About 18 months ago, I was apart of a company wide round of layoffs. Only 3 employees were kept on staff in a company originally of over 100. I had tried every single day from that day forward to get back into tech sales. Even while working in Healthcare Sales, I was still searching for a tech sales job. After over a year without success, I started doing research on various programs to help me in my search. I landed on Sales Dojo and was shocked to see what the name value alone has. Companies that I had tried to schedule an interview with for over a year who wouldn’t even call me started reaching out to me. Companies I had never heard of before that were similar to what I was looking for started reaching out to me. Eventually, it helped me land my job as an SDR at Kenect. The knowledge I learned in the course, particularly in formulating a cold case open, was one of the reasons I was hired. Not just knowing my WHY, but understanding my WHY was what really helped me change my approach and find success in my job hunt. My perspective on sales has changed tremendously. Previously, I had only sold DTC with very little B2B experience. I had been using my DTC sales knowledge in the B2B sales world and was confused as to why I wasn’t seeing similar success as to what I saw in DTC. The course helped me learn the major differences between the two. The course helped me learn how to effectively sell B2B and how different that is from DTC. I definitely recommend Sales Dojo if you want to break into tech sales! Having the Sales Dojo name around you brings a lot of value, you gain tremendous experience, and get to meet some pretty great people. Thank you to Sales Dojo for helping me land my job! 💯🔥

Sales Dojo provided the perfect training at the right time for our Inside Sales Representatives (ISRs) at Hitachi Vantara Federal. As our team continues to grow, we needed a structured, consistent approach to improve engagement and drive meetings that lead to new opportunities and revenue. Sales Dojo delivered exactly that—a strong foundation of inside sales fundamentals, tailored to our daily execution and customer outreach. The training gave our team a repeatable framework to increase our effectiveness in engaging prospects, handling objections, and setting more qualified meetings. Beyond tactical sales techniques, the program also provided valuable insights into career development, mindset, and strategies for long-term success in tech sales. A standout moment was realizing how small shifts in our approach—whether in tonality, questioning techniques, or structuring outreach—can dramatically improve responses from prospects. Seeing our ISRs immediately apply these techniques with better engagement and confidence was a game-changer. Sales Dojo reinforced that inside sales isn’t just about persistence; it’s about precision. The training emphasized the importance of preparation, execution, and adapting to customer responses in real time. It also helped our team understand how to differentiate themselves in a competitive market where multiple vendors are vying for the same decision-makers’ attention. Absolutely! Sales Dojo was engaging, practical, and well-structured, making it an invaluable experience for our ISRs. The training not only improved immediate sales skills but also provided career advice that will help them grow in the long run. If you're looking to level up your inside sales organization and help your team stand out against competitors, Sales Dojo is a fit.

Sales Dojo opened a new perspective of the sales world and helped me understand the importance of empathy. One of the best skills I learned in the Sales Dojo program was how far empathy can get you not only in a "sales" conversation, but in life. Having empathy will open up so many doors you would've never expected. I knew this course would transform how I approach sales when we started off by learning about extreme ownership and the value of "the why". Learning and applying the qualities of what it takes to be a leader and the value of 'the why' to my life has changed my overall perspective with my sales role. Sales Dojo provides an excellent framework with principles that I will rely on and utilize from now on in my sales career. I would absolutely recommend this course to anyone, especially if you are unsure that the sales career is the career path for you.

We hired Jaron and Sales Dojo to come in and train our Inside Sales Team. The insights he provided on techniques and best practices for customer outreach were invaluable, and we started implementing them immediately. I would highly recommend this course to anyone looking to break into tech sales, refresh their skill set, or train an SDR/ISR team.