights, practical tips, and actionable guides that are easy to follow and implement. The content is well-structured and highly digestible, making it ideal for both beginners and experienced marketers.

This course was tremendously enriching, with in-depth explanations of how Performance Max works, the importance of feeding the algorithm with relevant data, and the differences in structures and strategy within Lead Gen and Ecom targeted campaigns. The chapter on optimization was a highlight for me. This one was full of practical tips that are directly applicable to our Performance Max campaigns. A must for anyone looking to expand their PPC knowledge!

The best thing about course is the flawless delivery and clean slides, i can refer to the slides to see what i need to do even if i don't listen to the audio. Above all, Miles and Bob, your value to the community is invaluable. Worth spending money!

Dear Bob & Miles, I am writing to express my gratitude for the Performance Max Mastery Course offered by PPCMastery.com. Enrolling in this course has significantly enhanced my confidence in optimizing PMAX campaigns. Through this program, I gained invaluable insights into campaign structure planning, understanding audience signals, and effectively targeting upper-funnel audiences. One particular aspect of the course that resonated deeply with me was the comprehensive explanation of the product labelizer with script. Furthermore, the course was rich in smaller yet impactful details that have proven instrumental in enhancing the performance of my PMAX campaigns. I extend my heartfelt thanks to Bob and Miles for their exceptional delivery of this invaluable course. Sincerely, Kishor Vekariya

I have been doing this (google ads) for 17 years. I am up to date on most things, but because (as we all know) there is too much to keep up with AND because we get pulled in all sorts of derivative directions - having a reliable resource that dives deep is helpful to tap into. Newbies or even some with a couple of years of experience will at some point discover - that all the various elements within Google Ads simply don't come up every day, week, month or longer (this is one of the problems that ppcmastery is trying to address). So, having a resource that is invested in keeping an up-to-date set of references that reconcile the endless tweaks that Google is making - is PPCmastery's purpose. We can all go to YouTube and search for things, but check the dates? If it is a 6 mo., a year or two old is the channel owner revising the explanatory video based on recent changes - 90% of the time - NO. So, if you are in the business - you have to pick a couple of providers. So far, I am impressed with these guys as they made a PMAX and then created version two. That is telltale. They are invested in fresh Google Ads training in 2024. This is what I look for and so should you. Too, a lot of work goes on in the background to - keep up, write the scripts for the video and not wing it; and organize for both the Google announced AND ghosted changes. It is a daunting task - and I think these guys have pulled it off. So, a big thumbs up.

"I followed Miles and BOB on LinkedIn and found their free content valuable. I purchased the Pmax Mastery Course and it was a great decision. The course is well-organized with valuable modules on campaign structure and optimization. Highly recommend it for PMax campaigns."

I'm a new SEA Manager and one of the challenges I had was to get a good guide on how to use pMax campaigns the right way and adjust to the correspondent account. The pMax Mastery v2 course helped me to understand and get to a level where I can better evaluate whether pMax is necessary and to recognize what my strategy options are.

Personally, i find this course really interesting and well made. The structure is clear and it has very usefull photo that help you understand better concepts as the "ideal" campaign structure. It's really well made! i liked also the transparence with which they explains concepts and the add of usefull links and tool. I would suggest this course for sure!

Watched all the videos of the PMax mastery V2, and amazed with the insights shared by Miles and Bob. Well explained and worth trying the concept being explained here. I was having some difficulties while handling PMax campaign for large inventory. But, their structure helped me a lot. Thanks mate, hoping to get more resources like this. Cheers!!

Strong information and great insights into generating pmax success for lead generation also, my staff have given great feedback

Yes, it is one of the in-depth course on PMAX for both lead gen & ecommerce. Would recommend taking this course however a caution whatever work for one account doesn't need to work for another. & PMAX is changing on monthly basis. So use this course as good starting point to begin testing with.