This course is awesome! The best part is Tom is so honest and RIGHT as to how brutally hard it is setting up a new business. It is constant.....with 2 steps forward and 1 step back... on a daily basis. But Tom's words of wisdom are inspiring, as it makes you feel this is how it is going to be, so enjoy the journey - the good, the bad, the knockbacks and the wins :😀😃😃

It has been four months since I started learning from Tom Bilyeu. I joined Impact Theory University all access in order to learn how to grow myself and my business exponentially. I was stuck at the same level in my business since 2021 and unable to find a way. Then I came across Impact Theory University which I joined immediately. This is one of the best decisions I ever made. I was selected for a Hot Seat Session with Tom and had the best coaching of my life in those thirty minutes.I learned to focus on growing my profit margins, cut down unnecessary costs and weed out people from my sales force who were underperforming. Before that I was just focused on growing my revenue but now I am focusing on growing my profits as they are the life blood of any business. This I did by analysing which products and strategies were generating the best results. I also have learned from Tom a great deal about Mindset from his Mindset Course. I am now thinking and Billions and Trillions instead of thinking small. I also learned that- This is a friendly Universe as opposed to what I thought previously that it was all about cut throat competition to win in the race. Now I am focusing on my growth and as I grow so will my business grow and my relationships can grow as well. Thank you Tom. You are simply the best teacher on this planet. Would highly recommend everyone who is looking to learn and grow join Impact Theory University.

Very impressive and incredible resources.

I am on my third pass through the July Activation: Own Your Life Challenge and I learn something new each time. Taking cold showers each day reminds me that I can do anything I set my mind to if I do the work and stay strong.

Tom, I deeply appreciate you making the time to reply to my questions with so much depth: it was extremely helpful and made me understand very clearly. Grazie Tom for all do for young rookies like me!!

Joining Impact Theory University four years ago has completely transformed my life. The community's support was invaluable, and starting with a 100-day challenge, I transitioned into four years of 90-day goal-setting cycles. While I could list my numerous accomplishments, it's more important to share that I began with little confidence—just a lot of enthusiasm and a drive to discover my potential.It all started with a session with Lisa Bilyeu, where I hesitantly asked about starting a YouTube channel, doubting anyone would watch someone my age. Yet, within a few months, I gained over 3,000 subscribers! Each goal pushed me to challenge myself and our group to uncover new facets of our abilities.Today, our group has grown to almost 30 members, and I am now a certified coach working full-time on a Presidential Advisory Council of a Stock Trading community. I lead hundreds through live trades during the stock market's opening daily. Never in my wildest dreams did I imagine becoming a profitable Day Trader, but here I am! I have always believed that it's not just about setting goals, but about who you become in the process. My deepest gratitude goes to Tom, Lisa, the ITU Team, and everyone in the community for their unwavering support.

Before Zero to Founder, I accepted trading my time for money in the professional world was the best I could do. Although the daily grind of a successful professional career offered stability, predictability, and a comfortable salary, I had long surrendered dormant dreams and a once vibrant entrepreneurial spirit. ZTF has reignited that entrepreneurial spirit and helped identify a newfound mission and purpose. ZTF teaches a proven plan for creating and monetizing a viable business plan by demanding consistent action and commitment, while offering productive feedback and support from a vibrant and diverse community of likeminded entrepreneurs. Gone are the days of repeating the cliches and mantras from spiritual entertainment, offering no lasting results or identifiable change. ZTF is a great investment in you, and it will produce a synergistic and limitless return on your investment. Find your mission, find your focus, and find your purpose with ZTF.

I was a person with vague clarity on my goals, and lack of self confidence regarding business desicions, my workshop was a complete mess was a reflection of my insides Now I have clarity, I implement and I see progress in my process as a person and as a business Progress : I have digital inventory now, production process , we make a final dummie before starting production and in some cases depending the client a dummie for pricing the project. Also we are working on a new source of income , wich is having our own canvas and leather line wich we are working on brand and how to comunícate with our nich and pricing process and also viability of costs etc. Impact in my life: I regained the structure I use to have I finish what I start, I have lost 30 kilos in 1 year by being consistent and gained the love for study again and wanting to know more to improve more and that gives me peace

Tom Bilyeu, Thank you so much my brother for replying to my question. I appreciate everything you do for yourself and the rest of the community.

Tom Bilyeu, Thank you for the continued quality ZTF content and inspiration backed by real world no nonsense proven experience and results! Excited to hear and learn from such a diverse and talented community as we share our successes and overcome our common challenges together!

From Stagnant to Soaring: How ITU Unlocked My Potential

The ITU community is more than just a group; it's a transformative space. Here, I'm surrounded by like-minded individuals who share the "Bilyeu Milieu," a fluency in the course's powerful concepts. This shared language fosters open discussions and a support system that's been instrumental in my growth.

My mindset has undergone a radical shift. The tools I've gained through ITU have empowered me to take control of my life in ways I never imagined possible. It's a sense of liberation that fuels my journey forward.

This was absolutely amazing!!!!!! I need to block off my work calendar to attend these live so I can be part of it all 🎉🎉🎉. I learned so much today that I’m going to go back and watch it again to dissect each part 😁

Before I encountered Impact Theory I was running a business that gave me no joy, in an industry that delivers a negative societal outcome. I’m not driven by money for money’s sake, so I was in this state of limbo, and every adversity that came my way felt like the final nail in the coffin for the business, and my mental and emotional health too. Since dedicating myself to learning about what Tom has to say, I have not only been able to get myself back in the drivers seat of my business, but I now have the confidence and gusto to take on a challenge I never considered possible- steering my industry in a better direction. I now have a belief system that picks me up when the world is crashing down around me, and I have far more actionable tactics at my disposal to sharpen my business’ output. I have a much clearer view of what the landscape of business, culture, and society in general actually looks like, which I consider to be a super power. I’ve always had high self esteem, but the life I had built for myself was sucking my mental health like a leech. Now I realise what I’m capable of, my goals keep getting bigger and all the data I have tells me that I’m entirely unstoppable.

Thank you, Tom Bilyeu. Pure gold actionable steps.

Thank you, Tom and Brendon, so much. Going all and in and figuring it out was what I needed to hear.

Thanks Brendon & Tom for your inspiration. Thanks for bringing it to us.

This channel generates more positive and useful skills in my life than any teacher in high school or university.

I will forever be in-depted to you you've changed my life I'll continue to preach about your name for the world to hear *you've saved me from a huge financial debt with just little investment, Thanks Mercy Greg

Start the day with intention. As the days go by, your intention will start to shape and develop into a more accurate version of who you want to become. The consistency in doing this is you creating your future in real time. Great advice. Thank you Tom and Brendon

Tom, I’ve learned to really trust your reactions to guests. You’re a perfect emotional guide. Thanks for keeping it real.

Tom and Brendon - some of the highest impact 30 minutes I’ve listened to and learned in some time. I built and run our retail store, built and run our farming + extractions, build at home, father, husband, etc. It can be hard when hyper performing, because I enjoy it, and fed the feelings along the way. Not many understand, and that’s ok. Lots to chew on and for someone who listens on the go, I had to stop and came up with 5 pages writing. Some take aways: 1) teacher self to be happy 2) The further from ambitions the more miserable you are 3) belief of expectancy, mostly achieved by learning 4) ambition - shout from the roof tops (idiots will come, so will leadership!) 5) intentional tracking am/pm. Thanks so much - God Bless you all!

Highlights from one of the greatest interviews here on Youtube!! Being focused and consistently intentional about our every day and how we want to shop up is one of the most critical skills for anyone who wants to achieve big things or simply, live a good life. I love Brendon and seeing his stuff so much because he truly lives what he teaches, wherever you go, even when you meet him in person, he really lives what he talks about here.

! That was super dope and helped out a great deal. My partner and I talked about it for hours afterward and are extremely motivated to become "sharks of opportunity, failures and cash flow" - let's go! Thanks and excited to be a part of this community!

I just wanna say we have enough email junk BUT THIS... THIS IS ACTUALLY GOOD. Like holy shit not click bait, actually fking good. The best thing I did for my personal development is subscribed to Tom Bilyeu!

Man I needed this today! I am stuck in a funk of thinking that I won’t have the energy I need to persevere through to success. This is based on how I feel doing my current job. Bored and unmotivated!! Time to say f-that and let’s go. I’m good at saying what I want to do and telling people but I’m not embodying the feeling when I need it the most!! Thanks Tom!!

This was EXTREMELY valuable as I'm working on my biz model and confirms *I* need to build my MVP before spending a dime on hiring someone else to do so. Thanks @Tom Bilyeu !

Hot seat really helped me refocus where my energy should go. I’m still working on the main idea that gets me excited and passionate while building back up my staffing practice. Solidified new clients this week while announcing my new “gig” on LinkedIn in. My announcement post is at just under 9000 impressions and one of the biggest posts for me to date. Following up with all those that have liked and commented has spurred additional conversations that will allow me to solidify my place as an expert in hiring and being hired. Thank you Tom!!!

Thank you Tom! We can always count on you to go above and beyond to deliver outstanding answers. I am learning so much just from watching you build Impact Theory and communicate with your audience. We appreciate all that you are doing to help us navigate the world of entrepreneurship!

Thank you Tom these videos and classes on business are amazingly insightful and helpful to me because I really never understood stood what businesses really were on a first principle basis. And that business and money can be two indicators on how healthy of a mindset and life a person has.

This was EXTREMELY valuable as I'm working on my biz model and confirms *I* need to build my MVP before spending a dime on hiring someone else to do so. Thanks

When I joined the Impact Theory University program in 2019, it helped me to improve my daily habits. I established routines that helped me to get disciplined and lose weight. I started daily exercising, reading and learning. It all compounded to tremendous growth not only in my health and wellness journey, but also in elevating my professional achievement and personal life. I read about 300 books during the Pandemic and kept a good health and learning routine, published my own original works and recorded and released a solo CD which received great reviews in the USA and Latvia. Later I went back to school and started a Doctoral program at Boston University. ITU helped me to stay motivated, driven and positive in times when I didn't have a supportive peer group and I was overcoming challenging life situations. Thank you so much, Tom Bilyeu, Lisa Bilyeu and all ITU team for incredible inspiration and motivation that changes lives.

This was AMAZING!! As usual! The questions and Tom Bilyeu 's responses open my mind to so much more and just want to create more.

Love the diversity of questions here. My favorite session so far. Moved me back into serious motivation - thanks Tom, Ambra, Amy and the whole team. Thanks also to everyone who asked fantastic questions!

Thanks so much Tom & Team. Another amazing session, another step forward and further skills acquired in the direction of my goal.

Thanks so much, Tom! I appreciate your choice to spend this time creating entrepreneurs! We're better for it!

It's amazing that someone who struggles with anxiety can become such a great speaker and interviewer.

YEESSSSS TOM!!! More like this please. #Believe :)

Thank you Tom! This behind the scenes routine and habits is generous and vulnerable and is greatly appreciated. Thank you for all the ideas you surface and elaborate on - in all that you do. Sending you good vibes and appreciation!

Ive watched almost every video on impact theory and this was so lovely to watch and get an insight of your routine, Thank you for your content ,Best YouTuber hands down, Love from London.

This was AWESOME!! Thankyou for everything you do Tom. I listen to your podcasts every morning while I do my morning routine of stretching. I’ve learned so, so much and found so many other inspiring people alongside you through your interviews. My book collection is quickly growing every week and month. Keep inspiring legend!

Thank you Tom for making this video! I hold you in high regard because of your self discipline and how you overcame the obstacles that prevented you from being your best self. I always wanted to know exactly what your routine was so I could implement the things that I thought would be beneficial to me. This video could not have come at a better time while I'm working on forming healthier habits. Thank you so much for this. I will continue to support your channel. You are appreciated!

Great advice Tom! I am doing this right now with a new client. Giving my time away is really difficult, however, I am playing the long game and believe my valiant efforts will pay off. Thank you!

Thank you @Tom Bilyeu ! This advice and content is exactly why I joined ZTF. I have been with ZTF for just 2 weeks. However, reflecting back on my previous athlete agent service based business, the same passion and solid mission remains viable, but I failed to execute the straightforward strategies of turning wins into synergistic testimonials, and ultimately failed to scale the business to secure the interim funding necessary to sustain the business long-term. Excited to do things right this time!

that was the adjustment that I needed - hot damn!!!! i feel like I have a new direction of things to focus on!!!

I’m in the Decision Making Workshop... highly recommended!

Wowser. What a clippable moment. Worth the entry fee alone. Sage advice.

This was fire!!!

Great content ! Same thing my marketing advisor repeats: Hooks and "what is in it for me" - the audience side of view.

sometimes it’s hard to get over yourself to get to your customer. Thanks for posting.

Tom is a fantastic interviewer. He lets his guests talk. Asks great questions. I feel like he really makes the interview for the viewers to enjoy. Sits silently no uming and uhuh ing. Whovever has him as a friend is so honoured

This is pure gold right here!

Thank you Tom! We can always count on you to go above and beyond to deliver outstanding answers. I am learning so much just from watching you build Impact Theory and communicate with your audience. We appreciate all that you are doing to help us navigate the world of entrepreneurship!

this is incredible!!!

I’m not sure how I stumbled upon Tom Bilyeu’s YouTube interviews but once I found the first one, I became a bit of an addict around 2022/2023, watching them once or twice per week from around 7pm until way past my bedtime. (This is before joining ITU and learning about rules (like bedtime and wakeup rules).

 I’m a wellness enthusiast and I initially was drawn to the many interviews Tom would have with some of the top medical experts on disease prevention and like topics. I’d hear Tom say that he is not that smart, yet as I examined his ability to process so much information about the person he was interviewing including reading their book before the interview, resulting in asking great questions and getting the interviewee to explain their knowledge in depth, making the interview best in class, I wanted to learn more from Tom and I wanted to learn how to process information like a speed demon as well so I joined Impact Theory University.

In addition to being a lover of wellness, I am a person who always strives to improve. I grew up with a stigma that I was not that smart, due to being diagnosed at an early age with a “learning disability”. I’ve allowed this “self limiting belief” and “identity” (taught in ITU) to control me far into adulthood no matter how much or how often I’ve succeeded at something.

While I had learned at an early age after 5 years of improvisation classes and community theater (starting at age 9, urged by my mom to help me break out of extreme shyness) that if I work harder and longer and do the thing I’m scared of, I can overcome a fear and achieve a desired goal, most of my life I’d stop or quit when I hit one of life’s many roadblocks. I didn’t understand “the only belief that matters” concept that Tom teaches in ITU.

I had a habit of blaming the external thing/s and myself for, in my eyes, being less smart or less capable than others (Identity concept taught in ITU). I’d chalk it up to being a slow learner and “that’s just how I am”, among other excuses. Tom also teaches about neuroplasticity in ITU. I now understand that I can learn to learn faster and more deeply and significantly improve my memory because my brain can physically change when I decide to master a desired skill/subject because the brain forms and strengthens connections between neurons, meaning my brain literally has the ability to become smarter, which has opened my eyes to an entirely new playing field. Thank you Tom and ITU team!

I am continuously working on my growth mindset (taught in ITU) in this area and others. I’ve learned that it’s okay to fail and that’s actually part of the learning process. So, now, it’s not a huge shock when I hit a roadblock and I understand that it doesn’t mean it’s time to quit. If you don’t believe an old dog can learn new tricks, you haven’t met me!

I am currently running a successful solo wellness business, happily learning and reading much faster and my memory is top notch (due to what I’ve learned in ITU and from other self development gurus, new “brain” supplements and eating better quality foods thanks to learning from a few of Tom’s YT interviews). Lastly, I am currently reading Lisa Bilyeu’s book, “Radical Confidence” and I’m absolutely loving her stories and lessons about Quest Nutrition, growth and confidence. Thank you Tom, Lisa and ITU team for the amazing work you do. It’s appreciated!

I loved the part about when you break it down, it's to persuade people to buy your service or product/chew your chocolate! That is so true! I love it when things can be broken down into such pieces of undeniable truth! It was really inspiring. I plan to watch it again as not everything sinks in on the first go.

At ITU, a lot of us are like-minded. We want to conquer the world but most of all we want to design our own life. While designing our own life, we stumble upon ourselves. Especially, when it comes to the fascinating mechanisms in our body, playing games in and with our mind. The body constantly changes the mindset in our head. The body wants to survive, our head wants to move on. In between stands resistance. These are the moments when we talk about postponing, too much analyzing, feeling afraid of doing, procrastination, holding back and resistance. This is where ITU and the 90-day challenges are very helpful. When talking out loud to others about the issues we are dealing with, other students have a different view on these issues which they can share. It brings a different or new perspective and that helps. Furthermore, at ITU we become accountable to others. We can share our goals but are kept accountable towards the others in taking the necessary actions to reach these goals. Meeting weekly with students from all over the world, sharing worldviews out of different cultures is an eyeopener. At ITU, one can learn a lot. And constant learning is a very important tool in designing our own life for the good. Belief in your dreams, act upon, learn by doing, reach your goals.

I had to re-watch my section again, and I got much more out of it the second time around. What @Tom Bilyeu mentioned about social media got highlighted for me when listening the second time. I know social media is important, but I noticed that in the stage of the game I am in right now, it is more important than what I have made it. So I have made some alterations to my focus. Thank you also to @Delia Peterson that helped a lot during our prep session. Really appreciate this support.

Being on the Hot seat was POWERFUL. I have the EXACT clarity i need to move forward. I've been rewatching over and over to breakdown everything Tom said today and turning it into an action plan. I've already ordered a few books on the skills i need to get better at (aka mastering the art of 1-2-many selling) and breaking it down into steps to learn, implement and action. Thank you Tom & Delia for this opportunity,

Clarity. That was the most important for me. Clarity in your mission, clarity in what problem you are solving, and clarity in what prevents you from achieving your next business goal.

For me, it was post on bigger niche specific accounts. I love when Tom gives a lot of feedback, but nothing is like asking him a question yourself and getting shorter distilled things you can act on! Hearing him simplify drip email marketing from lead magnet and totally nail newsletter are powerful. Something I love is his honesty with me. How he says I can't just post on small accounts (which I love to do) and how he says newsletters should be time-consuming for me to write to nail it and add i... See more

Tom i follow you for maybe 10 years, it starts well and im on it ;) you really gathered all the essentials, bravo my man!

Thank you, Tom! So incredibly helpful!

MAN HOW GOOD IS THIS

I love how Tom thinks deeply and then how he’s able to formulate and explicate his thought processes.

As always, I appreciate your truthful outlook to life, Tom. Thank you to you and your team.

Great podcast episode. A commitment to The principles of positive psychology can change your life. I was literally working out to his earlier interview with Tom and this came up right after that video. It’s not about just knowing. It’s about doing. Thanks for the Grade A content. I share this channel with students, customers, clients, friends and family.

@TomBilyeu This is so power and valuable. Thank you for giving us your time to do this talk.

This is GOLD!!! Thank you Tom for giving your life to help others win.

You can tell all Tom wants is to help people! ️

I totally incorporated all of these habits and it works. It is definitely worthy to start and stay CONSISTENT

I loved it!! I’m going to rewatch for sure! The hot seat is 🔥🔥🔥

I started following Tom when I saw the Impact Theory interview with Joe Dispenza that began with the quote: "Its a scientific fact that the hormones of stress downregulate genes and create disease. Long-term effects....So, that means that: our thoughts can make us sick. So if its possible that our thoughts can make us sick, is it possible that our thoughts can make us well? the answer is absolutely yes. Procrastination, self-doubt and a lack of focus created challenges for me when trying to grow my consulting business and stay connected to purpose driven action in my non-profit endeavors. I am now more selective with the 5 people and ideas I spend the most time with and continue to benefit from the transformative content about mindset and habits at ITU and Billion Dollar Habits. Working more efficiently has allowed me more flexibility to live a more balanced life and be the Change.

Boy, do I have my work cut out for me. Great overall training. I just signed up last week and didn't know what to expect. Certainly, looking forward to the next one, I plan on being prepared.

I just watched the replay. It was great! I'd love bullet points at the end of them if possible. Even if it's general notes. Of course my ass can take notes too which is also an option =)

This Hotseat 🔥 taught me how much don’t know that I don’t know. Got to to watch these biz videos over and over until… #unconsciousincompetence

Finally watched the last Hot Seat. Even when you might think you know something, Tom has a way of distilling to a straightforward message in simple words.

Just watched the Hot Seat replay and it was fire. Tuesday is the day I can’t take off my day job. But that’s okay. Gonna catch all replays.

Just got to say thank you for the change in format - these calls are now so well worth my time to listen to!!! This is FIRE!

Great session!

Was a great session today! Took notes I will be taking action on!

Thank you so much! Learned so much during mine, but also during the others.

Really loving this 90 day challenge and I am amazed at what we learn about ourselves and how to apply this to other parts of our lives. Can’t wait to see what the future holds but right now, I am happy with where I am and it’s great to acknowledge and hear that for a change! I am becoming more at peace with failing and using it as a tool rather than collapsing and feeling like a failure. I am also learning I am worthy and it’s exciting to know by learning this and believing it more and more I’ll be able to achieve the things I set out to achieve.

I've been following Tom for quite some time and I have always been hesitant in purchasing a program; mostly from a financial/budget perspective. I'm insanely glad I bought into this program! The value it has provided to me is immeasurable, as I'm starting to build my own business and the insight has been such a large gap filler for me into optimizing all that I want to achieve personally and professionally. ITU for the win! The content you have all developed is top class and Tom is an excellent speaker and insanely knowledgeable. I'll be buying more programs in the future and I hope one day to go to one of the live courses/conferences. Thanks for being a solution to my growth.

What challenges were you facing before starting to learn from Tom? Emotional self-regulation, feeling beaten up and let down by a lifetime corporate career, elusive search for like-minded people. What progress have you made applying what you learned? I’m not afraid of failure. I can harness my natural curiosity to continuously experiment and have fun doing it! I’m currently on the verge of a viable MVP for a coaching practice AI-enabled app, and throughout the idea development phase, have embraced the fact that I might be the only one in love with it. And if I find that’s the case, I’ll be disappointed, but move on to my next idea, taking along my insights along the way. Before Impact Theory, I think I would be crushed to work my ass off and fail. How has that impacted your life and how you feel about yourself? The ITU community support and courses have been 10x more valuable than my MBA (which took 20 years to pay off). I feel more confident in general, and definitely more confident and motivated to become the entrepreneur I’ve always wanted to be! Thank you Tom and ITU Team. <3

This course is awesome! The best part is Tom is so honest and RIGHT as to how brutally hard it is setting up a new business. It is constant.....with 2 steps forward and 1 step back... on a daily basis. But Tom's words of wisdom are inspiring, as it makes you feel this is how it is going to be, so enjoy the journey - the good, the bad, the knockbacks and the wins :😀😃😃

It has been four months since I started learning from Tom Bilyeu. I joined Impact Theory University all access in order to learn how to grow myself and my business exponentially. I was stuck at the same level in my business since 2021 and unable to find a way. Then I came across Impact Theory University which I joined immediately. This is one of the best decisions I ever made. I was selected for a Hot Seat Session with Tom and had the best coaching of my life in those thirty minutes.I learned to focus on growing my profit margins, cut down unnecessary costs and weed out people from my sales force who were underperforming. Before that I was just focused on growing my revenue but now I am focusing on growing my profits as they are the life blood of any business. This I did by analysing which products and strategies were generating the best results. I also have learned from Tom a great deal about Mindset from his Mindset Course. I am now thinking and Billions and Trillions instead of thinking small. I also learned that- This is a friendly Universe as opposed to what I thought previously that it was all about cut throat competition to win in the race. Now I am focusing on my growth and as I grow so will my business grow and my relationships can grow as well. Thank you Tom. You are simply the best teacher on this planet. Would highly recommend everyone who is looking to learn and grow join Impact Theory University.

Very impressive and incredible resources.

I am on my third pass through the July Activation: Own Your Life Challenge and I learn something new each time. Taking cold showers each day reminds me that I can do anything I set my mind to if I do the work and stay strong.

Tom, I deeply appreciate you making the time to reply to my questions with so much depth: it was extremely helpful and made me understand very clearly. Grazie Tom for all do for young rookies like me!!

Joining Impact Theory University four years ago has completely transformed my life. The community's support was invaluable, and starting with a 100-day challenge, I transitioned into four years of 90-day goal-setting cycles. While I could list my numerous accomplishments, it's more important to share that I began with little confidence—just a lot of enthusiasm and a drive to discover my potential.It all started with a session with Lisa Bilyeu, where I hesitantly asked about starting a YouTube channel, doubting anyone would watch someone my age. Yet, within a few months, I gained over 3,000 subscribers! Each goal pushed me to challenge myself and our group to uncover new facets of our abilities.Today, our group has grown to almost 30 members, and I am now a certified coach working full-time on a Presidential Advisory Council of a Stock Trading community. I lead hundreds through live trades during the stock market's opening daily. Never in my wildest dreams did I imagine becoming a profitable Day Trader, but here I am! I have always believed that it's not just about setting goals, but about who you become in the process. My deepest gratitude goes to Tom, Lisa, the ITU Team, and everyone in the community for their unwavering support.

Before Zero to Founder, I accepted trading my time for money in the professional world was the best I could do. Although the daily grind of a successful professional career offered stability, predictability, and a comfortable salary, I had long surrendered dormant dreams and a once vibrant entrepreneurial spirit. ZTF has reignited that entrepreneurial spirit and helped identify a newfound mission and purpose. ZTF teaches a proven plan for creating and monetizing a viable business plan by demanding consistent action and commitment, while offering productive feedback and support from a vibrant and diverse community of likeminded entrepreneurs. Gone are the days of repeating the cliches and mantras from spiritual entertainment, offering no lasting results or identifiable change. ZTF is a great investment in you, and it will produce a synergistic and limitless return on your investment. Find your mission, find your focus, and find your purpose with ZTF.

I was a person with vague clarity on my goals, and lack of self confidence regarding business desicions, my workshop was a complete mess was a reflection of my insides Now I have clarity, I implement and I see progress in my process as a person and as a business Progress : I have digital inventory now, production process , we make a final dummie before starting production and in some cases depending the client a dummie for pricing the project. Also we are working on a new source of income , wich is having our own canvas and leather line wich we are working on brand and how to comunícate with our nich and pricing process and also viability of costs etc. Impact in my life: I regained the structure I use to have I finish what I start, I have lost 30 kilos in 1 year by being consistent and gained the love for study again and wanting to know more to improve more and that gives me peace

Tom Bilyeu, Thank you so much my brother for replying to my question. I appreciate everything you do for yourself and the rest of the community.

Tom Bilyeu, Thank you for the continued quality ZTF content and inspiration backed by real world no nonsense proven experience and results! Excited to hear and learn from such a diverse and talented community as we share our successes and overcome our common challenges together!

From Stagnant to Soaring: How ITU Unlocked My Potential

The ITU community is more than just a group; it's a transformative space. Here, I'm surrounded by like-minded individuals who share the "Bilyeu Milieu," a fluency in the course's powerful concepts. This shared language fosters open discussions and a support system that's been instrumental in my growth.

My mindset has undergone a radical shift. The tools I've gained through ITU have empowered me to take control of my life in ways I never imagined possible. It's a sense of liberation that fuels my journey forward.

This was absolutely amazing!!!!!! I need to block off my work calendar to attend these live so I can be part of it all 🎉🎉🎉. I learned so much today that I’m going to go back and watch it again to dissect each part 😁

Before I encountered Impact Theory I was running a business that gave me no joy, in an industry that delivers a negative societal outcome. I’m not driven by money for money’s sake, so I was in this state of limbo, and every adversity that came my way felt like the final nail in the coffin for the business, and my mental and emotional health too. Since dedicating myself to learning about what Tom has to say, I have not only been able to get myself back in the drivers seat of my business, but I now have the confidence and gusto to take on a challenge I never considered possible- steering my industry in a better direction. I now have a belief system that picks me up when the world is crashing down around me, and I have far more actionable tactics at my disposal to sharpen my business’ output. I have a much clearer view of what the landscape of business, culture, and society in general actually looks like, which I consider to be a super power. I’ve always had high self esteem, but the life I had built for myself was sucking my mental health like a leech. Now I realise what I’m capable of, my goals keep getting bigger and all the data I have tells me that I’m entirely unstoppable.

Thank you, Tom Bilyeu. Pure gold actionable steps.

Thank you, Tom and Brendon, so much. Going all and in and figuring it out was what I needed to hear.

Thanks Brendon & Tom for your inspiration. Thanks for bringing it to us.

This channel generates more positive and useful skills in my life than any teacher in high school or university.

I will forever be in-depted to you you've changed my life I'll continue to preach about your name for the world to hear *you've saved me from a huge financial debt with just little investment, Thanks Mercy Greg

Start the day with intention. As the days go by, your intention will start to shape and develop into a more accurate version of who you want to become. The consistency in doing this is you creating your future in real time. Great advice. Thank you Tom and Brendon

Tom, I’ve learned to really trust your reactions to guests. You’re a perfect emotional guide. Thanks for keeping it real.

Tom and Brendon - some of the highest impact 30 minutes I’ve listened to and learned in some time. I built and run our retail store, built and run our farming + extractions, build at home, father, husband, etc. It can be hard when hyper performing, because I enjoy it, and fed the feelings along the way. Not many understand, and that’s ok. Lots to chew on and for someone who listens on the go, I had to stop and came up with 5 pages writing. Some take aways: 1) teacher self to be happy 2) The further from ambitions the more miserable you are 3) belief of expectancy, mostly achieved by learning 4) ambition - shout from the roof tops (idiots will come, so will leadership!) 5) intentional tracking am/pm. Thanks so much - God Bless you all!

Highlights from one of the greatest interviews here on Youtube!! Being focused and consistently intentional about our every day and how we want to shop up is one of the most critical skills for anyone who wants to achieve big things or simply, live a good life. I love Brendon and seeing his stuff so much because he truly lives what he teaches, wherever you go, even when you meet him in person, he really lives what he talks about here.

! That was super dope and helped out a great deal. My partner and I talked about it for hours afterward and are extremely motivated to become "sharks of opportunity, failures and cash flow" - let's go! Thanks and excited to be a part of this community!

I just wanna say we have enough email junk BUT THIS... THIS IS ACTUALLY GOOD. Like holy shit not click bait, actually fking good. The best thing I did for my personal development is subscribed to Tom Bilyeu!

Man I needed this today! I am stuck in a funk of thinking that I won’t have the energy I need to persevere through to success. This is based on how I feel doing my current job. Bored and unmotivated!! Time to say f-that and let’s go. I’m good at saying what I want to do and telling people but I’m not embodying the feeling when I need it the most!! Thanks Tom!!

This was EXTREMELY valuable as I'm working on my biz model and confirms *I* need to build my MVP before spending a dime on hiring someone else to do so. Thanks @Tom Bilyeu !

Hot seat really helped me refocus where my energy should go. I’m still working on the main idea that gets me excited and passionate while building back up my staffing practice. Solidified new clients this week while announcing my new “gig” on LinkedIn in. My announcement post is at just under 9000 impressions and one of the biggest posts for me to date. Following up with all those that have liked and commented has spurred additional conversations that will allow me to solidify my place as an expert in hiring and being hired. Thank you Tom!!!

Thank you Tom! We can always count on you to go above and beyond to deliver outstanding answers. I am learning so much just from watching you build Impact Theory and communicate with your audience. We appreciate all that you are doing to help us navigate the world of entrepreneurship!

Thank you Tom these videos and classes on business are amazingly insightful and helpful to me because I really never understood stood what businesses really were on a first principle basis. And that business and money can be two indicators on how healthy of a mindset and life a person has.

This was EXTREMELY valuable as I'm working on my biz model and confirms *I* need to build my MVP before spending a dime on hiring someone else to do so. Thanks

When I joined the Impact Theory University program in 2019, it helped me to improve my daily habits. I established routines that helped me to get disciplined and lose weight. I started daily exercising, reading and learning. It all compounded to tremendous growth not only in my health and wellness journey, but also in elevating my professional achievement and personal life. I read about 300 books during the Pandemic and kept a good health and learning routine, published my own original works and recorded and released a solo CD which received great reviews in the USA and Latvia. Later I went back to school and started a Doctoral program at Boston University. ITU helped me to stay motivated, driven and positive in times when I didn't have a supportive peer group and I was overcoming challenging life situations. Thank you so much, Tom Bilyeu, Lisa Bilyeu and all ITU team for incredible inspiration and motivation that changes lives.

This was AMAZING!! As usual! The questions and Tom Bilyeu 's responses open my mind to so much more and just want to create more.

Love the diversity of questions here. My favorite session so far. Moved me back into serious motivation - thanks Tom, Ambra, Amy and the whole team. Thanks also to everyone who asked fantastic questions!

Thanks so much Tom & Team. Another amazing session, another step forward and further skills acquired in the direction of my goal.

Thanks so much, Tom! I appreciate your choice to spend this time creating entrepreneurs! We're better for it!

It's amazing that someone who struggles with anxiety can become such a great speaker and interviewer.

YEESSSSS TOM!!! More like this please. #Believe :)

Thank you Tom! This behind the scenes routine and habits is generous and vulnerable and is greatly appreciated. Thank you for all the ideas you surface and elaborate on - in all that you do. Sending you good vibes and appreciation!

Ive watched almost every video on impact theory and this was so lovely to watch and get an insight of your routine, Thank you for your content ,Best YouTuber hands down, Love from London.

This was AWESOME!! Thankyou for everything you do Tom. I listen to your podcasts every morning while I do my morning routine of stretching. I’ve learned so, so much and found so many other inspiring people alongside you through your interviews. My book collection is quickly growing every week and month. Keep inspiring legend!

Thank you Tom for making this video! I hold you in high regard because of your self discipline and how you overcame the obstacles that prevented you from being your best self. I always wanted to know exactly what your routine was so I could implement the things that I thought would be beneficial to me. This video could not have come at a better time while I'm working on forming healthier habits. Thank you so much for this. I will continue to support your channel. You are appreciated!

Great advice Tom! I am doing this right now with a new client. Giving my time away is really difficult, however, I am playing the long game and believe my valiant efforts will pay off. Thank you!

Thank you @Tom Bilyeu ! This advice and content is exactly why I joined ZTF. I have been with ZTF for just 2 weeks. However, reflecting back on my previous athlete agent service based business, the same passion and solid mission remains viable, but I failed to execute the straightforward strategies of turning wins into synergistic testimonials, and ultimately failed to scale the business to secure the interim funding necessary to sustain the business long-term. Excited to do things right this time!

that was the adjustment that I needed - hot damn!!!! i feel like I have a new direction of things to focus on!!!

I’m in the Decision Making Workshop... highly recommended!

Wowser. What a clippable moment. Worth the entry fee alone. Sage advice.

This was fire!!!

Great content ! Same thing my marketing advisor repeats: Hooks and "what is in it for me" - the audience side of view.

sometimes it’s hard to get over yourself to get to your customer. Thanks for posting.

Tom is a fantastic interviewer. He lets his guests talk. Asks great questions. I feel like he really makes the interview for the viewers to enjoy. Sits silently no uming and uhuh ing. Whovever has him as a friend is so honoured

This is pure gold right here!

Thank you Tom! We can always count on you to go above and beyond to deliver outstanding answers. I am learning so much just from watching you build Impact Theory and communicate with your audience. We appreciate all that you are doing to help us navigate the world of entrepreneurship!

this is incredible!!!

I’m not sure how I stumbled upon Tom Bilyeu’s YouTube interviews but once I found the first one, I became a bit of an addict around 2022/2023, watching them once or twice per week from around 7pm until way past my bedtime. (This is before joining ITU and learning about rules (like bedtime and wakeup rules).

 I’m a wellness enthusiast and I initially was drawn to the many interviews Tom would have with some of the top medical experts on disease prevention and like topics. I’d hear Tom say that he is not that smart, yet as I examined his ability to process so much information about the person he was interviewing including reading their book before the interview, resulting in asking great questions and getting the interviewee to explain their knowledge in depth, making the interview best in class, I wanted to learn more from Tom and I wanted to learn how to process information like a speed demon as well so I joined Impact Theory University.

In addition to being a lover of wellness, I am a person who always strives to improve. I grew up with a stigma that I was not that smart, due to being diagnosed at an early age with a “learning disability”. I’ve allowed this “self limiting belief” and “identity” (taught in ITU) to control me far into adulthood no matter how much or how often I’ve succeeded at something.

While I had learned at an early age after 5 years of improvisation classes and community theater (starting at age 9, urged by my mom to help me break out of extreme shyness) that if I work harder and longer and do the thing I’m scared of, I can overcome a fear and achieve a desired goal, most of my life I’d stop or quit when I hit one of life’s many roadblocks. I didn’t understand “the only belief that matters” concept that Tom teaches in ITU.

I had a habit of blaming the external thing/s and myself for, in my eyes, being less smart or less capable than others (Identity concept taught in ITU). I’d chalk it up to being a slow learner and “that’s just how I am”, among other excuses. Tom also teaches about neuroplasticity in ITU. I now understand that I can learn to learn faster and more deeply and significantly improve my memory because my brain can physically change when I decide to master a desired skill/subject because the brain forms and strengthens connections between neurons, meaning my brain literally has the ability to become smarter, which has opened my eyes to an entirely new playing field. Thank you Tom and ITU team!

I am continuously working on my growth mindset (taught in ITU) in this area and others. I’ve learned that it’s okay to fail and that’s actually part of the learning process. So, now, it’s not a huge shock when I hit a roadblock and I understand that it doesn’t mean it’s time to quit. If you don’t believe an old dog can learn new tricks, you haven’t met me!

I am currently running a successful solo wellness business, happily learning and reading much faster and my memory is top notch (due to what I’ve learned in ITU and from other self development gurus, new “brain” supplements and eating better quality foods thanks to learning from a few of Tom’s YT interviews). Lastly, I am currently reading Lisa Bilyeu’s book, “Radical Confidence” and I’m absolutely loving her stories and lessons about Quest Nutrition, growth and confidence. Thank you Tom, Lisa and ITU team for the amazing work you do. It’s appreciated!

I loved the part about when you break it down, it's to persuade people to buy your service or product/chew your chocolate! That is so true! I love it when things can be broken down into such pieces of undeniable truth! It was really inspiring. I plan to watch it again as not everything sinks in on the first go.

At ITU, a lot of us are like-minded. We want to conquer the world but most of all we want to design our own life. While designing our own life, we stumble upon ourselves. Especially, when it comes to the fascinating mechanisms in our body, playing games in and with our mind. The body constantly changes the mindset in our head. The body wants to survive, our head wants to move on. In between stands resistance. These are the moments when we talk about postponing, too much analyzing, feeling afraid of doing, procrastination, holding back and resistance. This is where ITU and the 90-day challenges are very helpful. When talking out loud to others about the issues we are dealing with, other students have a different view on these issues which they can share. It brings a different or new perspective and that helps. Furthermore, at ITU we become accountable to others. We can share our goals but are kept accountable towards the others in taking the necessary actions to reach these goals. Meeting weekly with students from all over the world, sharing worldviews out of different cultures is an eyeopener. At ITU, one can learn a lot. And constant learning is a very important tool in designing our own life for the good. Belief in your dreams, act upon, learn by doing, reach your goals.

I had to re-watch my section again, and I got much more out of it the second time around. What @Tom Bilyeu mentioned about social media got highlighted for me when listening the second time. I know social media is important, but I noticed that in the stage of the game I am in right now, it is more important than what I have made it. So I have made some alterations to my focus. Thank you also to @Delia Peterson that helped a lot during our prep session. Really appreciate this support.

Being on the Hot seat was POWERFUL. I have the EXACT clarity i need to move forward. I've been rewatching over and over to breakdown everything Tom said today and turning it into an action plan. I've already ordered a few books on the skills i need to get better at (aka mastering the art of 1-2-many selling) and breaking it down into steps to learn, implement and action. Thank you Tom & Delia for this opportunity,

Clarity. That was the most important for me. Clarity in your mission, clarity in what problem you are solving, and clarity in what prevents you from achieving your next business goal.

For me, it was post on bigger niche specific accounts. I love when Tom gives a lot of feedback, but nothing is like asking him a question yourself and getting shorter distilled things you can act on! Hearing him simplify drip email marketing from lead magnet and totally nail newsletter are powerful. Something I love is his honesty with me. How he says I can't just post on small accounts (which I love to do) and how he says newsletters should be time-consuming for me to write to nail it and add i... See more

Tom i follow you for maybe 10 years, it starts well and im on it ;) you really gathered all the essentials, bravo my man!

Thank you, Tom! So incredibly helpful!

MAN HOW GOOD IS THIS

I love how Tom thinks deeply and then how he’s able to formulate and explicate his thought processes.

As always, I appreciate your truthful outlook to life, Tom. Thank you to you and your team.

Great podcast episode. A commitment to The principles of positive psychology can change your life. I was literally working out to his earlier interview with Tom and this came up right after that video. It’s not about just knowing. It’s about doing. Thanks for the Grade A content. I share this channel with students, customers, clients, friends and family.

@TomBilyeu This is so power and valuable. Thank you for giving us your time to do this talk.

This is GOLD!!! Thank you Tom for giving your life to help others win.

You can tell all Tom wants is to help people! ️

I totally incorporated all of these habits and it works. It is definitely worthy to start and stay CONSISTENT

I loved it!! I’m going to rewatch for sure! The hot seat is 🔥🔥🔥

I started following Tom when I saw the Impact Theory interview with Joe Dispenza that began with the quote: "Its a scientific fact that the hormones of stress downregulate genes and create disease. Long-term effects....So, that means that: our thoughts can make us sick. So if its possible that our thoughts can make us sick, is it possible that our thoughts can make us well? the answer is absolutely yes. Procrastination, self-doubt and a lack of focus created challenges for me when trying to grow my consulting business and stay connected to purpose driven action in my non-profit endeavors. I am now more selective with the 5 people and ideas I spend the most time with and continue to benefit from the transformative content about mindset and habits at ITU and Billion Dollar Habits. Working more efficiently has allowed me more flexibility to live a more balanced life and be the Change.

Boy, do I have my work cut out for me. Great overall training. I just signed up last week and didn't know what to expect. Certainly, looking forward to the next one, I plan on being prepared.

I just watched the replay. It was great! I'd love bullet points at the end of them if possible. Even if it's general notes. Of course my ass can take notes too which is also an option =)

This Hotseat 🔥 taught me how much don’t know that I don’t know. Got to to watch these biz videos over and over until… #unconsciousincompetence

Finally watched the last Hot Seat. Even when you might think you know something, Tom has a way of distilling to a straightforward message in simple words.

Just watched the Hot Seat replay and it was fire. Tuesday is the day I can’t take off my day job. But that’s okay. Gonna catch all replays.

Just got to say thank you for the change in format - these calls are now so well worth my time to listen to!!! This is FIRE!

Great session!

Was a great session today! Took notes I will be taking action on!

Thank you so much! Learned so much during mine, but also during the others.

Really loving this 90 day challenge and I am amazed at what we learn about ourselves and how to apply this to other parts of our lives. Can’t wait to see what the future holds but right now, I am happy with where I am and it’s great to acknowledge and hear that for a change! I am becoming more at peace with failing and using it as a tool rather than collapsing and feeling like a failure. I am also learning I am worthy and it’s exciting to know by learning this and believing it more and more I’ll be able to achieve the things I set out to achieve.

I've been following Tom for quite some time and I have always been hesitant in purchasing a program; mostly from a financial/budget perspective. I'm insanely glad I bought into this program! The value it has provided to me is immeasurable, as I'm starting to build my own business and the insight has been such a large gap filler for me into optimizing all that I want to achieve personally and professionally. ITU for the win! The content you have all developed is top class and Tom is an excellent speaker and insanely knowledgeable. I'll be buying more programs in the future and I hope one day to go to one of the live courses/conferences. Thanks for being a solution to my growth.

What challenges were you facing before starting to learn from Tom? Emotional self-regulation, feeling beaten up and let down by a lifetime corporate career, elusive search for like-minded people. What progress have you made applying what you learned? I’m not afraid of failure. I can harness my natural curiosity to continuously experiment and have fun doing it! I’m currently on the verge of a viable MVP for a coaching practice AI-enabled app, and throughout the idea development phase, have embraced the fact that I might be the only one in love with it. And if I find that’s the case, I’ll be disappointed, but move on to my next idea, taking along my insights along the way. Before Impact Theory, I think I would be crushed to work my ass off and fail. How has that impacted your life and how you feel about yourself? The ITU community support and courses have been 10x more valuable than my MBA (which took 20 years to pay off). I feel more confident in general, and definitely more confident and motivated to become the entrepreneur I’ve always wanted to be! Thank you Tom and ITU Team. <3