Ash Maurya has written an absolutely invaluable guide to the practice of lean startup. As an advisor and counselor to startups, this is the one book that I recommend the most for entrepreneurs trying to find their way (and even those who already have a pretty good idea what they're doing). Folks looking for theory and foundations should definitely check out Steve Blank's and Eric Ries' work (also highly recommended)...but for cut-to-the-chase, practical, how-to knowledge on lean startup, nothing beats this book. Buy it, read it, and do it. You'll feel like you've been given the keys to the kingdom.
Ash Maurya has written an absolutely invaluable guide to the practice of lean startup. As an advisor and counselor to startups, this is the one book that I recommend the most for entrepreneurs trying to find their way (and even those who already have a pretty good idea what they're doing). Folks looking for theory and foundations should definitely check out Steve Blank's and Eric Ries' work (also highly recommended)...but for cut-to-the-chase, practical, how-to knowledge on lean startup, nothing beats this book. Buy it, read it, and do it. You'll feel like you've been given the keys to the kingdom.
I'm in the beginning stages of my first startup. I have read/studied all the great books out there pertaining to building a startup. Steve Blank's Owner's Manual is the second best after Running Lean. Running Lean is the MOST useful tool of them all because it is the most immediately applicable to what I or any entrepreneur is trying to accomplish. He provides a very concise and well written step by step course of action and great tools to work you through the startup building process. What's more, he backs it up with wonderful online videos. Hard to beat!
I'm in the beginning stages of my first startup. I have read/studied all the great books out there pertaining to building a startup. Steve Blank's Owner's Manual is the second best after Running Lean. Running Lean is the MOST useful tool of them all because it is the most immediately applicable to what I or any entrepreneur is trying to accomplish. He provides a very concise and well written step by step course of action and great tools to work you through the startup building process. What's more, he backs it up with wonderful online videos. Hard to beat!
I've consumed a lot of information on building a startup, from books to websites to podcasts and plenty of other media I can't think of right now, but I would have saved an unbelievable amount of time by just buying this book first and following it. In the short time that my team and I have started using it, our time to learning has been cut at least in half, and there is a much greater clarity in all of our communications on how we're learning and what we're learning. Just buy it. Seriously.
I've consumed a lot of information on building a startup, from books to websites to podcasts and plenty of other media I can't think of right now, but I would have saved an unbelievable amount of time by just buying this book first and following it. In the short time that my team and I have started using it, our time to learning has been cut at least in half, and there is a much greater clarity in all of our communications on how we're learning and what we're learning. Just buy it. Seriously.
I've read a number of start-up books (Art of the Start, Lean Start-up, and 4 Steps to the Epiphany to name a few), and while all have had great insights, this book is far and above the most actionable. Drawing upon his own personal experience, he lays out practical stage-by-stage advice for how to start a business of any kind. Not only do I feel much more confident in starting a business of my own, but I feel in a way empowered after having read this book. I would recommend this to any entrepreneur of any industry.
I've read a number of start-up books (Art of the Start, Lean Start-up, and 4 Steps to the Epiphany to name a few), and while all have had great insights, this book is far and above the most actionable. Drawing upon his own personal experience, he lays out practical stage-by-stage advice for how to start a business of any kind. Not only do I feel much more confident in starting a business of my own, but I feel in a way empowered after having read this book. I would recommend this to any entrepreneur of any industry.
Running Lean is an incredibly good book; it covers all the key concepts of customer development and lean startups but what sets it apart is that it includes step by step instructions and useful examples of formats for interviews, metrics, etc. This is probably the best practical guide about how to develop the product and add features (using a pull approach and going into detail about how to implement this process), which most other books don't cover. And unlike the first edition, it can also be applied in borader settings and types of products.
Running Lean is an incredibly good book; it covers all the key concepts of customer development and lean startups but what sets it apart is that it includes step by step instructions and useful examples of formats for interviews, metrics, etc. This is probably the best practical guide about how to develop the product and add features (using a pull approach and going into detail about how to implement this process), which most other books don't cover. And unlike the first edition, it can also be applied in borader settings and types of products.
If you are thinking about creating a tech startup, are currently involved in an early stage tech startup, or advising one, this is a FANTASTIC resource. Read it. Use it. Ask your friends read it. Why? It has actionable information for early stage startups. For example, it includes goals, outlines, and example questions for interviews at each stage of customer development. I will be recommending this book to all the startups I advise, and all pitching companies and the larger startup community at our local New Tech (startup pitch night) events.
If you are thinking about creating a tech startup, are currently involved in an early stage tech startup, or advising one, this is a FANTASTIC resource. Read it. Use it. Ask your friends read it. Why? It has actionable information for early stage startups. For example, it includes goals, outlines, and example questions for interviews at each stage of customer development. I will be recommending this book to all the startups I advise, and all pitching companies and the larger startup community at our local New Tech (startup pitch night) events.
This is the most comprehensive as well as practical guide to getting your startup strategy right. I wish I had come across this book earlier, and that would have saved a lot of effort me and my team has put in my startup. In my opinion, it is more useful than 2 other great books on this topic: Eric Ries's Lean Startup and Steve Blank's 4 Steps... I would recommend that you buy all these 3 books, but spend time developing your strategy using the principles of 'Running Lean'. Well done Ash Maurya!
This is the most comprehensive as well as practical guide to getting your startup strategy right. I wish I had come across this book earlier, and that would have saved a lot of effort me and my team has put in my startup. In my opinion, it is more useful than 2 other great books on this topic: Eric Ries's Lean Startup and Steve Blank's 4 Steps... I would recommend that you buy all these 3 books, but spend time developing your strategy using the principles of 'Running Lean'. Well done Ash Maurya!
I find Ash Maurya's book simple and practical. I teach my students that we need simplicity the other side of complexity, and Ash succeeds in doing just that. He builds on the work of Alexander Osterwalder, Steve Blank and Eric Ries and comes up with a jewel! I am using his approach as a research methodology for my MBA students to ensure they address all the issues with a startup! Thank you Ash for a great book that adds a lot of value on a topic that frequently draws a lot of clutter!
I find Ash Maurya's book simple and practical. I teach my students that we need simplicity the other side of complexity, and Ash succeeds in doing just that. He builds on the work of Alexander Osterwalder, Steve Blank and Eric Ries and comes up with a jewel! I am using his approach as a research methodology for my MBA students to ensure they address all the issues with a startup! Thank you Ash for a great book that adds a lot of value on a topic that frequently draws a lot of clutter!
This is so far the best book on lean philosophy. It gives you actionable framework that doesn't take a long gestation period to grow on you. I strongly recommend it. Comparison to a few other lean philosophy books: Lean Startup is good but takes a long time to get the core message across and still doesn't give straightforward implementable structure. 4 steps to ephiphany is a classic book. Some day I hope to find time to go through the book. It is great but only if I could find time.
This is so far the best book on lean philosophy. It gives you actionable framework that doesn't take a long gestation period to grow on you. I strongly recommend it. Comparison to a few other lean philosophy books: Lean Startup is good but takes a long time to get the core message across and still doesn't give straightforward implementable structure. 4 steps to ephiphany is a classic book. Some day I hope to find time to go through the book. It is great but only if I could find time.
This book does such a great job of guiding you through the startup process that it is worth it's price many times over in saved time, money and hassle. As soon as I had purchased it, the next few pages explained the Lean Canvas and I immediately realized that I had made a well worth it investment, and I still had read only a small fraction of the content. From there it got better and better. I only wish I had not hesitated as long as I did to buy it.
This book does such a great job of guiding you through the startup process that it is worth it's price many times over in saved time, money and hassle. As soon as I had purchased it, the next few pages explained the Lean Canvas and I immediately realized that I had made a well worth it investment, and I still had read only a small fraction of the content. From there it got better and better. I only wish I had not hesitated as long as I did to buy it.
Ash's book finally gave me the tools to put into practice the ideas Eric Got me excited about, a must read for any would be startup founder, if your looking at a few books regarding start ups skip the rest and read Running Lean then Lean Analytics both put the fundamentals in context, the rumour mill is running hot about his new book The Customer Factory, hopefully he will release both books through Amazon's Audible platform as well for the disabled and busy who can listen whilst driving.
Ash's book finally gave me the tools to put into practice the ideas Eric Got me excited about, a must read for any would be startup founder, if your looking at a few books regarding start ups skip the rest and read Running Lean then Lean Analytics both put the fundamentals in context, the rumour mill is running hot about his new book The Customer Factory, hopefully he will release both books through Amazon's Audible platform as well for the disabled and busy who can listen whilst driving.
I've read a number of the lean startup category books. In my opinion this one is the best. Why do I say that? Because when you read this book you will be able to implement virtually right away and get results right away. You won't be confused - you will be clear about the steps you need to take next. I recommend getting it if you're involved with startups in any shape or form and you're looking for clear direction.
I've read a number of the lean startup category books. In my opinion this one is the best. Why do I say that? Because when you read this book you will be able to implement virtually right away and get results right away. You won't be confused - you will be clear about the steps you need to take next. I recommend getting it if you're involved with startups in any shape or form and you're looking for clear direction.
This book helped me to articulate my thinking about my ideas I have for establishing businesses. This book is also helpful to learn how to distinguish between good and bad idea. I think that the book is especially useful for persons with mindset of an engineer who begin to be interested for business perspective. I like the way of writing which is very simple and clear. The way Ash explains his project of writing the same book is very useful for young entrepreneurs.
This book helped me to articulate my thinking about my ideas I have for establishing businesses. This book is also helpful to learn how to distinguish between good and bad idea. I think that the book is especially useful for persons with mindset of an engineer who begin to be interested for business perspective. I like the way of writing which is very simple and clear. The way Ash explains his project of writing the same book is very useful for young entrepreneurs.
I really loved this book. It was very helpful to myself and our team as we worked to launch a new business idea. I would strongly recommend the book to anyone with a business idea who is interested in starting a new business (or launching a new product). It is full of practical suggestions on things entrepreneurs should and should not do. Applying Ash's lessons will save you precious time and money and significantly improve your odds of success.
I really loved this book. It was very helpful to myself and our team as we worked to launch a new business idea. I would strongly recommend the book to anyone with a business idea who is interested in starting a new business (or launching a new product). It is full of practical suggestions on things entrepreneurs should and should not do. Applying Ash's lessons will save you precious time and money and significantly improve your odds of success.
There are not many books that are not pure theory about lean startups, and this is one of them. This is a hands-on, practical, and most useful book that I've seen in a long time. If you are entrepreneur or thinking about being one, if you have a startup or thinking about having one, if you are a mentor or thinking about becoming one - this book is a must read. It is almost like a blueprint for building lean startups.
There are not many books that are not pure theory about lean startups, and this is one of them. This is a hands-on, practical, and most useful book that I've seen in a long time. If you are entrepreneur or thinking about being one, if you have a startup or thinking about having one, if you are a mentor or thinking about becoming one - this book is a must read. It is almost like a blueprint for building lean startups.
I’ve read a lot of entrepreneurial books around the Lean Startup concept and put together my own version of how all these ideas from different authors fit together. I found this book, and Ash’s other videos to be more effective and concise than what I developed, and the Lean Canvas and Lean Stack are better tools than I could have developed. It’s so good that I have trouble saying it better, and I will buy this book for other entrepreneurs.
I’ve read a lot of entrepreneurial books around the Lean Startup concept and put together my own version of how all these ideas from different authors fit together. I found this book, and Ash’s other videos to be more effective and concise than what I developed, and the Lean Canvas and Lean Stack are better tools than I could have developed. It’s so good that I have trouble saying it better, and I will buy this book for other entrepreneurs.
I have read most of the Lean series and find this book to be the most practically applicable. I am a big advocate of Lean principles and what I like the most about this book is it shows you how to practically apply those in a step-by-step fashion to a product you are building (or thinking of building). I highly recommend this book to anyone who is searching for a way to build more successful product offerings.
I have read most of the Lean series and find this book to be the most practically applicable. I am a big advocate of Lean principles and what I like the most about this book is it shows you how to practically apply those in a step-by-step fashion to a product you are building (or thinking of building). I highly recommend this book to anyone who is searching for a way to build more successful product offerings.
At MaRS I work with dozens of early stage companies in a wide range of industries and with a wide range of experience from first time founders to serial entrepreneurs. When founders ask "How do I apply Lean Startup to my business?" My answer is "read Running Lean". It provides an actionable roadmap that guides a startup from initial idea to product/market fit. I have field-tested it with dozens of startups and it's become a go to resource. Highly recommended.
At MaRS I work with dozens of early stage companies in a wide range of industries and with a wide range of experience from first time founders to serial entrepreneurs. When founders ask "How do I apply Lean Startup to my business?" My answer is "read Running Lean". It provides an actionable roadmap that guides a startup from initial idea to product/market fit. I have field-tested it with dozens of startups and it's become a go to resource. Highly recommended.
Ash Maurya is the guy to go when you want lean startups advice, I tried reading a couple of books before buying this, they all made like the concept very much but I didn't know how to apply them, however with running lean your train of thoughts will be more organized especially if you invest in the full series and buy the other books like lean analytics. A must buy for entrepreneurs.
Ash Maurya is the guy to go when you want lean startups advice, I tried reading a couple of books before buying this, they all made like the concept very much but I didn't know how to apply them, however with running lean your train of thoughts will be more organized especially if you invest in the full series and buy the other books like lean analytics. A must buy for entrepreneurs.
If you have a Startup or thinking about to start one, you MUST read the Running Lean. Fantastic book, with the information that you have to apply while starting your business. Real cases, with a guide line of what to do when you're innovating. Also check out Ash's blog which will give you great tips and talk about real problems that you are gonna face before finding the product market fit and scaling.
If you have a Startup or thinking about to start one, you MUST read the Running Lean. Fantastic book, with the information that you have to apply while starting your business. Real cases, with a guide line of what to do when you're innovating. Also check out Ash's blog which will give you great tips and talk about real problems that you are gonna face before finding the product market fit and scaling.